Marketing professional with 4 years of experience leading high-impact campaigns and experiential events for brands. Currently pursuing an MSc in Marketing Management and Digital at ESSEC Business School, Singapore, with a focus on digital marketing, consumer insights, and brand strategy.…

Nandini Poddar

Marketing professional with 4 years of experience leading high-impact campaigns and experiential events for brands. Currently pursuing an MSc in Marketing Management and Digital at ESSEC Business School, Singapore, with a focus on digital marketing, consumer insights, and brand strategy.…

Available to hire

Marketing professional with 4 years of experience leading high-impact campaigns and experiential events for brands. Currently pursuing an MSc in Marketing Management and Digital at ESSEC Business School, Singapore, with a focus on digital marketing, consumer insights, and brand strategy.

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Skills

Experience Level

Language

English
Fluent
Hindi
Fluent
French
Beginner

Work Experience

Marketing Manager at WMS Entertainment Pvt. Ltd.
September 1, 2023 - July 31, 2025
Led marketing for Casa Bacardi on Tour, a Bacardi experiential IP, across 15 tier-2 Indian cities; conceptualized and executed a 360° marketing campaign, resulting in 45,000+ attendees, 150M+ impressions, and 3 crore ticketing revenue (+50% YoY). Achieved 20% overall campaign profitability after expenses. Managed media, influencer and agency partnerships, strengthening client trust. Spearheaded campaigns for India Cocktail Week, Johnnie Walker Blonde Revibe Summer Sessions, Jameson Connects, Zamna Festival, and artist tours; revitalized WMS’s Instagram and LinkedIn, boosting engagement by 75% and followers by 45% in 12 months.
Lead Marketing at Swiggy
July 1, 2022 - September 30, 2023
Led marketing for Swiggy's events vertical (Swiggy Scenes), promoted from Marketing Executive during its acquisition; launched Swiggy's first Food Festival across 6 cities, driving a 2% increase in market share over competitors. Trained 2 interns to support the team.
Executive - Marketing & Events at Dineout (acquired by Swiggy)
August 1, 2021 - July 31, 2022
Awarded MVP in Nov 2021 for marketing Kolkata Night Market (35,000+ attendees) and executing 40+ comedy shows in 3 months.
Vice President at Synergy – The Corporate Society of SSCBS
January 1, 2019 - December 31, 2020
Led a 40+ member team to organize SSCBS's Annual Corporate Fest, attracting 450+ attendees and 20,000+ viewers; secured INR 1,40,000+ in sponsorships.

Education

Master of Science in Marketing Management and Digital at ESSEC Business School, Singapore
September 1, 2025 - January 7, 2026
Bachelor of Management Studies (Marketing) at Shaheed Sukhdev College of Business Studies, Delhi University, Delhi, India
September 1, 2018 - June 30, 2021
MSc in Marketing Management and Digital at ESSEC Business School Singapore
September 1, 2025 - December 31, 2026
Bachelor of Management Studies, Marketing at Shaheed Sukhdev College of Business Studies, Delhi University
September 1, 2018 - August 31, 2021
Master of Science in Marketing Management and Digital at ESSEC Business School Singapore
September 1, 2025 - August 31, 2026
Bachelor of Management Studies at Shaheed Sukhdev College of Business Studies, Delhi University
September 1, 2018 - July 31, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Travel & Hospitality, Other, Consumer Goods

Skills

Experience Level