Available to hire
I’m Phoebe Adoley Pappoe, a Strategic Communications Manager with 10+ years’ experience developing corporate communications plans, managing media relations, and delivering targeted stakeholder campaigns. I’m a Chartered PR professional who thrives on influencing senior leaders, executing digital marketing campaigns, and coordinating communications across multiple platforms.
I excel in crisis communications, team leadership, and driving measurable business outcomes through thoughtful strategic planning. My work spans the UK and Africa, delivering high-impact messaging for financial services, ESG initiatives, NGOs, and multinational brands.
Experience Level
Work Experience
Senior PR Consultant (Contract) – Strategic ESG & Sustainability Summit at Strategic ESG & Sustainability Summit
September 1, 2024 - March 1, 2025Developed and executed a comprehensive PR and communications strategy for the Summit, enhancing positioning as a premier thought leadership platform for sustainability in Africa; advised senior officials on press engagement and narrative framing; built strong relationships with key media stakeholders; led crisis communications planning; produced materials including fact sheets, press releases, op-eds, in-studio interviews, newsletters, event brochure, impact report, post-event brochure, and sponsorship letters.
PR Consultant at Proactive International PR, UK
August 1, 2023 - August 1, 2024Understood client objectives to deliver tailored PR strategies; identified trends and competitor activities; secured feature contributions and interviews in leading outlets (e.g., Financial Times, 6G World); generated 100+ organic news stories across EMEA; leveraged Meltwater, Muck Rack, and Dirico for efficient client delivery; developed press releases, media pitches, and thought leadership articles; increased client engagement on social media.
PR Consultant at Abjel Communications, UK
October 1, 2022 - July 1, 2023Pitched relevant content to targeted media with ~70% coverage for the International Aluminium Institute SDG report launch; developed business development and communication strategies to win two new clients; secured 50+ media coverage for Enterprise Singapore across Africa and achieved a BBC interview.
Corporate Communications Officer at United Bank for Africa Ghana
February 1, 2021 - August 1, 2022Implemented internal/external communications strategy increasing engagement by 60% across 2,000+ employees; led a team to produce digital content across owned media channels; won 15 awards in 2021 including Best Digital Bank and Best in Social Media; managed an $85,000 corporate communications budget and delivered award-winning flagship CSR initiatives.
Public Relations Account Manager at Ogilvy Africa, Ghana
October 1, 2015 - January 1, 2021Led PR for UNICEF Ghana’s Ghanaians Against Child Abuse Campaign, generating US$200,000+ earned media value in 15+ outlets; supported leadership to pitch and win clients including UNICEF, Gold Fields, Unilever, Wilmar, and Nokia; integrated campaigns across channels increasing revenue by 35%; won three SABRE Awards in 2019.
Education
Master of Arts in Brands and Communication Management at Univeristy of Professional Studies
August 2, 2019 - October 2, 2020Bachelor of Arts in Communication Studies at University of Media Arts and Communications
August 1, 2014 - September 29, 2017Master of Arts: Brands and Communications Management at University of Professional Studies Accra
January 11, 2030 - February 13, 2026Bachelor of Arts: Public Relations at University of Media Arts and Communications, Ghana
January 11, 2030 - February 13, 2026Qualifications
Chartered PR Consultant
May 17, 2024 - October 24, 2024Certificate in Strategic Leadership
January 11, 2030 - February 13, 2026Chartered PR
January 11, 2030 - February 13, 2026Industry Experience
Financial Services, Non-Profit Organization, Telecommunications, Energy & Utilities, Media & Entertainment, Professional Services, Education
Experience Level
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