Available to hire
Hi! I’m a curious, innovative, and creative graphic designer with fifteen years of experience in brand-specific projects. I have a strong understanding of illustration, design, branding, and digital marketing. I love diving deep into Adobe Creative Suite, web design, and digital marketing to create engaging visuals that connect with consumers.
Throughout my career, I’ve successfully led product launches, rebranding efforts, and cross-team collaborations. I’m passionate about fostering team environments, continuously improving my design skills, and helping brands stand out from the competition with innovative designs.
Skills
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Senior Graphic Designer at Aventon
July 1, 2020 - April 30, 2024Created brand direction, client personas, design language, and a library of brand style illustrations across different marketing channels, leading to 56% YoY growth in 2023. Facilitated the transition to in-house Ad Creative, saving over $27,000 monthly and fostering team innovations. Led company-wide adoption of Asana, providing training that improved cross-team collaboration and workflows. Launched 6 new products in 6 months with materials, packaging, product manuals, and unique design elements, resulting in a record 139% YoY sales increase. Developed visual elements to boost consumer alignment and enhance Aventon's market differentiation. Continuously deepened knowledge of design tools including After Effects through conferences, workshops, and professional development.
Senior UX/UI Designer at Mobovida Inc.
June 1, 2016 - February 28, 2017Developed workflow processes ensuring streamlined communication between creative and marketing teams, improving productivity and outcomes. Led company rebranding including imagery, website design, social media, product, and packaging design. Created ongoing design strategies based on company goals, target consumers, and market research. Designed retail products and collaborated on sales decks. Worked closely with development team on maintaining the company website, coding and testing features, bug fixing, and managing email flows.
Senior UX/UI Developer at Revolve Clothing | Farfetch
February 1, 2010 - October 31, 2015Led front-end development for the third website iteration and mobile platform. Directed the company's first localization efforts for five international markets including content translation. Developed the company’s first responsive HTML email templates predating industry standards. Conducted target audience research and competitive analyses for new projects aligned with industry standards and user needs. Created user flows and wireframes and built UI using HTML & CSS. Collaborated with editorial team coding and browser testing new features, and coded/tested HTML emails. Researched and applied current design trends and coding techniques.
Education
Qualifications
Industry Experience
Consumer Goods, Healthcare, Manufacturing, Retail, Professional Services, Media & Entertainment, Software & Internet
Skills
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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