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I'm Natalie Jane Hayes, a hands-on content marketing professional specializing in website content, SEO, email, and social media for growing organisations and online brands. In my recent role as Content Marketing Manager at Immerse Education, I developed multi-channel content, coordinated creative delivery and produced social, website, email and video marketing content. I currently lead marketing for Revolutionary Education CIC, managing its website, email communications, digital resource promotion and social presence. I'm highly organised, comfortable working independently, and blend strong written communication with practical, data-informed marketing delivery.…I'm Natalie Jane Hayes, a hands-on content marketing professional specializing in website content, SEO, email, and social media for growing organisations and online brands. In my recent role as Content Marketing Manager at Immerse Education, I developed multi-channel content, coordinated creative delivery and produced social, website, email and video marketing content. I currently lead marketing for Revolutionary Education CIC, managing its website, email communications, digital resource promotion and social presence. I'm highly organised, comfortable working independently, and blend strong written communication with practical, data-informed marketing delivery.

Natalie Jane Hayes

Content Creator, Content Producer, Copywriter, +2

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I'm Natalie Jane Hayes, a hands-on content marketing professional specializing in website content, SEO, email, and social media for growing organisations and online brands. In my recent role as Content Marketing Manager at Immerse Education, I developed multi-channel content, coordinated creative delivery and produced social, website, email and video marketing content. I currently lead marketing for Revolutionary Education CIC, managing its website, email communications, digital resource promotion and social presence. I'm highly organised, comfortable working independently, and blend strong written communication with practical, data-informed marketing delivery.…I'm Natalie Jane Hayes, a hands-on content marketing professional specializing in website content, SEO, email, and social media for growing organisations and online brands. In my recent role as Content Marketing Manager at Immerse Education, I developed multi-channel content, coordinated creative delivery and produced social, website, email and video marketing content. I currently lead marketing for Revolutionary Education CIC, managing its website, email communications, digital resource promotion and social presence. I'm highly organised, comfortable working independently, and blend strong written communication with practical, data-informed marketing delivery.

Available to hire

I’m Natalie Jane Hayes, a hands-on content marketing professional specializing in website content, SEO, email, and social media for growing organisations and online brands. In my recent role as Content Marketing Manager at Immerse Education, I developed multi-channel content, coordinated creative delivery and produced social, website, email and video marketing content. I currently lead marketing for Revolutionary Education CIC, managing its website, email communications, digital resource promotion and social presence. I’m highly organised, comfortable working independently, and blend strong written communication with practical, data-informed marketing delivery.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Founder & Marketing Lead at Revolutionary Education CIC

January 1, 2024 - Present

Built and maintain the organisation's WordPress website, producing website copy, product descriptions, landing-page content, blog articles and customer-facing messaging. Lead SEO content activity and promote digital resources through website content, social media, email communications and online communities. Set up and manage MailerLite newsletters and automated email journeys; grew the list to 213 active subscribers, with 261 new subscribers gained in the past year. Generated approximately 20 direct website resource sales and used Google Analytics to monitor traffic sources, user behaviour and content performance. Built a related personal social audience of approximately 25,000 followers and developed a niche-focused account for the home education community.

Content Marketing Manager at Immerse Education

November 1, 2021 - July 1, 2023

Developed and delivered social media content strategy aligned with organisational objectives and target audiences. Collaborated on content planning for email communications, website content and wider marketing collateral; produced blogs, copy, emails, graphics, presentations and video. Conducted market and competitor research, working across departments to align content with business goals, brand messaging and audience needs. Managed testimonial video projects from concept to publication, including scripting, storyboarding, editor coordination, review and multi-platform distribution. Reviewed content for quality and brand consistency, managed freelance creators and coordinated delivery against briefs and deadlines.

Lead Learning Experience Designer at Immerse Education

August 1, 2023 - October 1, 2024

Led end-to-end digital content development for online and hybrid programmes, coordinating projects from concept through to completion. Produced and edited audience-focused digital materials, collaborating with stakeholders to ensure accuracy, quality and consistency. Applied strong editorial judgement, brand awareness and user-focused content design across concurrent remote projects.

Marketing & Website Lead at Montessori Toys and Furniture Cambodia

January 1, 2018 - January 1, 2022

Built and managed the business's e-commerce website using Ecwid, presenting products online and supporting customer enquiries. Developed and supported its Facebook marketing presence, growing the audience to approximately 2,500 followers. Created product-focused digital content to build awareness and support customer communications.

Digital Resource Creator & Online Seller at Tes and Revolutionary Education Website

January 1, 2017 - Present

Write, design and promote downloadable educational resources for teachers, schools and home education audiences. Achieved 429 sales and 2,952 downloads through Tes and approximately 20 additional resource sales through the Revolutionary Education website. Use copywriting, visual design, audience insight and product positioning to develop and promote commercially relevant resources.

Supply Teacher at JustTeachers

November 1, 2023 - Present

Deliver lessons across mainstream schools, alternative provisions and pupil referral units.

Academic Principal & Curriculum Designer at Westview Cambodian International School

November 1, 2020 - August 1, 2021

Managed educators, delivered staff training, developed curriculum materials and produced accreditation reports.

Head of Grade 7 English at CIA FIRST International School

December 1, 2019 - July 1, 2020

Developed curriculum and resources, delivered teacher training and taught English Language Arts.

Various Roles at UK and Cambodia

January 1, 2009 - January 1, 2020

Secondary English Teacher, English Language Arts and Social Studies Teacher, English Lecturer, Online English Teacher, Early Years Teacher and Private Tutor / Content Writer.