I'm Ngina Nicole Wairegi, an Advertising and Brand Strategist with a passion for developing innovative marketing strategies, executing high-impact campaigns, and driving brand growth. I thrive on turning insights into compelling campaigns that resonate with audiences. I excel at collaborating with clients to craft tailored marketing plans, building strong relationships, and coordinating with creative teams to bring ideas to life. By balancing strategic thinking with creative execution, I deliver measurable results across B2B and B2C channels.…

Ngina Nicole Wairegi

I'm Ngina Nicole Wairegi, an Advertising and Brand Strategist with a passion for developing innovative marketing strategies, executing high-impact campaigns, and driving brand growth. I thrive on turning insights into compelling campaigns that resonate with audiences. I excel at collaborating with clients to craft tailored marketing plans, building strong relationships, and coordinating with creative teams to bring ideas to life. By balancing strategic thinking with creative execution, I deliver measurable results across B2B and B2C channels.…

Available to hire

I’m Ngina Nicole Wairegi, an Advertising and Brand Strategist with a passion for developing innovative marketing strategies, executing high-impact campaigns, and driving brand growth. I thrive on turning insights into compelling campaigns that resonate with audiences.

I excel at collaborating with clients to craft tailored marketing plans, building strong relationships, and coordinating with creative teams to bring ideas to life. By balancing strategic thinking with creative execution, I deliver measurable results across B2B and B2C channels.

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Language

English
Fluent

Work Experience

Tour Consultant at EF Education First
October 1, 2024 - March 1, 2025
Managed lead generation and customer databases to drive sales and new client acquisition. Conducted high-volume outbound calls to engage prospective customers and present tour offerings. Built lasting customer relationships through consultative sales and personalized service. Collaborated with team members to enhance customer experience and improve overall sales performance.
Marketing Account Executive Internship at Medium Giant
June 1, 2024 - August 1, 2024
Shadowed the full B2B and B2C sales process for North Texas-based clients, focusing on DallasNews.com and The Dallas Morning News’ owned media including print, digital, ePaper, eNewsletters, and sponsored social. Collaborated with interns to launch MG’s first internal newsletter, overseeing deployment and go-to-market strategy. Coordinated an RFP for a Q4 streaming series launch across print, digital and programmatic channels to meet client goals and KPIs. Created an RFP for an exhibit launch leveraging digital and targeted print placements to drive ticket sales and brand awareness.
Fitness Social Media and Marketing Coordinator at University of North Texas
April 1, 2024 - May 1, 2024
Managed and optimized the Fitness Program’s Instagram account to strengthen brand identity, promote wellness education, and drive participation. Curated, scheduled, and published engaging content. Developed reports to evaluate marketing performance and program engagement, recommending new campaign strategies. Analyzed participation data and feedback to forecast needs and inform future marketing strategies.
Freelance Social Media Marketing Specialist at Brides and Beyond
February 1, 2024 - May 1, 2024
Increased audience engagement by 47% through developing, shooting, editing, and strategically posting compelling TikTok video content. Used analytics to optimize performance and improve user interaction. Maintained a consistent brand voice and visual identity across TikTok content.
Brand Ambassador at Bartleby
August 1, 2022 - February 1, 2023
Created engaging Instagram and TikTok content to highlight Bartleby’s features and strengthen brand awareness amongst students. Organized on-campus events and promotional tabling to drive engagement.

Education

Bachelor of Science at University of North Texas
August 1, 2021 - July 1, 2024

Qualifications

HubSpot Social Media Certification
January 11, 2030 - January 25, 2026

Industry Experience

Education, Media & Entertainment, Professional Services, Retail, Other