I am a creative marketing professional with over 4 years of experience leading digital campaigns, content strategy, and brand growth. Having been promoted to Marketing Manager, I led a €200k annual budget and a small team, delivering strong results in lead generation, brand visibility, and event marketing. Skilled in social media, content creation, and campaign strategy, I thrive on driving meaningful impact in consumer-facing, content-driven roles. My work experience spans B2B automation software where I increased qualified leads by 30%, reduced website bounce rates, and elevated brand positioning as a thought leader. I manage cross-functional teams and external agencies, overseeing digital presence and creative production while continuously optimizing marketing strategies. I am eager to bring these skills into new challenges that offer creative freedom and tangible consumer engagement.

Monika Maric

I am a creative marketing professional with over 4 years of experience leading digital campaigns, content strategy, and brand growth. Having been promoted to Marketing Manager, I led a €200k annual budget and a small team, delivering strong results in lead generation, brand visibility, and event marketing. Skilled in social media, content creation, and campaign strategy, I thrive on driving meaningful impact in consumer-facing, content-driven roles. My work experience spans B2B automation software where I increased qualified leads by 30%, reduced website bounce rates, and elevated brand positioning as a thought leader. I manage cross-functional teams and external agencies, overseeing digital presence and creative production while continuously optimizing marketing strategies. I am eager to bring these skills into new challenges that offer creative freedom and tangible consumer engagement.

Available to hire

I am a creative marketing professional with over 4 years of experience leading digital campaigns, content strategy, and brand growth. Having been promoted to Marketing Manager, I led a €200k annual budget and a small team, delivering strong results in lead generation, brand visibility, and event marketing. Skilled in social media, content creation, and campaign strategy, I thrive on driving meaningful impact in consumer-facing, content-driven roles.

My work experience spans B2B automation software where I increased qualified leads by 30%, reduced website bounce rates, and elevated brand positioning as a thought leader. I manage cross-functional teams and external agencies, overseeing digital presence and creative production while continuously optimizing marketing strategies. I am eager to bring these skills into new challenges that offer creative freedom and tangible consumer engagement.

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Language

German
Fluent
English
Fluent
Croatian
Fluent
Spanish; Castilian
Beginner

Work Experience

Marketing Manager at evon GmbH
October 1, 2021 - Present
Planning and executing large-scale events including conferences, exhibitions, and industry summits. Managing marketing budget of €200,000 ensuring efficient allocation across online and offline markets. Developing and implementing marketing strategies for the DACH region, collaborating with key internal stakeholders. Creating engaging marketing content for digital, social media, and print platforms to drive engagement. Collaborating with external developers to enhance website functionality and reduce bounce rates. Setting up and executing email marketing campaigns using Autopilot and Mailchimp.
Marketing Executive at evon GmbH
October 1, 2021 - August 23, 2025
Collated and developed marketing materials for upcoming exhibitions.
Project Management at Mercedes-Benz G GmbH
April 1, 2020 - August 23, 2025
Collaborated with internal and external departments for launching new G-class models. Led and executed weekly project meetings. Prepared presentations and presented status updates. Worked closely with project members to identify and solve project-related problems.
Marketing Manager (promotion) at evon GmbH
July 1, 2025 - September 2, 2025
Promoted from Marketing Executive to lead all marketing efforts at a ~100-person company, reporting directly to the CEO. Led a team of 2 and managed 2 external agencies, overseeing campaign execution, creative production, and digital presence. Directed an annual €200,000 marketing budget across paid media, events, content, and partnerships. Increased qualified lead generation by 30% via targeted LinkedIn campaigns and paid ads while improving nurturing workflows. Reduced website bounce rate by 20%, delivering steady growth in web traffic and LinkedIn engagement through SEO best practices and creation of new landing pages. Drove a company-wide content and social media strategy, positioning the brand as a thought leader in automation. Managed migration from a standard WordPress theme to Elementor. Represented marketing in annual strategy 2026 workshops and monthly leadership meetings.
Marketing Executive at evon GmbH
October 1, 2021 - September 2, 2025
Delivered a 20% rise in digital engagement by creating and publishing content across social, email, and print channels. Launched and optimized email campaigns in Mailchimp and Autopilot, building nurture journeys and lead alerts for sales. Supported event promotion pre- and post-show, generating pipeline leads and enhancing brand visibility.
Project Management at Mercedes-Benz GGmbH
April 1, 2020 - September 2, 2025
Coordinated cross-functional teams on new G-Class model launches, preparing and presenting project updates to senior stakeholders. Facilitated weekly project meetings, resolving issues and maintaining timelines for critical product initiatives.
Marketing Manager (promotion) at evon GmbH
October 1, 2021 - Present
Promoted from Marketing Executive to lead all marketing activities at a ~100-person B2B automation software company, reporting directly to the CEO. Led a team of 2 and managed 2 external agencies overseeing campaign execution, creative production, and digital presence. Directed the annual €200,000 marketing budget allocating spends across paid media, events, content, and partnerships. Increased qualified lead generation by 30% through targeted LinkedIn campaigns and paid ads and improved nurturing workflows. Reduced website bounce rate by 20% and grew web traffic and LinkedIn engagement by implementing SEO best practices and creating new landing pages. Drove company-wide content and social media strategy, positioning the brand as a thought leader in automation. Managed migration from a standard WordPress theme to Elementor. Represented marketing in annual Strategy 2026 workshops and monthly leadership meetings.
Marketing Executive at evon GmbH
October 1, 2021 - September 2, 2025
Delivered a 20% rise in digital engagement by creating and publishing content across social, email, and print channels. Launched and optimized email campaigns in Mailchimp and Autopilot, building nurture journeys and lead alerts for sales. Supported event promotion pre- and post-show, generating pipeline leads and improving brand visibility.
Project Management at Mercedes-Benz GGmbH
April 1, 2020 - September 2, 2025
Coordinated cross-functional teams on new G-Class model launches, preparing and presenting project updates to senior stakeholders. Facilitated weekly project meetings, resolved issues, and maintained timelines for critical product initiatives.

Education

Bachelor of Arts at Karl-Franzens Universität Graz
January 1, 2012 - January 1, 2019
Year abroad at Montclair State University
January 1, 2015 - January 1, 2016
Bachelor of Arts in Transcultural Communications at University of Graz
January 1, 2013 - January 1, 2019
Year Abroad at Montclair State University
January 1, 2015 - January 1, 2016
Bachelor of Arts in Transcultural Communications at University of Graz
January 1, 2013 - January 1, 2019
Year Abroad at Montclair State University
January 1, 2015 - January 1, 2016

Qualifications

Certificate: Digital Marketing Optimisation
January 11, 2030 - August 23, 2025
Certificate: LinkedIn Wifi
January 11, 2030 - August 23, 2025
Certificate: Marketing Manager
January 1, 2020 - January 1, 2021
CIM The Chartered Institute of Marketing Certificate: Digital Marketing Optimization
January 1, 2022 - December 31, 2023
CIM The Chartered Institute of Marketing Certificate: LinkedIn
January 1, 2022 - December 31, 2023
Wifi Steiermark Certificate: Marketing Manager
January 1, 2020 - December 31, 2021
CIM The Chartered Institute of Marketing Certificate: Digital Marketing Optimization
January 1, 2022 - January 1, 2023
CIM The Chartered Institute of Marketing Certificate: LinkedIn
January 1, 2022 - January 1, 2023
Wifi Steiermark Certificate: Marketing Manager
January 1, 2020 - January 1, 2021

Industry Experience

Manufacturing, Professional Services, Software & Internet