Hi, I’m Mutiara, a Social Media Graphic Designer with a background in Communication Studies. I specialize in creating creative posts and ad designs for Instagram and Facebook that are visually consistent, engaging, and aligned with brand goals. I help brands stand out through scroll-stopping visuals, cohesive feeds, and ad creatives optimized for both organic content and paid campaigns. What I offer: Social media posts (single image, carousel, stories, reels cover) Ad creatives for Meta Ads (reach, engagement, message-focused) Branded templates (Canva / Photoshop) Consistent visual identity across all content Why work with me: Strong attention to detail and brand consistency Clear communication & on-time delivery Designs that balance aesthetics and performance Let’s create social media visuals that truly represent your brand. 📩 Message me to get started.…

Mutiara Nahyati

Hi, I’m Mutiara, a Social Media Graphic Designer with a background in Communication Studies. I specialize in creating creative posts and ad designs for Instagram and Facebook that are visually consistent, engaging, and aligned with brand goals. I help brands stand out through scroll-stopping visuals, cohesive feeds, and ad creatives optimized for both organic content and paid campaigns. What I offer: Social media posts (single image, carousel, stories, reels cover) Ad creatives for Meta Ads (reach, engagement, message-focused) Branded templates (Canva / Photoshop) Consistent visual identity across all content Why work with me: Strong attention to detail and brand consistency Clear communication & on-time delivery Designs that balance aesthetics and performance Let’s create social media visuals that truly represent your brand. 📩 Message me to get started.…

Available to hire

Hi, I’m Mutiara, a Social Media Graphic Designer with a background in Communication Studies. I specialize in creating creative posts and ad designs for Instagram and Facebook that are visually consistent, engaging, and aligned with brand goals.

I help brands stand out through scroll-stopping visuals, cohesive feeds, and ad creatives optimized for both organic content and paid campaigns.

What I offer:

Social media posts (single image, carousel, stories, reels cover)

Ad creatives for Meta Ads (reach, engagement, message-focused)

Branded templates (Canva / Photoshop)

Consistent visual identity across all content

Why work with me:

Strong attention to detail and brand consistency

Clear communication & on-time delivery

Designs that balance aesthetics and performance

Let’s create social media visuals that truly represent your brand.
📩 Message me to get started.

See more

Language

Indonesian
Fluent
English
Advanced

Work Experience

Content Creator at Baratie Creative Studio
February 1, 2024 - September 20, 2025
Create visually appealing and informative content to highlight Baratie Studio's photography process. Plan and schedule social media content that aligns with the studio's branding and engages followers. Collaborate with the creative team to produce behind-the-scenes content and share key moments of studio projects. Edit and curate photos and videos to ensure the highest quality and consistency across platforms. Monitor trends and experiment with fresh ideas to keep the studio's content relevant and engaging.
Content Creator at PT. Rempah Tanah Air
September 1, 2024 - September 20, 2025
Create 1 piece of content daily for the Instagram feed, aligning with branding strategy and target audience. Design visually appealing, informative content that reflects the brand's identity. Utilize design elements such as colors, typography, and layouts to capture attention. Collaborate with the team to ensure content consistency and effectiveness. Stay updated on social media trends to bring fresh and creative ideas to the table.
Social Media Officer at PT Astra International Tbk - Auto2000 Banjarmasin
October 1, 2024 - Present
Responsible for crafting compelling social media posts and promotional materials. Handled the creation of engaging and informative content. Responsible for creating and executing social media marketing campaigns. Responsible for establishing and managing a content calendar, ensuring a steady flow of relevant and timely content for various marketing channels.
Graphic Designer at Chromium 2022
November 1, 2022 - September 20, 2025
Create engaging graphics for use on event social media instagram @cromium.umm. Develop visual promotional materials for events, including posters, banners, brochures and invitations. Collaborate with other teams to produce content that is creative and in line with the event strategy.
UI Designer at Telkom School BJB
May 1, 2021 - September 20, 2025
Working with other students, organize content such as photos, quotes, and memories using grid-based layouts for consistency and visual appeal. Develop user personas based on the feedback and insights gathered. Use design tools or collaborate with those who can create prototypes of the interface.
Content Creator at Baratie Creative Studio
February 1, 2024 - September 20, 2025
Create visually appealing and informative content to highlight Baratie Studio's photography process. Plan and schedule social media content that aligns with the studio's branding and engages followers. Collaborate with the creative team to produce behind-the-scenes content and share key moments of studio projects. Edit and curate photos and videos to ensure the highest quality and consistency across platforms. Monitor trends and experiment with fresh ideas to keep the studio's content relevant and engaging.
Content Creator at PT. Rempah Tanah Air
September 1, 2024 - September 20, 2025
Create 1 piece of content daily for the Instagram feed, aligning with branding strategy and target audience. Design visually appealing, informative content that reflects the brand's identity. Optimize the use of design elements such as colors, typography, and layouts to capture attention. Collaborate with the team to ensure content consistency and effectiveness. Stay updated on social media trends to bring fresh and creative ideas to the table.
Social Media Officer at PT Astra International Tbk - TSz Auto2000 Banjarmasin
June 1, 2024 - September 20, 2025
Crafting compelling social media posts and promotional materials. Handled the creation of engaging and informative content. Responsible for creating and executing social media marketing campaigns. Responsible for establishing and managing a content calendar, ensuring a steady flow of relevant and timely content for various marketing channels.
Graphic Designer at Chromium (Event & Media Production)
November 1, 2022 - September 20, 2025
Create engaging graphics for use on event social media. Collaborate with creative team to produce content in line with marketing strategy. Ensure the quality of visuals and messages delivered are in line with the event vision.
Social Media Officer at Wapal Garden Hotel Malang
July 1, 2022 - September 20, 2025
Crafting compelling social media posts and promotional materials. Handling the creation of engaging and informative content. Establishing and executing social media marketing campaigns and managing a content calendar for various channels.
Public Relations / Graphic Designer at Perhutani WPH Malang
July 1, 2020 - September 20, 2025
Designing and creating layouts for magazine pages, arranging text and images in a visually appealing way. Collaborating with editors and writers to align visuals with content and deadlines.
Public Relations / Communications at JPROTEC Infinity
July 1, 2022 - September 20, 2025
Develop content plan and social media content; manage social media presence.
UI Designer at Telkom School BJB (Project)
May 1, 2021 - September 20, 2025
Collaborated with classmates to organize content such as photos, quotes, and memories using grid-based layouts for consistency; developed user personas and collaborated to prototype interfaces.
Content Creator at Baratie Creative Studio
February 1, 2024 - September 20, 2025
Create visually appealing and informative content to highlight Baratie Studio's photography process; plan and schedule social media content aligned with branding; collaborate with the creative team for behind-the-scenes content; edit and curate photos/videos to ensure quality and consistency; monitor trends to keep content fresh and engaging.
Content Creator at PT. Rempah Tanah Air
September 1, 2024 - September 20, 2025
Create one piece of content daily for Instagram, design visually appealing content reflecting the brand identity, optimize use of design elements, collaborate for content consistency and trend-informed ideas.
Social Media Officer at PT Astra International Tbk - TSz Auto2000 Banjarmasin
June 1, 2024 - September 20, 2025
Craft compelling social media posts and promotional materials; establish and manage a content calendar; create and execute social media marketing campaigns; ensure a steady flow of timely content across channels.
Graphic Designer / Visual Content at SegiVner Digital Media Production
November 1, 2022 - September 20, 2025
Create engaging graphics for event social media; collaborate with the creative team to produce content aligned with marketing strategy; ensure quality of visuals and messaging.
Content Creator at Baratie Creative Studio
February 1, 2024 - September 20, 2025
Create visually appealing and informative content to highlight Baratie Studio's photography process. Plan and schedule social media content that aligns with the studio's branding and engages followers. Collaborate with the creative team to produce behind-the-scenes content and share key moments of studio projects. Edit and curate photos and videos to ensure the highest quality and consistency across platforms. Monitor trends and experiment with fresh ideas to keep the studio's content relevant and engaging.
Content Creator at PT. Rempah Tanah Air
September 1, 2024 - September 20, 2025
Create 1 piece of content daily for the Instagram feed, aligning with branding strategy and target audience. Design visually appealing, informative content that reflects the brand's identity. Optimize the use of design elements such as colors, typography, and layouts to capture attention. Collaborate with the team to ensure content consistency and effectiveness. Stay updated on social media trends to bring fresh and creative ideas to the table.
Digital Marketing at Berkat Bersaudara
October 1, 2025 - Present
Menyusun strategi pemasaran digital untuk meningkatkan brand awareness dan engagement; melakukan riset pasar, analisis kompetitor, dan mengikuti tren digital untuk menentukan arah kampanye; membuat, mengkurasi, dan menjadwalkan konten untuk Instagram, Facebook, dan platform digital lainnya; mengembangkan konsep visual, copywriting, dan storytelling sesuai dengan brand guideline perusahaan; menyusun objektif iklan (reach, traffic, conversion); mengelola kampanye iklan di Facebook Ads dan TikTok Ads; memantau performa konten dan iklan menggunakan Meta Business Suite dan alat lainnya; menghasilkan laporan berkala dan mengembangkan kampanye musiman serta promosi digital.
Content Strategist / Content Creator at Baratie Creative Studio
September 1, 2024 - Present
Menghasilkan konten visual dan informatif untuk menonjolkan proses fotografi Baratie Studio; merencanakan dan menjadwalkan konten media sosial yang selaras dengan branding studio; bekerja sama dengan tim kreatif untuk memproduksi konten behind-the-scenes; mengedit dan menyunting foto dan video untuk kualitas konsisten; mengikuti tren dan bereksperimen dengan ide-ide baru.

Education

Communication Science at Universitas Muhammadiyah Malang
October 1, 2021 - September 20, 2025
Bachelor's Degree in Communications Science at Universitas Muhammadiyah Malang
October 1, 2021 - September 20, 2025
High School Diploma (Multimedia) at Telkom School - Multimedia Vocational High School
June 1, 2019 - June 1, 2021
S1: Communications Science at Universitas Muhammadiyah Malang
October 1, 2021 - September 20, 2025
Senior High School Diploma - Multimedia at Telkom School
June 1, 2019 - June 1, 2021
UI Designer Certification at Telkom School / JPROTEC
January 1, 2021 - May 1, 2021
Graphic Design Certification at Badan Nasional Sertifikasi Profesi
April 1, 2021 - April 1, 2024
Bachelor of Science in Communication Science at Universitas Muhammadiyah Malang
January 11, 2030 - September 20, 2025
High School Diploma at Telkom School - Vocational High School
June 1, 2019 - June 1, 2021
Graphic Design Certification at Badan Nasional Sertifikasi Profesi
April 1, 2021 - April 1, 2024
Sarjana Ilmu Komunikasi at Universitas Muhammadiyah Kalimantan Selatan
October 1, 2021 - August 1, 2025
Sekolah Menengah Kejuruan Multimedia at Sekolah Menengah Kejuruan Multimedia
June 1, 2019 - June 1, 2021

Qualifications

Badan Nasional Sertifikasi Profesi - Graphic Design
April 1, 2021 - September 20, 2025
Telkom Cipta Prima Certificate
April 1, 2021 - April 1, 2024
Graphic Design Certifications (Adobe Illustrator, Adobe Photoshop, Canva, Figma)
April 1, 2021 - September 20, 2025
Graphic Design Certification
April 1, 2021 - April 1, 2024
Graphic Design Certification (BNSP)
April 1, 2021 - April 1, 2024
UI Design Certification
January 1, 2021 - May 1, 2021
Graphic Design Certification
April 1, 2021 - April 1, 2024

Industry Experience

Media & Entertainment, Software & Internet, Professional Services, Education, Travel & Hospitality
    paper Social Media Graphic Design

    A curated collection of social media designs created for various brands across different industries. This project focuses on creating engaging, clean, and consistent visual content for Instagram, supporting both organic posts and promotional needs.

    The designs emphasize visual hierarchy, brand consistency, and clear messaging to help brands communicate effectively with their audience.

    https://www.twine.net/signin