As a UX Engineer with over 18 years of experience, I have developed and implemented high-quality, scalable and maintainable web solutions for various clients and industries. I have a strong background in User Experience & Interaction Design, HTML, CSS, JavaScript, TypeScript, Next.js/React.

Nasir Altaf

As a UX Engineer with over 18 years of experience, I have developed and implemented high-quality, scalable and maintainable web solutions for various clients and industries. I have a strong background in User Experience & Interaction Design, HTML, CSS, JavaScript, TypeScript, Next.js/React.

Available to hire

As a UX Engineer with over 18 years of experience, I have developed and implemented high-quality, scalable and maintainable web solutions for various clients and industries. I have a strong background in User Experience & Interaction Design, HTML, CSS, JavaScript, TypeScript, Next.js/React.

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert

Language

English
Fluent

Work Experience

UX Engineer at Rogue Digital
July 1, 2024 - Present
Designed and developed sites using Figma and Webflow. Developed and optimised Shopify themes. Used AI to optimise development workflows. Implemented micro interactions and scroll-based animations using CSS and GSAP. Integrated third-party solutions to extend e-commerce functionality. Optimised client websites to achieve best practices in Performance, Accessibility and SEO, aligned with PageSpeed/Lighthouse metrics.
UX Engineer at Vanarama/AutoTrader
June 1, 2022 - February 29, 2024
Created a new component library from scratch using React, Next.js, styled-components and Framer Motion to support the checkout project rebuild. Part of the core team guiding AutoTrader developers when migrating the vehicle leasing checkout onto their platform after Vanarama's acquisition. Improved component functionality to align with user expectations and contributed to ideation sessions.
UX/UI Developer
December 1, 2020 - June 30, 2022
HTML, CSS, SCSS, JavaScript, React; Storybook; Bug-fixing.
UX/UI Developer at Figleaves
August 1, 2018 - November 30, 2020
Developed a lightweight, performant, SEO-friendly, responsive framework from the ground up. Worked with third-party integration teams. Led site-wide UX improvements through A/B testing, ideation, trends, user mental models, interviews and feedback sessions. Created a modular UI component library for rapid, high-fidelity prototyping.
Senior UI Developer at French Connection
November 1, 2017 - August 31, 2018
Ensured campaigns were deployed in a timely manner. Maintained and improved overall functionality/features on both the French Connection and Great Plains sites. Acted as line manager to Junior Developer. Introduced responsive images, HTML5 video, lazy-loading, Object-Oriented CSS, Gulp, Sass.
UX Designer at Mainland Consultants
October 1, 2017 - August 31, 2018
Information Architecture, Site maps, Brand/Identity strategy, Sketching, Wireframing, Stakeholder management, HTML, CSS.
Frontend Developer at Reply
November 1, 2016 - August 31, 2017
Front-end development for global media entertainment giant (PlayStation). Tools: Sketch, Axure, UX, HTML5, CSS3, Bootstrap, JavaScript, jQuery, JSON, Twig, Grunt, JSP, Hybris.
Frontend Developer at Vuelio
October 1, 2016 - November 30, 2016
Frontend development; HTML/CSS/JS; bug-fixing.
Front End Developer at Schawk!
August 1, 2016 - August 31, 2016
HTML/CSS builds; some JavaScript and JQuery.
Lead UI Developer at TUI UK
February 1, 2012 - November 30, 2015
HTML & CSS components/widgets/layouts. Integration. Governance of coding standards. Front End Architect of TUI Responsive Strategy. Technical Direction. Storyboarding user journey of upcoming Apple TV presence. A/B testing. Award recognitions for mobile campaigns.
Front End Developer at ASOS.com
January 1, 2012 - February 29, 2012
HTML emails and a bit of Photoshop.
Front End Developer at Whitewater
September 1, 2011 - September 30, 2011
HTML emails.
Front End Developer at Beta
October 1, 2011 - October 31, 2011
Front End development; one-month tenure.
Front End Developer at Stink Digital
February 1, 2010 - February 28, 2010
Front end development on client projects; HTML emails; static and dynamic modules.
Front End Developer at Gyro International
March 1, 2010 - March 31, 2010
Front end development; HTML emails.
Web Developer at RegTransfers Ltd
June 1, 2010 - September 30, 2011
HTML, CSS, JavaScript, jQuery, Photoshop, Information Architecture; mobile website, emails; notable projects include regtransfers.co.uk/mobile and main site.
Front End Developer at Auction/ WDMP
April 1, 2010 - April 30, 2010
Front end development focusing on HTML emails.
Front End Developer at Bleach
April 1, 2010 - April 30, 2010
Updates to existing site; HTML/CSS, Photoshop, jQuery.
Front End Developer at Billington Cartmell
March 1, 2010 - March 31, 2010
Front-end for a promotional website; XHTML/CSS, JavaScript, jQuery, Photoshop.
Web Developer at LOVEFiLM
April 1, 2009 - December 31, 2009
HTML, CSS, Photoshop, JavaScript, jQuery, Mason; Web development.
Web Designer at Elan IT
January 1, 2008 - December 31, 2008
Maintain international sites; HTML, CSS, Photoshop, Flash, CMS, JavaScript, jQuery; design & develop.

Education

BSc(Hons), Computer Visualisation & Animation at University of Bedfordshire
January 1, 2000 - December 31, 2003
BTEC National Diploma, Graphic Design at Dunstable College
January 1, 1995 - December 31, 1997
Art & Design at Luton Sixth Form College
January 1, 1994 - December 31, 1995

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Retail, Professional Services, Education

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert

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