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Hi, I’m Maddie! I’m a hard-working, data-driven marketer currently pursuing a PhD in Marketing and Psychology at the University of the West of England, after completing an MSc in Digital Marketing and a BA in Marketing with First Class Honours. I thrive in fast-paced environments, love turning data into creative campaigns, and enjoy building strategies that work across paid media, social content and brand growth. I’m proactively expanding my skillset in diverse environments and relish collaborative, results-focused work. Outside of marketing, I have 9+ years in hospitality, which taught me to deliver exceptional customer experiences, stay calm under pressure, and work effectively in teams. I’m motivated to develop new skills in varied contexts, and I’m passionate about consumer experience, storytelling, and measurable impact. I look forward to partnering with ambitious brands and continuing to grow as a strategist and storyteller.…Hi, I’m Maddie! I’m a hard-working, data-driven marketer currently pursuing a PhD in Marketing and Psychology at the University of the West of England, after completing an MSc in Digital Marketing and a BA in Marketing with First Class Honours. I thrive in fast-paced environments, love turning data into creative campaigns, and enjoy building strategies that work across paid media, social content and brand growth. I’m proactively expanding my skillset in diverse environments and relish collaborative, results-focused work. Outside of marketing, I have 9+ years in hospitality, which taught me to deliver exceptional customer experiences, stay calm under pressure, and work effectively in teams. I’m motivated to develop new skills in varied contexts, and I’m passionate about consumer experience, storytelling, and measurable impact. I look forward to partnering with ambitious brands and continuing to grow as a strategist and storyteller.

Madeleine Puckey

Social Media Manager, Marketing Strategist, Brand Designer, +1

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Hi, I’m Maddie! I’m a hard-working, data-driven marketer currently pursuing a PhD in Marketing and Psychology at the University of the West of England, after completing an MSc in Digital Marketing and a BA in Marketing with First Class Honours. I thrive in fast-paced environments, love turning data into creative campaigns, and enjoy building strategies that work across paid media, social content and brand growth. I’m proactively expanding my skillset in diverse environments and relish collaborative, results-focused work. Outside of marketing, I have 9+ years in hospitality, which taught me to deliver exceptional customer experiences, stay calm under pressure, and work effectively in teams. I’m motivated to develop new skills in varied contexts, and I’m passionate about consumer experience, storytelling, and measurable impact. I look forward to partnering with ambitious brands and continuing to grow as a strategist and storyteller.…Hi, I’m Maddie! I’m a hard-working, data-driven marketer currently pursuing a PhD in Marketing and Psychology at the University of the West of England, after completing an MSc in Digital Marketing and a BA in Marketing with First Class Honours. I thrive in fast-paced environments, love turning data into creative campaigns, and enjoy building strategies that work across paid media, social content and brand growth. I’m proactively expanding my skillset in diverse environments and relish collaborative, results-focused work. Outside of marketing, I have 9+ years in hospitality, which taught me to deliver exceptional customer experiences, stay calm under pressure, and work effectively in teams. I’m motivated to develop new skills in varied contexts, and I’m passionate about consumer experience, storytelling, and measurable impact. I look forward to partnering with ambitious brands and continuing to grow as a strategist and storyteller.

Available to hire

Hi, I’m Maddie! I’m a hard-working, data-driven marketer currently pursuing a PhD in Marketing and Psychology at the University of the West of England, after completing an MSc in Digital Marketing and a BA in Marketing with First Class Honours. I thrive in fast-paced environments, love turning data into creative campaigns, and enjoy building strategies that work across paid media, social content and brand growth. I’m proactively expanding my skillset in diverse environments and relish collaborative, results-focused work.

Outside of marketing, I have 9+ years in hospitality, which taught me to deliver exceptional customer experiences, stay calm under pressure, and work effectively in teams. I’m motivated to develop new skills in varied contexts, and I’m passionate about consumer experience, storytelling, and measurable impact. I look forward to partnering with ambitious brands and continuing to grow as a strategist and storyteller.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Founder at Loveday Marketing

January 1, 2026 - Present

Founder of a freelance marketing and social media consultancy. Leading strategy development, content planning, creation and scheduling, copywriting and metrics tracking for 2x small fashion brands. Developing paid media and social strategies, building a scalable content calendar, and coordinating cross-platform campaigns to reach a wider audience.

Freelance Social Media Manager at Independent / Freelance

January 1, 2025 - January 1, 2026

Curating cohesive feeds for restaurant/hospitality groups, creating paid ad campaigns, and monitoring analytics. Tracking performance with Meta Business Suite, Google Analytics and HubSpot; planning campaigns, developing assets and timelines; coordinating multiple projects and teams to drive traffic and engagement.

Volunteer Regional Social Media Manager at Motor Neurone Disease Association

January 1, 2022 - Present

Launched and managed social media for regional branches; created content calendars and Canva visuals; wrote copy and scheduled posts across platforms (Later and Meta Business Suite); helped align messaging across branches in the South West to improve engagement and awareness.

Strategy and Planning Intern at BBDO New York

January 1, 2022 - January 1, 2023

Researched information and trends for creative direction and strategic briefs; contributed to drafting briefs and ideas; supported work with brands such as Meta, AT&T, Bombay Sapphire, GE and others.

Marketing and E-commerce Responsible at Kitty Joseph

January 1, 2021 - January 1, 2022

Wrote strategy proposals and analytics reports to move the brand forward; crafted social media copy, emails and blog posts; managed community engagement; worked on email strategy and KPIs; SEO optimization; frequent use of Canva, Shopify and Google Analytics; used HubSpot for analytics.

Volunteer Social Media / Marketing Assistant at Diverse Images (UWE NHS)

January 1, 2023 - January 1, 2024

Diversity-focused imagery project in medical/healthcare textbooks. As a team, developed a campaign and content calendars; posted engaging content on schedule; curated copy to drive engagement and sign-ups for events.