I’m Nicole Hayes, a sports media professional with a First-Class Honours in Sports Business and Sports Broadcasting from UCFB Wembley. I have hands-on experience in sports media, live broadcasting, social media management, and digital marketing, with a proven ability to drive audience engagement for football clubs, sports academies, and media projects. I’m skilled in video production, live commentary, and content strategy, and I thrive on creating compelling content that connects fans with teams and stories. I am ambitious, creative, and passionate about sports broadcasting, and I’m eager to contribute to professional sports media organisations. I enjoy collaborating on media projects, leading teams on media initiatives, and delivering engaging content that resonates with audiences and enhances brand presence.

Nicole Hayes

I’m Nicole Hayes, a sports media professional with a First-Class Honours in Sports Business and Sports Broadcasting from UCFB Wembley. I have hands-on experience in sports media, live broadcasting, social media management, and digital marketing, with a proven ability to drive audience engagement for football clubs, sports academies, and media projects. I’m skilled in video production, live commentary, and content strategy, and I thrive on creating compelling content that connects fans with teams and stories. I am ambitious, creative, and passionate about sports broadcasting, and I’m eager to contribute to professional sports media organisations. I enjoy collaborating on media projects, leading teams on media initiatives, and delivering engaging content that resonates with audiences and enhances brand presence.

Available to hire

I’m Nicole Hayes, a sports media professional with a First-Class Honours in Sports Business and Sports Broadcasting from UCFB Wembley. I have hands-on experience in sports media, live broadcasting, social media management, and digital marketing, with a proven ability to drive audience engagement for football clubs, sports academies, and media projects. I’m skilled in video production, live commentary, and content strategy, and I thrive on creating compelling content that connects fans with teams and stories.

I am ambitious, creative, and passionate about sports broadcasting, and I’m eager to contribute to professional sports media organisations. I enjoy collaborating on media projects, leading teams on media initiatives, and delivering engaging content that resonates with audiences and enhances brand presence.

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Language

English
Fluent

Work Experience

Social Media Executive at QPR Women’s Football Club, London
October 1, 2024 - May 1, 2025
Led the club’s Instagram & TikTok accounts, producing live match updates, commentary, and creative short-form video content. Increased fan engagement through match previews, player interviews, and behind-the-scenes footage. Analyzed audience insights to optimize performance, coordinated match-day media operations, and scheduled posts in real time across platforms. Captured and edited photos and short-form videos, collaborated with players and staff, and implemented trending formats to boost engagement. Delivered weekly performance reports on reach and follower growth.
Media Executive at Ballers Find a Way, London
January 1, 2025 - May 1, 2025
Directed media projects across YouTube, Instagram, and TikTok, leading a small creative team. Produced engaging multimedia content including interviews, promotional videos, and campaign material. Oversaw the project’s media strategy, aligning content with brand objectives and ensuring broadcast-quality output.
Media Executive at Oxford City FC, National League
November 1, 2023 - June 1, 2024
Provided live match commentary for the club’s YouTube channel during their promotion-winning season. Produced match reports, post-match interviews, and highlight packages. Developed advanced filming and editing skills, delivering full broadcast-quality media packages.
Digital Marketing & Social Media Executive at Tummy MOT, London
May 1, 2023 - October 1, 2023
Planned and delivered Instagram and TikTok campaigns, producing creative short-form video content that boosted audience engagement and brand visibility. Designed and updated website content, ensuring pages were visually appealing and optimised for conversions. Created and edited high-quality photo and video assets for product promotions and testimonials. Analyzed campaign insights to refine strategies and managed daily posts to maintain a consistent brand voice; collaborated with the founder on marketing ideas and seasonal promotions.

Education

BA (Hons) Sports Business & Sports Broadcasting at UCFB Wembley
January 1, 2022 - January 1, 2025
A Levels at Glenthorne High School
January 1, 2020 - January 1, 2022
GCSEs at Glenthorne High School
January 1, 2015 - January 1, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services