I am a dynamic and creative professional with over 14 years of experience in the UAE managing and creating digital content, communications, and executing content marketing and production strategies. My work spans video production, creative direction, social media management, and data-driven content strategy, across brands and platforms in the region. I have led campaigns for major brands like Axiom Telecom, Jaguar, WWE Middle East, Shahid.net, and Cartoon Network, delivering engaging digital content, strategic campaigns, and high-quality productions. I value cross-functional collaboration, analytics-driven decision making, and a user-centered approach to content that resonates with audiences while meeting business goals.

Mohannad Al Akkari

I am a dynamic and creative professional with over 14 years of experience in the UAE managing and creating digital content, communications, and executing content marketing and production strategies. My work spans video production, creative direction, social media management, and data-driven content strategy, across brands and platforms in the region. I have led campaigns for major brands like Axiom Telecom, Jaguar, WWE Middle East, Shahid.net, and Cartoon Network, delivering engaging digital content, strategic campaigns, and high-quality productions. I value cross-functional collaboration, analytics-driven decision making, and a user-centered approach to content that resonates with audiences while meeting business goals.

Available to hire

I am a dynamic and creative professional with over 14 years of experience in the UAE managing and creating digital content, communications, and executing content marketing and production strategies. My work spans video production, creative direction, social media management, and data-driven content strategy, across brands and platforms in the region.

I have led campaigns for major brands like Axiom Telecom, Jaguar, WWE Middle East, Shahid.net, and Cartoon Network, delivering engaging digital content, strategic campaigns, and high-quality productions. I value cross-functional collaboration, analytics-driven decision making, and a user-centered approach to content that resonates with audiences while meeting business goals.

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Language

English
Fluent
Arabic
Advanced

Work Experience

Independent Crypto Trader at Independent Crypto Trader
January 1, 2025 - Present
Lead on setting up a full-year digital media and communication strategy across social platforms; planned, developed, and implemented SEO content strategies; tracked web analytics to measure content engagement; developed country-specific localized sites with tailored content, layouts, and merchandising strategies; managed an integrated content strategy spanning channels (email, social media, digital signage, and e-commerce); led a creative team to publish content and ensured QA of all communications.
Content Manager at Axiom Telecom
December 31, 2024 - October 16, 2025
Full-time content leadership across campaigns and digital marketing; managed content creation, editorial planning, and multi-channel distribution; collaborated with product, engineering and marketing teams; produced and edited digital content campaigns; oversaw social media performance and community engagement; supported crypto-focused communications and brand storytelling.
Senior Creative Producer at Axiom Telecom
December 31, 2019 - October 16, 2025
Delivered creative excellence in video content development, leading all stages from concept and scripting to shoots, post‑production, and delivery; managed budgets, resources, scheduling, and vendor selection; chose optimal media formats for each project to maximize impact and ROI.
Senior Digital Content Curator at Shahid – MBC TV
December 31, 2018 - October 16, 2025
Analyzed consumer insights and site data to develop hypotheses for multivariate curated content; collaborated with web, multimedia, and art design teams to create multimedia content focused on brand and visual format; produced original video for web and social platforms and prepared digital assets for Shahid campaigns; increased audience engagement by creating short clips and mobile-optimized content for Shahid.net and MBC.net.
Senior Creative Director & Producer at Kharabeesh Network
December 31, 2017 - October 16, 2025
Directed and produced short-form videos for YouTube influencers in the Middle East; hired and supervised talent in photography, illustration, and other production roles; provided strategic production leadership and creative direction for multiple campaigns.
Digital Content Editor at Shahid – MBC TV
December 31, 2016 - October 16, 2025
Designed web graphics and edited photos for publication across web, mobile, and YouTube; created digital assets for Shahid social media campaigns; produced short clips, reports, and video content for various shows and series distributed on Shahid.net and MBC platforms; developed mobile-friendly clips to boost audience engagement.

Education

Bachelor of Science (BSc) – Multimedia Design at American University of Sharjah
January 11, 2030 - October 16, 2025

Qualifications

Audience Growth, YouTube Certified
January 11, 2030 - October 16, 2025
After Effects Advance Level Certification
January 11, 2030 - October 16, 2025
Professional Development: Special Effects & Motion Graphics
January 11, 2030 - October 16, 2025

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education