Digital marketing and social media professional with nearly 10 years of experience developing content strategies, managing social campaigns, and driving community engagement for global brands. Skilled in organic social media, content marketing, editorial planning, paid social, brand reputation management, and social listening to identify opportunities and reduce risk.

Nicole Kruzel

Digital marketing and social media professional with nearly 10 years of experience developing content strategies, managing social campaigns, and driving community engagement for global brands. Skilled in organic social media, content marketing, editorial planning, paid social, brand reputation management, and social listening to identify opportunities and reduce risk.

Available to hire

Digital marketing and social media professional with nearly 10 years of experience developing content strategies, managing social campaigns, and driving community engagement for global brands. Skilled in organic social media, content marketing, editorial planning, paid social, brand reputation management, and social listening to identify opportunities and reduce risk.

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Work Experience

Social Media Specialist at Indeed
September 1, 2021 - June 1, 2026
Managed the editorial calendar and ensured timely delivery of organic content across multiple social media platforms. Wrote engaging, platform-specific copy aligned with brand voice and marketing objectives, and maintained campaign timelines and content quality. Supported employee advocacy by managing content distribution through Everyonesocial. Collaborated with marketing, communications, product, PR, and customer support teams to amplify campaigns and strengthen brand visibility. Monitored social conversations, emerging trends, and brand sentiment to find opportunities and escalate reputational risks. Conducted competitive research and trend analysis to inform content strategy and social experiments. Assisted in developing paid social campaigns focused on audience growth, engagement, and content promotion.
Community Engagement Manager at Grow It! Mobile App (Ball Horticulture)
May 1, 2017 - September 1, 2020
Managed online community engagement, moderation, and customer support across mobile and social platforms. Produced video advertisements, tutorials, promotional flyers, digital assets, and marketing collateral. Created blog articles, in-app messaging, push notifications, and email marketing campaigns. Rewrote onboarding email campaigns, improving open and click-through rates by more than 30%. Administered the Plant Master Program including fulfillment, moderation, and user engagement. Conducted virtual product demonstrations and one-on-one customer training sessions. Generated qualified sales leads through prospect research, social outreach, email campaigns, and cold calling. Collaborated with internal stakeholders to improve user engagement and customer retention.
Executive Coordinator / Administrative Assistant to CEO
May 1, 2015 - October 1, 2016
Supported executive leadership across multiple business and nonprofit initiatives. Coordinated recruiting, interviewing, onboarding, training, and HR documentation. Developed marketing materials, fundraising collateral, and promotional campaigns. Assisted with curriculum planning and community outreach initiatives to increase program participation. Coordinated events, managed executive calendars, recorded meeting minutes, and maintained organizational documentation. Performed bookkeeping functions using QuickBooks and supported operational reporting.
Office Manager / Project Coordinator at Liautaud Institute
April 1, 2014 - April 1, 2015
Coordinated logistics for executive training programs and leadership development workshop events. Managed executive calendars, travel arrangements, meeting planning, and event coordination. Developed marketing materials and training documentation. Supported recruiting, interviewing, onboarding, and HR administration. Conducted market research and executive outreach to establish strategic partnerships. Supervised administrative staff and implemented standardized training procedures.
Brand Ambassador / On-Site Manager at MKTG
February 1, 2010 - August 1, 2014
Represented national consumer brands during experiential marketing campaigns and promotional events. Educated consumers on products while increasing brand awareness and engagement. Managed on-site event execution and reviewed promotional reporting for quality assurance. Served as a brand spokesperson at corporate and retail events.
Personal & Executive Assistant at JangoMail
January 1, 2010 - November 1, 2010
Managed executive calendars, travel arrangements, meeting logistics, and confidential correspondence. Coordinated administrative operations and supported executive projects.

Education

B.A. at DePaul University
January 11, 2030 - July 13, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Non-Profit Organization, Education, Professional Services