I’m a results-driven digital marketing specialist based in Sharjah, UAE with 6 years of experience driving performance marketing across Meta, Snapchat, and TikTok. I’ve built and optimized campaigns that generated over AED 1,000,000 in sales, including significant Ramadan results, and I’ve helped brands scale through data-driven CRO, landing page optimization, and influencer partnerships. I thrive on turning insights into actionable strategies, staying ahead of social trends, and delivering integrated plans that boost brand awareness and online sales across GCC markets. In addition to campaign execution, I create no-code e-commerce stores, design high-converting landing pages, and craft compelling ad copy and scripts tailored to diverse GCC audiences. I’m passionate about mentoring brands through the full funnel—from awareness to conversion—while continually refining tactics with the latest industry trends and platform updates.

Mohamed Abdelselam Sherdy

I’m a results-driven digital marketing specialist based in Sharjah, UAE with 6 years of experience driving performance marketing across Meta, Snapchat, and TikTok. I’ve built and optimized campaigns that generated over AED 1,000,000 in sales, including significant Ramadan results, and I’ve helped brands scale through data-driven CRO, landing page optimization, and influencer partnerships. I thrive on turning insights into actionable strategies, staying ahead of social trends, and delivering integrated plans that boost brand awareness and online sales across GCC markets. In addition to campaign execution, I create no-code e-commerce stores, design high-converting landing pages, and craft compelling ad copy and scripts tailored to diverse GCC audiences. I’m passionate about mentoring brands through the full funnel—from awareness to conversion—while continually refining tactics with the latest industry trends and platform updates.

Available to hire

I’m a results-driven digital marketing specialist based in Sharjah, UAE with 6 years of experience driving performance marketing across Meta, Snapchat, and TikTok. I’ve built and optimized campaigns that generated over AED 1,000,000 in sales, including significant Ramadan results, and I’ve helped brands scale through data-driven CRO, landing page optimization, and influencer partnerships. I thrive on turning insights into actionable strategies, staying ahead of social trends, and delivering integrated plans that boost brand awareness and online sales across GCC markets.

In addition to campaign execution, I create no-code e-commerce stores, design high-converting landing pages, and craft compelling ad copy and scripts tailored to diverse GCC audiences. I’m passionate about mentoring brands through the full funnel—from awareness to conversion—while continually refining tactics with the latest industry trends and platform updates.

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Language

English
Fluent
Arabic
Advanced

Work Experience

Digital Marketing Specialist at Warsan General Trading
February 1, 2022 - August 8, 2025
Led and executed comprehensive digital advertising campaigns across Meta Ads (Facebook & Instagram), Snapchat, and TikTok, resulting in over AED 1,000,000+ in sales, including AED 400,000+ during the Ramadan campaign period. Developed and implemented strategic conversion sales, lead generation, and awareness campaigns to boost brand reach and customer acquisition. Conducted in-depth analysis of performance metrics and optimized ROI. Managed and optimized Pixel implementation and event tracking. Designed and built high-converting landing pages. Collaborated with influencers, negotiated deals, and crafted engaging ad copy tailored to GCC audiences. Stayed updated on digital marketing trends and social media algorithms to develop innovative strategies.
Freelance Digital Marketing Consultant at Various Local Apparel Brands
September 1, 2024 - Present
Provided comprehensive digital marketing consultancy and execution services focusing on brand awareness and online sales growth in the UAE and Egypt. Developed and launched targeted advertising campaigns aligned with consumer behavior in GCC countries. Created no-code e-commerce stores enabling rapid market entry and sales generation. Developed integrated strategic digital marketing plans combining content, social media, and paid advertising to meet client objectives.
Digital Marketing Specialist at Warsan General Trading
February 1, 2018 - February 1, 2024
Led and executed comprehensive digital advertising campaigns across Meta Ads (Facebook & Instagram), Snapchat, and TikTok, generating over AED 1,000,000 in sales (including AED 400,000 during Ramadan). Developed and implemented Conversion Sales, Lead Generation, and Awareness campaigns; analyzed performance metrics from Meta Insights and sales dashboards to optimize ROI. Managed Pixel implementation and event tracking to ensure data accuracy and enhance retargeting. Designed and built high-converting landing pages to maximize engagement and drive sales. Collaborated with influencers, negotiating deals to expand reach and product adoption. Crafted engaging ad copy and promotional scripts for diverse GCC audiences. Stayed ahead of industry trends in Reels and TikTok to inform strategy.

Education

Bachelor of Commerce in Accounting at Port Said University
January 11, 2030 - August 8, 2025
Bachelor of Commerce in Accounting at Port Said University
January 1, 2016 - February 1, 2022

Qualifications

EFSET English Certificate (B2 upper intermediate)
January 11, 2030 - August 8, 2025
Microsoft Fundamentals of Digital Marketing
January 11, 2030 - August 8, 2025
Google Marketing Through Social Networks
January 11, 2030 - August 8, 2025
HP LIFE Social Media Marketing
January 11, 2030 - August 8, 2025
HubSpot Academy Google Analytics Certification
January 11, 2030 - August 8, 2025
Google Analytics Certification Skillshop
January 11, 2030 - August 8, 2025
EFSET English Certificate
January 1, 2024 - January 20, 2026
Google Analytics Certification (Skillshop)
January 1, 2023 - January 20, 2026
HubSpot Academy Certifications
January 1, 2023 - January 20, 2026

Industry Experience

Retail, Consumer Goods, Professional Services, Software & Internet, Media & Entertainment