Digital Marketing & Events professional with 10 years of experience in project management and event planning, focusing on technology and digital solutions. Skilled in problem-solving and team collaboration with a proactive approach. Certified in Digital Transformation (MIT) and Digital Marketing (AI for Marketing, UX, SEO/SEM). Fluent in English and Italian, with a strong commitment to continuous learning and innovation. Passionate about bridging the gap between technology and business strategy, I enjoy using my skills to help organizations work smarter and grow faster through AI, automation, and digital marketing.

Digital Marketing & Events professional with 10 years of experience in project management and event planning, focusing on technology and digital solutions. Skilled in problem-solving and team collaboration with a proactive approach. Certified in Digital Transformation (MIT) and Digital Marketing (AI for Marketing, UX, SEO/SEM). Fluent in English and Italian, with a strong commitment to continuous learning and innovation. Passionate about bridging the gap between technology and business strategy, I enjoy using my skills to help organizations work smarter and grow faster through AI, automation, and digital marketing.

Available to hire

Digital Marketing & Events professional with 10 years of experience in project management and event planning, focusing on technology and digital solutions. Skilled in problem-solving and team collaboration with a proactive approach. Certified in Digital Transformation (MIT) and Digital Marketing (AI for Marketing, UX, SEO/SEM). Fluent in English and Italian, with a strong commitment to continuous learning and innovation. Passionate about bridging the gap between technology and business strategy, I enjoy using my skills to help organizations work smarter and grow faster through AI, automation, and digital marketing.

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Language

English
Fluent
Italian
Fluent

Work Experience

Manager, Consulting & Community Solutions at MCI Group Canada Inc
September 1, 2022 - Present
Manage digital strategy and technology implementation for medical association conferences; end-to-end execution from website development to registration and abstract management. Repurposed registration platform to design a custom sponsorship application and fulfillment portal, streamlining post-sale delivery and improving team-wide efficiency. Lead outreach initiatives to affiliates and partners, driving promotional engagement and conference visibility. Manage webinars including speaker coordination, technical execution via Zoom, and post-event analytics. Oversee exhibitor and supplier logistics, side events, AV coordination, and F&B planning, ensuring seamless onsite experiences. Collaborate with graphic designers to develop cohesive branding assets and marketing collateral. Provide strategic support to the sales team through data-driven presentations and client-facing reports. Train new staff— including project managers— on internal systems, workflows, and client service standard
Digital Marketing Consultant at Freelancer
September 1, 2022 - September 15, 2025
Delivered end-to-end consulting for small businesses and personal ventures, specializing in CRM setup, digital optimization, and customer lifecycle automation. Created and launched a dropshipping online store, overseeing product sourcing, brand development, and fulfillment automation using Shopify.
Marketing and Communications Coordinator at Italian Chamber of Commerce of Ontario
February 1, 2021 - September 15, 2025
Assisted the Marketing Manager in planning and executing in-person and virtual events. Managed large-scale events, coordinating venue sourcing, vendor contracting and management, F&B and AV arrangements. Created and maintained the social media content calendar, produced analytics reports for organic and paid campaigns, and supported newsletters and email outreach. Coordinated influencer monitoring and assisted with press release development and distribution.
Office Administrator – Intern at Apparition Wines & Spirits
December 1, 2017 - September 15, 2025
Updated product lists and producers on Squarespace; liaised with producers for quotes and final costs; LCBO New Item Submission System (NISS) submissions; processed expense receipts, invoicing, and payments.
Marketing and Events Assistant at Italian Chamber of Commerce of Ontario
November 1, 2016 - September 15, 2025
Created import-export trade databases; updated the database of Italian companies in Ontario; assisted with events and galas, including B2B meetings to foster business relationships.

Education

Professional Certificate in Digital Transformation at Massachusetts Institute of Technology (MIT)
June 1, 2025 - July 31, 2025
Leadership for the AI Age: Driving Digital Transformation for Competitive Advantage at Massachusetts Institute of Technology (MIT)
June 1, 2025 - July 1, 2025
Diploma in Business Management & Entrepreneurship at IBT College
January 1, 2018 - December 1, 2018

Qualifications

PMOCP
January 11, 2030 - September 15, 2025
Certified Digital Marketing Associate – AI for Digital Marketing
July 1, 2024 - September 15, 2025
Certified Digital Marketing Associate – UX & Website Design
April 1, 2024 - September 15, 2025
Certified Digital Marketing Associate – Strategy & Planning
December 1, 2023 - September 15, 2025
Google Project Management Specialization
July 1, 2021 - July 1, 2021

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education, Travel & Hospitality