I am a Brand & Visual Designer with 10+ years of experience shaping campaign-driven visual systems across digital, retail, and physical touchpoints. I excel at translating brand strategy into scalable, multi-channel design that strengthens brand presence and improves content production efficiency. I’m collaborative, hands-on, and passionate about visual storytelling and consumer experience. I thrive in fast-paced environments, delivering high-quality creative and guiding teams from concept to execution.

Neslihan Yumakli Kafadar

I am a Brand & Visual Designer with 10+ years of experience shaping campaign-driven visual systems across digital, retail, and physical touchpoints. I excel at translating brand strategy into scalable, multi-channel design that strengthens brand presence and improves content production efficiency. I’m collaborative, hands-on, and passionate about visual storytelling and consumer experience. I thrive in fast-paced environments, delivering high-quality creative and guiding teams from concept to execution.

Available to hire

I am a Brand & Visual Designer with 10+ years of experience shaping campaign-driven visual systems across digital, retail, and physical touchpoints. I excel at translating brand strategy into scalable, multi-channel design that strengthens brand presence and improves content production efficiency.

I’m collaborative, hands-on, and passionate about visual storytelling and consumer experience. I thrive in fast-paced environments, delivering high-quality creative and guiding teams from concept to execution.

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Language

English
Fluent
Turkish
Fluent
Dutch
Advanced

Work Experience

Sr. Specialist / Brand & Graphic Design at Deloitte
October 1, 2017 - May 1, 2020
Led brand and visual design executions aligned with Deloitte’s global brand guidelines; designed sustainability reports, corporate publications, infographics, presentations, and marketing materials; worked closely with global brand teams, ensuring consistency and compliance with international standards; supported UX design for internal digital platforms; managed design processes with external agencies and print vendors; designed The Deloitte Times; created custom proposals and visual materials for strategic clients.
Jr. Art Director at 74Studio & Agency
January 1, 2016 - April 1, 2016
Delivered branding and advertising projects across fashion, culture, luxury, and hospitality sectors; supported concept development and campaign execution; designed social media and website visuals.
Art Director at Haus Communication Agency
May 1, 2016 - October 1, 2017
Developed creative concepts and visual directions for clients in collaboration with copywriters; produced sketches, storyboards, and design drafts; analyzed target audiences and marketing strategies; delivered turnkey projects from concept to final execution; managed and guided junior designers; Brand Identity & Visual Systems; Editorial & Report Design; Digital & Email Design Systems; Visual Direction & Concept Development; AI-Assisted Design & Creative Workflows.
Jr. Art Director at BWorks Agency
September 1, 2013 - June 1, 2015
Designed brand identities, logos, brochures, catalogs, and digital content; created website visuals and email templates; supported multiple client projects across print and digital media.
Founder & Senior Brand & Visual Designer at Newly Studio
August 1, 2020 - Present
Founded and led an independent design studio delivering brand, editorial, and digital design solutions for corporate and international clients; designed and managed brand visual identities across print, digital, social media, events, and sustainability reports; led end-to-end design processes from concept development to final production; collaborated closely with marketing, communications, and leadership teams to align visual outputs with business goals; managed multiple long-term client relationships and external collaborators; selected long-term collaboration: Porterist on a monthly retainer basis.
Dedicated Visual Designer at Porterist
January 1, 2023 - September 1, 2025
Dedicated visual designer on a monthly retainer; designed a scalable email design system and campaigns; created brand-consistent visual assets across web, email, and social media; developed layout systems, visual guidelines, and campaign executions.
Dedicated Visual Designer at Porterist (USA)
January 1, 2023 - September 1, 2025
Designed a scalable email design system and campaigns, created brand-consistent visual assets across web, email, and social media, and developed layout systems, visual guidelines, and campaign executions.
Founder / Independent Brand & Visual Designer at Newly Studio
August 1, 2020 - Present
Led end-to-end brand and visual design projects for international clients, developing campaign-driven visual systems that increased brand consistency and clarity across digital and retail touchpoints. Created multi-channel campaign assets and scalable design systems by translating brand concepts into structured visual frameworks. Designed social media templates, campaign visuals, and editorial layouts using modular systems to improve content production speed and maintain visual consistency. Collaborated with creative agencies as an independent designer, contributing to campaign and brand projects and supporting teams in delivering cohesive and high-quality outputs. Developed sustainability reporting concepts by transforming ESG content into clear visual narratives, improving readability and engagement for internal and external audiences. Long-term collaboration: Porterist (USA, e-commerce & retail).
Freelance Visual Designer at Porterist
January 1, 2023 - September 1, 2025
Developed campaign visuals and scalable digital assets for e-commerce platforms, supporting brand growth and consistency across digital channels.
Sr. Specialist / Brand & Graphic Design at Deloitte
October 1, 2007 - May 1, 2020
Developed visual systems aligned with global brand guidelines across multiple markets, ensuring consistency and clarity in brand communication. Translated complex business and ESG topics into structured visual storytelling formats to improve accessibility and engagement for internal stakeholders. Designed digital and editorial materials to enhance user experience and information delivery. Collaborated with cross-functional teams to deliver high-quality design outputs across channels.
Art Director at Haus Communications Agency
May 1, 2016 - October 1, 2017
Led creative concepts and visual direction for integrated campaigns, delivering cohesive brand experiences across digital, print, and retail environments. Translated marketing strategies into visual storytelling systems, improving campaign clarity and consistency. Developed campaign assets and design systems to support scalable implementation across formats. Collaborated with copywriters and strategists to shape concepts from idea to execution and mentored junior designers.
Jr. Art Director at Istanbul’74 Arts & Culture Platform
January 1, 2016 - April 1, 2016
Supported branding and campaign projects for fashion and cultural initiatives, contributing to concept development and execution. Designed visual assets for digital platforms aligned with brand direction and campaign goals.

Education

Bachelor of Fine Arts at Marmara University
January 1, 2010 - January 1, 2015
Bachelor of Fine Arts at Marmara University
January 1, 2010 - January 1, 2015
Bachelor of Fine Arts at Marmara University, Istanbul
January 11, 2030 - June 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Professional Services, Media & Entertainment, Retail, Software & Internet, Travel & Hospitality, Education