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I'm Nick Coates, a founder and hands-on problem solver with a passion for digital & social media marketing, e-commerce and deploying AI in practical, measurable ways. A proud generalist with a varied skill set grounded in real world experience. I bring an entrepreneurial mindset and a results driven approach to any project. Deep experience with Meta Ads, Shopify / Woocommerce and developing holistic digital & social media marketing campaigns.…I'm Nick Coates, a founder and hands-on problem solver with a passion for digital & social media marketing, e-commerce and deploying AI in practical, measurable ways. A proud generalist with a varied skill set grounded in real world experience. I bring an entrepreneurial mindset and a results driven approach to any project. Deep experience with Meta Ads, Shopify / Woocommerce and developing holistic digital & social media marketing campaigns.

Nick Coates

Marketing Strategist, eCommerce Developer, Digital Marketer, +6

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I'm Nick Coates, a founder and hands-on problem solver with a passion for digital & social media marketing, e-commerce and deploying AI in practical, measurable ways. A proud generalist with a varied skill set grounded in real world experience. I bring an entrepreneurial mindset and a results driven approach to any project. Deep experience with Meta Ads, Shopify / Woocommerce and developing holistic digital & social media marketing campaigns.…I'm Nick Coates, a founder and hands-on problem solver with a passion for digital & social media marketing, e-commerce and deploying AI in practical, measurable ways. A proud generalist with a varied skill set grounded in real world experience. I bring an entrepreneurial mindset and a results driven approach to any project. Deep experience with Meta Ads, Shopify / Woocommerce and developing holistic digital & social media marketing campaigns.

Available to hire

I’m Nick Coates, a founder and hands-on problem solver with a passion for digital & social media marketing, e-commerce and deploying AI in practical, measurable ways.

A proud generalist with a varied skill set grounded in real world experience. I bring an entrepreneurial mindset and a results driven approach to any project.

Deep experience with Meta Ads, Shopify / Woocommerce and developing holistic digital & social media marketing campaigns.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

French

Advanced

Italian

Intermediate

German

Intermediate

Estonian

Intermediate

Work Experience

Managing Director at BRO! Clothing Ltd

January 1, 2011 - Present

Built and scaled an independent direct-to-consumer action sports brand from the ground up, managing the full lifecycle from product design and sourcing to marketing, e-commerce and customer experience. Led cross-market teams and stakeholders across London, Munich and Tallinn to achieve company objectives. Directed paid and organic marketing, social media strategy, influencer collaborations, athlete management, and ecommerce optimization. Implemented AI-driven automation for customer service and back-office processes, integrating ChatGPT, Shopify and Gmail APIs to improve efficiency and output across interactions and internal workflows. Oversaw product development, supplier relationships, logistics, and compliance across multiple partners and fulfilment centres.

Digital & Social Media Marketing Consultant at Nick Coates Ltd

January 1, 2014 - January 1, 2017

Creation, management and activation of digital & social media strategies and campaigns at global sports events. Managed event websites and social media channels for the full event lifecycle, providing post-event reporting and impact measurement.

Digital Marketing Consultant at GMR Marketing

January 1, 2012 - January 1, 2014

Managed digital & social strategy and on-site activations for SAP's global sponsorships portfolio, extending across NHL, NBA, F1, PGA Tour Golf and other properties.