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I'm Monica Zara Tobeo, a results-driven digital projects manager with a strong foundation in engagement marketing and social media management. I excel at leading cross-functional teams, managing campaign timelines, and driving digital performance across multiple platforms. I'm adept at end-to-end project execution, from strategy and stakeholder coordination to analytics and optimization. I align content, influencers and digital initiatives to meet brand objectives and deliver measurable impact.…I'm Monica Zara Tobeo, a results-driven digital projects manager with a strong foundation in engagement marketing and social media management. I excel at leading cross-functional teams, managing campaign timelines, and driving digital performance across multiple platforms. I'm adept at end-to-end project execution, from strategy and stakeholder coordination to analytics and optimization. I align content, influencers and digital initiatives to meet brand objectives and deliver measurable impact.

Monica Zara Tobeo

Project Manager, Social Media Manager, Digital Marketer, +3

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I'm Monica Zara Tobeo, a results-driven digital projects manager with a strong foundation in engagement marketing and social media management. I excel at leading cross-functional teams, managing campaign timelines, and driving digital performance across multiple platforms. I'm adept at end-to-end project execution, from strategy and stakeholder coordination to analytics and optimization. I align content, influencers and digital initiatives to meet brand objectives and deliver measurable impact.…I'm Monica Zara Tobeo, a results-driven digital projects manager with a strong foundation in engagement marketing and social media management. I excel at leading cross-functional teams, managing campaign timelines, and driving digital performance across multiple platforms. I'm adept at end-to-end project execution, from strategy and stakeholder coordination to analytics and optimization. I align content, influencers and digital initiatives to meet brand objectives and deliver measurable impact.

Available to hire

I’m Monica Zara Tobeo, a results-driven digital projects manager with a strong foundation in engagement marketing and social media management. I excel at leading cross-functional teams, managing campaign timelines, and driving digital performance across multiple platforms.

I’m adept at end-to-end project execution, from strategy and stakeholder coordination to analytics and optimization. I align content, influencers and digital initiatives to meet brand objectives and deliver measurable impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Digital Engagement Manager (Project-Based) at Helios Solar

June 1, 2025 - Present

Led digital campaigns for the Philippines while supporting SEA teams, including Vietnam and Indonesia; Managed KOL and influencer strategy, creative execution, and campaign timelines across key social platforms; Oversaw the creative team and partnered with performance marketing to optimize media campaigns against ROAS targets; Coordinated regional campaign launches to ensure brand consistency and timely execution; Delivered post-campaign reports with insights to inform future strategy; Led social media and digital presence for a climate fintech focused on residential solar; Executed data-driven growth initiatives including webinars and digital campaigns to generate qualified inbound demand; Analyzed performance metrics to optimize messaging, channels, and lead quality; Helped position Helios as a trusted, customer-centric solar and financing provider in the Philippine market.

Executive Assistant – Marketing at VNG Corporation

February 1, 2022 - Present

Provided administrative and marketing support to the executive team; assisted with campaign coordination, stakeholder communication, and cross-functional project execution.

Digital Marketing Assistant at VNG Corporation

February 1, 2022 - Present

Assisted in digital marketing initiatives, including content coordination, campaign execution, and performance reporting; contributed to social media and email marketing efforts.