Hello! I’m Marta Trillo Cruz, a social media manager and digital content strategist with 8+ years in communication and cross-platform content development. I help personal brands, startups, and event-focused organizations grow digital visibility, strengthen identity, and engage audiences through strategic, data-driven content via my agency, MTRILLO Media Lab. I design end-to-end social media strategies and multi-platform content calendars tailored for growth, building brand foundations, tone of voice, and visuals that resonate with target audiences. I’m passionate about turning insights into storytelling that fuels scalable growth. Based in Basel (remote-friendly), I collaborate with founders and teams across Europe to enhance brand presence, optimize content workflows, and measure impact through data-driven insights. I’m always exploring new skills and partnerships to keep delivering creative, results-oriented outcomes aligned with business goals.

Marta Trillo Cruz

Hello! I’m Marta Trillo Cruz, a social media manager and digital content strategist with 8+ years in communication and cross-platform content development. I help personal brands, startups, and event-focused organizations grow digital visibility, strengthen identity, and engage audiences through strategic, data-driven content via my agency, MTRILLO Media Lab. I design end-to-end social media strategies and multi-platform content calendars tailored for growth, building brand foundations, tone of voice, and visuals that resonate with target audiences. I’m passionate about turning insights into storytelling that fuels scalable growth. Based in Basel (remote-friendly), I collaborate with founders and teams across Europe to enhance brand presence, optimize content workflows, and measure impact through data-driven insights. I’m always exploring new skills and partnerships to keep delivering creative, results-oriented outcomes aligned with business goals.

Available to hire

Hello! I’m Marta Trillo Cruz, a social media manager and digital content strategist with 8+ years in communication and cross-platform content development. I help personal brands, startups, and event-focused organizations grow digital visibility, strengthen identity, and engage audiences through strategic, data-driven content via my agency, MTRILLO Media Lab. I design end-to-end social media strategies and multi-platform content calendars tailored for growth, building brand foundations, tone of voice, and visuals that resonate with target audiences.

I’m passionate about turning insights into storytelling that fuels scalable growth. Based in Basel (remote-friendly), I collaborate with founders and teams across Europe to enhance brand presence, optimize content workflows, and measure impact through data-driven insights. I’m always exploring new skills and partnerships to keep delivering creative, results-oriented outcomes aligned with business goals.

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Language

Spanish; Castilian
Fluent
English
Fluent

Work Experience

Founder | Social Media Strategist & Manager at MTRILLO Media Lab
September 1, 2025 - Present
Designed end-to-end social media strategies for personal brands, startups, and event organizations. Delivered creative, results-oriented content calendars and storytelling frameworks optimized for growth. Created brand foundations: mission, values, tone of voice, visual identity, and SMART goals.
Social Media Manager at Retahila Agency
January 1, 2017 - January 1, 2018
Social media management across mass-participation sports events. Created social media content, live updates, visuals, and press releases. Covered press conferences, interviews, and on-site communications. Conducted media monitoring and post-event analysis.
Media Operations Coordinator at La Liga
January 1, 2022 - January 1, 2023
Led audiovisual production operations for 33 official La Liga football matches with zero critical incidents.
Audio Visual Producer / TV Reporter at Grupo Mediapro
January 1, 2017 - January 1, 2022
Managed media access, production flows, and stakeholder communications for high-profile matches.
Junior Press Writer at Grupo Joly
January 1, 2015 - January 1, 2016
Produced articles, reports, and interviews, integrating storytelling and audience engagement.

Education

Executive Certificate – Sports Marketing and Sponsorship at Universitat Pompeu Fabra
January 1, 2015 - January 1, 2015
Master’s Degree – Sports Journalism at Universidad de Sevilla
January 1, 2014 - January 1, 2014
Bachelor’s Degree – Journalism at Universidad de Sevilla
January 1, 2014 - January 1, 2014
Barça Innovation Hub Program at Barça Innovation Hub
January 1, 2024 - January 1, 2024

Qualifications

Executive Certificate – Sports Marketing and Sponsorship
January 1, 2015 - January 1, 2015

Industry Experience

Media & Entertainment, Software & Internet, Professional Services