Nabila Aulia
I'm a results-driven Digital Marketing Specialist with over 5 years of experience in end-to-end digital marketing, account management, social media management, and content creation across diverse industries.
About
I’m a results-driven Digital Marketing Specialist with over 5 years of experience in end-to-end digital marketing, account management, social media management, and content creation across diverse industries.
I’m skilled in nurturing client relationships, boosting revenue growth, and implementing effective social media strategies to achieve client objectives. I’m proficient in data analysis, with meticulous attention to detail and a passion for delivering exceptional results and creating meaningful impact.
- 6 years' experience
- Joined September 2025
Skills· 4
Languages
- EnglishFluent
- MalayFluent
Industry experience
- Media & Entertainment
- Software & Internet
- Professional Services
- Education
- Retail
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Work experience· 6 roles
Developed, managed, and executed Facebook and Google ads campaigns. Conducted keyword research and analysis to refine targeting. Budget analyses to allocate resources across campaigns. Adapted copywriting style and tone to suit different client industries. Campaign optimization including bid adjustments and ad scheduling. Delivered regular updates and performance reports for paid search campaigns.
Manage and strategize paid campaigns on Meta and Google platforms; develop content strategies across Facebook, Instagram and TikTok; oversee ad budgets above $10,000 per month; plan and execute campaigns; generate ideas and copy for cross-channel distribution; measure impact and optimize for conversions; conduct A/B testing to improve CTR and reduce CPC; boost social media engagement and drive website traffic; grow organic reach (IG Reels) and follower base; maintain a high customer satisfaction rating.
Developed and strategized paid ad campaigns on Meta (Facebook) and Google platforms; built content strategies across social media; managed ad budgets (> $10,000/month); ideated and wrote ad copy; analyzed data and generated reports; increased social media traffic for conversions; conducted A/B testing; improved engagement and follower growth.
Education
Certifications and awards
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