Social Media and Content Creator focused on growth through performance driven content. Skilled in short form video production, editing, content planning, analytics and platform strategy across Instagram and TikTok.…

Nayara Fardin

Social Media and Content Creator focused on growth through performance driven content. Skilled in short form video production, editing, content planning, analytics and platform strategy across Instagram and TikTok.…

Available to hire

Social Media and Content Creator focused on growth through performance driven content. Skilled in short form video production, editing, content planning, analytics and platform strategy across Instagram and TikTok.

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Skills

Experience Level

Language

Portuguese
Fluent
English
Fluent
Spanish; Castilian
Beginner

Work Experience

Social Media Marketing (Contract) at Form Comunicação, Brazil
August 1, 2016 - February 1, 2018
● Planned social media calendar for different clients (mostly SMEs) as well as for the agency. ● Planned, developed and executed social media campaigns (paid and organic). ● Content creation, both copywriting and imagery using Canva and video editor platforms - also worked alongside designers when needed. ● Kept up to date with the latest digital marketing trends. ● Managed the online community and communicated with customers online. ● Successfully increased sales results by developing effective campaigns and social content. Achievements: ● Grew Instagram engagement and followers by 30% and increased their client base by 3% for three beauty clients. ● Increased the agency's Instagram followers by 100% and gained 2 new big clients through effective social media campaigns.
Freelance Digital Marketing & Video Content Creator at Dublin-based acupuncture and nutrition clinic
March 1, 2026 - Present
● Managed social media content for a Dublin-based acupuncture and nutrition clinic, supporting brand awareness and audience engagement. ● Produced and edited short-form video content for social media (Reels and promotional videos) using CapCut. ● Designed visual content and marketing materials using Canva, ensuring brand consistency across social platforms. ● Supported the planning and execution of content calendars and social media campaign ideas aligned with the clinic’s marketing strategy.

Education

BA (Hons.) in Business Management at Holmes Institute Dublin
January 1, 2023 - January 1, 2025
Higher Diploma in Marketing at Faculdade Senac Brazil
January 1, 2012 - February 12, 2026

Qualifications

Advanced Google Analytics
January 1, 2023 - December 31, 2023
English Course | Academic Bridge
January 1, 2020 - December 31, 2022
Advanced Social Media Strategy Training and Certification
January 1, 2012 - December 31, 2012
Advanced Google Analytics
January 1, 2023 - May 1, 2026

Industry Experience

Transportation & Logistics, Government, Healthcare, Professional Services, Media & Entertainment, Education, Software & Internet, Retail

Skills

Experience Level