Available to hire
Bilingual (French/English) creator partnerships and talent strategy specialist with 9+ years of experience building culturally relevant partnerships and delivering international campaigns across sport, culture, entertainment and lifestyle brands.
Passionate about connecting basketball, sport and entertainment brands with creators, athletes and communities leading creator sourcing, negotiations, budgets and multi-platform activations across Europe and beyond.
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
French
Fluent
Work Experience
NBA Europe (Summer 2026) Creator Recommendations & Talent Outreach (Support) at NBA Europe
June 1, 2026 - PresentSupported NBA Europe with creator recommendations and talent outreach for NBA Summer House Paris: After Dark with Tiakola, identifying French creators across basketball, fashion, music and lifestyle and assisting with outreach and invitation coordination.
Strategic Partnerships Lead (Freelance) at Rolling Stone Africa
February 1, 2026 - July 31, 2026Led strategic partnerships focused on creator/talent engagement and cultural marketing activities in the music and youth culture space. Managed partnership development and stakeholder coordination to support activations and collaborations.
Influencer Marketing Lead, Europe (Freelance) at Lifesum
September 1, 2025 - February 28, 2026Owned European influencer marketing strategy and execution across sourcing, negotiations, budgeting, reporting and multi-market campaign delivery. Developed and managed creator collaborations across multiple countries and content platforms to meet and exceed performance targets.
Global Influencer Marketing & Partnerships, Senior Specialist at On (Loyalty brand: On / Mazarine mentioned under L'Oréal Paris employer section, but On role is stated as full-time)
February 1, 2023 - February 1, 2025Developed and managed global influencer marketing and creator partnerships from strategy through execution. Built relationships with 100+ creators, athletes and cultural talent; delivered multi-market campaigns and global activations around major sporting and cultural moments (e.g., Paris 2024 Olympics and major marathons). Negotiated five- and six-figure partnerships; led creator strategy including the CloudEclipse FW23 launch.
Global Influencer Marketing & Partnerships, Senior Specialist at On (Lifesum/On mentioned in resume context)
February 1, 2023 - February 28, 2025Developed and executed global influencer marketing and creator partnership programs. Directed talent strategy, creator sourcing, contract and budget management, and multi-platform activations connected to major sports and cultural moments across Europe. Partnered with a wide range of creators, athletes and cultural stakeholders to deliver performance-driven campaigns.
International Social Media Manager at L'Oréal Paris (Mazarine)
February 1, 2020 - February 28, 2022Managed international social media presence, supporting brand growth across Instagram and TikTok. Developed creator/community initiatives and supported digital activations around major cultural moments (e.g., Cannes Film Festival, Paris Fashion Week, Women of Worth).
Education
MA Journalism at University of Roehampton
January 1, 2016 - January 1, 2017BA (Hons) International Business at University of Hertfordshire
January 1, 2011 - January 1, 2015Study Abroad (Placement Year) at San José State University
January 1, 2013 - January 1, 2014MA Journalism at University of Roehampton
January 1, 2016 - January 1, 2017BA (Hons) International Business at University of Hertfordshire
January 1, 2011 - January 1, 2015Study Abroad Placement Year at San José State University
January 1, 2013 - January 1, 2014Qualifications
Industry Experience
Media & Entertainment, Consumer Goods, Education, Professional Services
Experience Level
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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