Hello, I’m Nayeli Martinez, a Digital Product Designer specializing in Industrial and Regulated industries and B2B SaaS. I translate regulatory frameworks, operational workflows, and technical constraints into usable digital systems that improve safety, efficiency, and compliance across complex industrial environments. Over 5 years, I’ve designed for mining, industrial safety, and enterprise contexts, building scalable design systems, conducting field research in extreme environments, and collaborating closely with cross-functional teams to deliver end-to-end product development from research through high-fidelity prototyping and developer handoff.
I leverage systemic design thinking to align hardware, software, and regulatory requirements, ensuring usable interfaces and robust decision support for field operators and enterprise stakeholders. My work emphasizes usability, accessibility, and cross-product consistency, supported by hands-on field validation, agile collaboration, and a commitment to measurable outcomes such as reduced inspection time, improved traceability, and streamlined administrative workflows.
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