I'm Moses Aremu, a SEO Strategist and Content Marketing Specialist focused on helping SaaS, HR tech, and fintech brands grow organic visibility. I combine keyword research, competitor analysis, and data-driven content strategies to drive measurable results and sustainable growth. I collaborate closely with CRO, product, and design teams to improve content hierarchy, metadata, and internal linking, and I thrive in fast-paced remote environments. My work has delivered tangible outcomes like 3,600+ organic visits in 30 days with CTR increases, and multi-week campaigns generating thousands of visits and qualified leads.…

Moses Aremu

PRO

I'm Moses Aremu, a SEO Strategist and Content Marketing Specialist focused on helping SaaS, HR tech, and fintech brands grow organic visibility. I combine keyword research, competitor analysis, and data-driven content strategies to drive measurable results and sustainable growth. I collaborate closely with CRO, product, and design teams to improve content hierarchy, metadata, and internal linking, and I thrive in fast-paced remote environments. My work has delivered tangible outcomes like 3,600+ organic visits in 30 days with CTR increases, and multi-week campaigns generating thousands of visits and qualified leads.…

Available to hire

I’m Moses Aremu, a SEO Strategist and Content Marketing Specialist focused on helping SaaS, HR tech, and fintech brands grow organic visibility. I combine keyword research, competitor analysis, and data-driven content strategies to drive measurable results and sustainable growth.

I collaborate closely with CRO, product, and design teams to improve content hierarchy, metadata, and internal linking, and I thrive in fast-paced remote environments. My work has delivered tangible outcomes like 3,600+ organic visits in 30 days with CTR increases, and multi-week campaigns generating thousands of visits and qualified leads.

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Skills

Experience Level

Copywriting
Expert
GA4
Expert
Semrush
Expert
Ahrefs
Expert
WordPress
Intermediate

Language

English
Fluent
French
Beginner

Work Experience

SEO Strategist at MA Copywriting
June 1, 2021 - November 7, 2025
Conducted comprehensive keyword and competitor research to identify organic growth opportunities for SaaS and fintech clients. Developed and refined SEO-led content strategies, including topic clusters and editorial calendars to align with business goals. Optimised landing pages and blog content to improve discoverability and engagement, resulting in 3,600+ organic visits in 30 days and an 18% increase in CTR. Collaborated cross-functionally with CRO, product, and design teams to improve content hierarchy, metadata structure, and internal linking. Monitored performance with GA4 and GSC, providing ongoing insights and recommendations for strategic improvements.
SEO Content Consultant (Contract) at Bookipi (Finance App)
April 1, 2025 - April 1, 2025
Conducted keyword research and competitor benchmarking to support content planning for freelancer-focused tutorials and guides. Increased blog CTR by 18% through metadata improvements and targeted internal linking enhancements. Generated 2,500+ organic visits within 30 days of publishing new SEO-driven content. Delivered clear monthly SEO performance reports with actionable recommendations.
SEO Content Manager (Contract) at Omni HR (B2B HR SaaS)
June 1, 2024 - June 1, 2024
Built payroll and compliance content clusters, generating 2,941 organic visits and 184 qualified leads in six weeks. Conducted SERP intent analysis to refine topic prioritization and improve search positioning. Re-optimised legacy content for clarity, relevance, and conversion alignment. Managed WordPress publishing workflows to maintain content quality and consistent SEO execution.

Education

Associate in Computer Science at Yaba College of Technology
November 1, 2018 - October 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Financial Services, Professional Services