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I am a digital marketing professional with 8+ years of experience executing multi-channel campaigns across paid social, organic content, SEO, email, and short-form video. I currently consult for Vision Commercial Development, where I manage the full digital marketing operation and act as the sole resource across paid ads, LinkedIn strategy, website optimization, article writing, and YouTube production. My background spans across agency and in-house roles, plus four years of self-employed YouTube strategy work for creators upwards to 2M subscribers. I thrive in remote, autonomous environments and bring a data-driven, proactive mindset to help brands scale marketing, generate inbound interest, and optimize performance across channels.…I am a digital marketing professional with 8+ years of experience executing multi-channel campaigns across paid social, organic content, SEO, email, and short-form video. I currently consult for Vision Commercial Development, where I manage the full digital marketing operation and act as the sole resource across paid ads, LinkedIn strategy, website optimization, article writing, and YouTube production. My background spans across agency and in-house roles, plus four years of self-employed YouTube strategy work for creators upwards to 2M subscribers. I thrive in remote, autonomous environments and bring a data-driven, proactive mindset to help brands scale marketing, generate inbound interest, and optimize performance across channels.

Nick Rhoades

Marketing Strategist, Digital Marketer, Content Strategist, +2

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I am a digital marketing professional with 8+ years of experience executing multi-channel campaigns across paid social, organic content, SEO, email, and short-form video. I currently consult for Vision Commercial Development, where I manage the full digital marketing operation and act as the sole resource across paid ads, LinkedIn strategy, website optimization, article writing, and YouTube production. My background spans across agency and in-house roles, plus four years of self-employed YouTube strategy work for creators upwards to 2M subscribers. I thrive in remote, autonomous environments and bring a data-driven, proactive mindset to help brands scale marketing, generate inbound interest, and optimize performance across channels.…I am a digital marketing professional with 8+ years of experience executing multi-channel campaigns across paid social, organic content, SEO, email, and short-form video. I currently consult for Vision Commercial Development, where I manage the full digital marketing operation and act as the sole resource across paid ads, LinkedIn strategy, website optimization, article writing, and YouTube production. My background spans across agency and in-house roles, plus four years of self-employed YouTube strategy work for creators upwards to 2M subscribers. I thrive in remote, autonomous environments and bring a data-driven, proactive mindset to help brands scale marketing, generate inbound interest, and optimize performance across channels.

Available to hire

I am a digital marketing professional with 8+ years of experience executing multi-channel campaigns across paid social, organic content, SEO, email, and short-form video. I currently consult for Vision Commercial Development, where I manage the full digital marketing operation and act as the sole resource across paid ads, LinkedIn strategy, website optimization, article writing, and YouTube production.

My background spans across agency and in-house roles, plus four years of self-employed YouTube strategy work for creators upwards to 2M subscribers. I thrive in remote, autonomous environments and bring a data-driven, proactive mindset to help brands scale marketing, generate inbound interest, and optimize performance across channels.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Work Experience

Marketing Consultant at Vision Commercial Development

January 1, 2024 - Present

Manage the full digital marketing operation for a commercial real estate development company, serving as the sole digital marketing resource. Plan and execute paid campaigns across LinkedIn and Meta, manage ad spend, audience targeting, and optimization. Develop and manage executive LinkedIn presence and content strategy, write long-form articles, oversee website updates and SEO, produce YouTube content, and manage organic social media.

YouTube Content Strategist and Digital Marketer at Self-Employed

January 1, 2021 - January 1, 2025

Developed and executed full digital content strategies for YouTube creators across lifestyle, gaming, ASMR, and podcast niches, working with channels at 2M+ subscribers. Generated over $1.5M USD in ad revenue through SEO-informed content planning, metadata optimization, thumbnail strategy, and cadence improvements. Produced and edited short-form vertical content and managed content calendars across multiple client channels as a fully independent remote contractor.

Digital Marketing and Social Strategist at Soft2Bet

June 1, 2025 - February 1, 2026

Built the full digital marketing framework for a brand entering a new regulated market, covering channel strategy, content calendars, community engagement, and performance reporting. Developed SEO-informed content and messaging across LinkedIn, X, Reddit, and Bluesky, achieving 104% organic impression growth versus baseline. Conducted competitor analysis to identify strategic opportunities.

Digital Marketing Consultant at Virtual Veep - Sports

April 1, 2024 - July 1, 2024

Managed digital marketing campaigns for 6 National Premier Soccer League teams across social media and email channels, developing audience-specific content and targeting strategies for each club. Optimized advertising spend and campaign timing across the full season, achieving an average 83% ticket fulfillment rate across all clients.

Senior Digital Marketing Manager at TGS Esports (Brand Marketing Agency)

November 1, 2022 - December 1, 2024

Planned and executed multi-channel digital campaigns for HP Omen, White Castle, and others, managing 300K+ USD in budgets across paid and organic activations. Led campaigns that generated 1.9M+ impressions, 20K+ hours of watch time, and 6,354 documented conversions with an 80% marketing opt-in rate across paid and organic channels.

Senior Marketing Manager at Lazarus Esports

March 1, 2022 - January 1, 2025

Oversaw all digital marketing operations including content strategy, paid campaigns, social media, and email communications while managing a team of seven. Led the digital campaign for the 7-Eleven Gaming Ambassador program, generating 180M+ brand impressions and 1M+ hours of content consumed across platforms.