Marketer/Graphic Designer at Pennock Floral

Led and managed comprehensive marketing and advertising programs across email, web, print, and social media for Pennock and its subsidiaries. • Coordinated product promotions with branch managers and executed email marketing campaigns. • Collaborated with executive leadership to create and distribute company-wide communications, industry updates, and product information via email and social media. • Designed print media including logos, signs, ads, postcards, tradeshow graphics, flyers, and catalogs while maintaining brand consistency. • Created and managed digital content for web, email, social media, blogs, and e-catalogs; photographed products and curated a digital asset library. • Wrote, edited, and proofread marketing and departmental materials to ensure clarity and brand alignment. • Initiated and managed social media marketing across Facebook, Instagram, X, and Pinterest, coordinating with branches for content. • Designed, developed, and maintained WordPress websites for Pennock and its subsidiaries.