Blend of creative storytelling instincts, content creation, social media and marketing strategy experience, and live event execution. Highly organised, emotionally intelligent and confident working independently in fast-paced environments. Leads end-to-end social and content strategy across UGC, creative direction, editing and publishing. Manages partnerships, community engagement, analytics, and live production needs—delivering cohesive brand storytelling across platforms and events. My social media & content creator portfolio can be viewed here: _Website not available. Sign in: https://www.twine.net/signup_…

Natalie Anasr

Blend of creative storytelling instincts, content creation, social media and marketing strategy experience, and live event execution. Highly organised, emotionally intelligent and confident working independently in fast-paced environments. Leads end-to-end social and content strategy across UGC, creative direction, editing and publishing. Manages partnerships, community engagement, analytics, and live production needs—delivering cohesive brand storytelling across platforms and events. My social media & content creator portfolio can be viewed here: _Website not available. Sign in: https://www.twine.net/signup_…

Available to hire

Blend of creative storytelling instincts, content creation, social media and marketing strategy experience, and live event execution. Highly organised, emotionally intelligent and confident working independently in fast-paced environments.

Leads end-to-end social and content strategy across UGC, creative direction, editing and publishing. Manages partnerships, community engagement, analytics, and live production needs—delivering cohesive brand storytelling across platforms and events.

My social media & content creator portfolio can be viewed here: Website not available. Sign in: https://www.twine.net/signup

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Skills

Experience Level

Tiktok
Expert
Canva
Expert
CapCut
Expert
Instagram
Expert
Email Marketing
Expert
Adobe Premiere Pro
Expert
Adobe Photoshop
Expert
Adobe Lightroom
Expert
Adobe Firefly
Expert
Twitter Ads
Expert
Twitter
Expert
Google Ads
Expert
Facebook Ads
Expert
Copywriting
Expert
LinkedIn
Expert
Social Media Design
Expert
Leadership
Expert
Branding
Expert
CRM
Intermediate
GA4
Intermediate
HubSpot
Intermediate
Infographic
Intermediate
Poster
Intermediate
Adobe After Effects
Intermediate
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Language

English
Fluent
Arabic
Fluent
Danish
Advanced
French
Intermediate

Work Experience

Head of Content, UGC, and Social Media Manager (freelance) at MONA Careers
June 1, 2026 - Present
Owned and executed full social media strategy. Led content creation, concept curation, and execution. Sourced brand partnerships and managed UGC creator casting, coordinating briefs across writing, editing, and execution. Delivered collaborations, partnerships, and community engagement initiatives.
Social Media Manager (freelance) at Scene Screens
April 1, 2026 - Present
Owned and executed full social media strategy. Managed content creation, concept curation and execution, and led collaborations, partnerships, and community engagement.
Social Media Manager (Freelance) at 117 A M Production, Finborough Theatre
December 1, 2025 - April 1, 2026
Owned and executed social media strategy across rehearsal, preview, press, and live performance phases. Led daily community engagement with proactive interaction and reactive responses in real time, writing, scheduling and publishing platform-native content. Developed urgency-driven ticket campaigns using audience-first storytelling. Collaborated closely with producers and creatives to align messaging to the production narrative.
Partner & Front of House (Business Development Partner & Front of House Candidate Studio) at Can dine Studios
November 1, 2024 - Present
Led front-of-house operations to ensure seamless client experience. Acted as first point of contact across email, phone, and in-person interactions. Delivered experiential activations at festivals and corporate events including All Points East Festival. Supported brand partnerships and community-facing engagement.
Operations Manager (Events) at Internet Retailing
October 1, 2024 - July 1, 2025
Delivered nine large-scale conferences in a short timeframe, coordinating 200+ speakers. Managed guest flow, backstage coordination, and real-time live troubleshooting. Supported event storytelling, speaker messaging, and post-event communications. Thrived in high-pressure, real-time environments requiring strong judgment and composure.
Head of Strategic Marketing & Head of Socials at FU TR Group
September 1, 2024 - June 1, 2025
Led global marketing and communications strategy across London, New York, Abu Dhabi, and Singapore. Oversaw LinkedIn and social content strategy across brand and leadership profiles. Developed thought leadership and co-marketing storytelling with partners, analysing engagement metrics to optimise content performance and audience growth. Worked cross-functionally across marketing, partnerships and events.
Director / Producer / Writer at Independent Short Films
January 1, 2021 - January 1, 2025
Led end-to-end creative projects including budgeting, scheduling, filming, and editing. Built strong audience psychology instincts through performance and storytelling. Screened films internationally and currently featured on festival circuits.
Head of Business Development at FU TR Group
August 1, 2019 - August 1, 2024
Directed global partnerships across Europe, the US and the Middle East. Built long-term senior-level relationships and managed CRM systems. Collaborated with marketing teams on newsletters, case studies and partner storytelling. Supported delivery of international conferences with 1,500+ attendees.

Education

BA Theatre Arts (minors: Film & Media Studies; Women & Gender Studies) at Loyola Marymount University
January 11, 2030 - July 20, 2026
Short Course in Film Making at MET Film School
January 11, 2030 - July 20, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services, Retail, Travel & Hospitality, Non-Profit Organization, Other
    Desire – Film Project Social Campaign

    https://www.instagram.com/desire_thestory/?hl=en

    Independent Brand Building & Social Identity (Creative Projects)
    From Script to Screen to Social

    Objective: Build an audience around an original television project while developing a recognisable creative brand before production

    Cadence: Organic Instagram content throughout development

    Approach: Narrative-driven storytelling, World-building, Behind-the-scenes development, Audience connection

    Creative Process:

    Brand strategy
    Creative direction
    Content planning
    Scripted social content
    Video editing
    Graphic creation
    Copywriting

    Outcome: Developed a distinctive social identity for the project, built an engaged audience during development and demonstrated end-to-end creative leadership across writing, directing, editing and brand storytelling.

    Candid Studios & FUTR Group – Multi-Channel Brand Storytelling, Copywriting & Content Marketing

    LinkedIn • Email Marketing • Editorial Content

    Building Consistent Brand Narratives Across Social, Email & Long-Form Content

    Objective: Increase brand awareness, strengthen audience engagement, build community and drive event registrations through strategic, story-led content.

    Cadence: Weekly LinkedIn posts, newsletters and editorial content.

    Approach: Brand storytelling, Founder-led narratives, Editorial copywriting, Community-first marketing, Conversion-focused messaging.

    Creative Process:

    Content strategy
    Story discovery
    Brand voice development
    Copywriting
    Newsletter planning
    Editorial blog writing
    CTA optimisation
    Content hierarchy
    Community engagement
    Thought leadership

    Outcome: Produced multi-channel content that strengthened brand identity, increased audience engagement, supported event marketing, nurtured community growth and maintained a consistent brand voice across LinkedIn, email marketing and editorial platforms.

    Featured Work

    LinkedIn Brand Storytelling (Candid Studios)

    https://www.twine.net/signin
    https://www.twine.net/signin
    https://www.twine.net/signin

    Email Marketing (FUTR Group)

    https://www.twine.net/signin
    https://www.twine.net/signin

    Editorial & SEO Blog Writing (Candid Studios)

    https://www.twine.net/signin
    https://www.twine.net/signin
    https://www.twine.net/signin
    https://www.twine.net/signin

    FUTR Group – Social Assets, Copywriting & Brand Content

    https://www.instagram.com/futrgroup/?hl=en

    Brand Social Campaigns & Content Execution (Corporate / Global)
    Insight-Led Social for a Global Events & Media Brand

    Objective: Increase event awareness, strengthen thought leadership and drive audience engagement across international markets

    Cadence: Multi-platform campaign content across event cycles

    Approach: Thought leadership, Event storytelling, Industry insights, Performance-informed optimisation

    Creative Process:

    Campaign planning
    Copywriting
    Social content creation
    Thought leadership positioning
    Multi-market content adaptation
    Campaign optimisation

    Outcome: Delivered strategic social campaigns supporting global events, strengthened brand positioning and increased engagement across B2B audiences.

    'What About Gary' Documentary – Social Assets, Copywriting & Brand Content

    https://www.instagram.com/whataboutgary_doc/?hl=en

    Social Media Strategy & Documentary Campaign (Film Release)
    Building Awareness, Community and Conversation for an Independent Documentary

    Objective: Build anticipation, grow an engaged audience and drive screening attendance through organic social

    Cadence: 3–5 Instagram posts per week + Stories

    Approach: Emotional storytelling, Educational content, Community-first engagement, Documentary-led narrative

    Creative Process:

    Campaign strategy
    Content ideation
    Script writing
    Caption copywriting
    Trailer & reel editing
    Community management
    Performance optimisation

    Outcome: Built an engaged online community ahead of release, increased audience awareness, supported sold-out screening events and created a scalable content strategy for future distribution.