I am a strategic Fractional CMO with more than 20 years of marketing experience, helping drive revenue growth through data-driven marketing strategies, funnel optimization, and go-to-market execution. Today, I focus on aligning marketing with financial performance and improving CAC, LTV, and ROI.

Nick J Roy

I am a strategic Fractional CMO with more than 20 years of marketing experience, helping drive revenue growth through data-driven marketing strategies, funnel optimization, and go-to-market execution. Today, I focus on aligning marketing with financial performance and improving CAC, LTV, and ROI.

Available to hire

I am a strategic Fractional CMO with more than 20 years of marketing experience, helping drive revenue growth through data-driven marketing strategies, funnel optimization, and go-to-market execution.

Today, I focus on aligning marketing with financial performance and improving CAC, LTV, and ROI.

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Work Experience

Chief Executive Officer at Wiener Squad Media
January 1, 2024 - Present
Led marketing strategy, content creation, and growth initiatives for Wiener Squad Media and Squad Style Apparel across ecommerce, social media, SEO, email marketing, and paid advertising.
Remote Appointment Setter at Legacy Assurance Plan
September 1, 2022 - Present
Conduct outbound and inbound calls to qualify prospects, schedule consultations, and maintain client relationships. Utilize CRM and dialer systems to track engagement.
Sales Representative at The Political Group
March 1, 2021 - November 1, 2022
Managed high-volume outbound calling and sales conversion, delivering persuasive communication to drive campaign success.
Chief Executive Officer at GMM Creative
June 1, 2005 - January 1, 2019
Set company vision and growth strategy, scaling GMM Creative to 8-figure annual revenue; led cross-functional teams across marketing, creative, and web development to deliver client solutions and improve profitability.

Education

MBA at Southern New Hampshire University
January 11, 2030 - January 1, 2025
MS in Marketing at Southern New Hampshire University
January 11, 2030 - June 26, 2026
Bachelor’s Degree at Florida Metropolitan University
January 11, 2030 - June 26, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Education