I am a results-driven digital marketing professional with 13+ years of hands-on experience driving organic growth, qualified lead generation, and measurable ROI across real estate, healthcare, e-commerce, and education. As the founder of Twigital, an Indore-based full-service digital marketing agency with 25+ in-house experts, 1,000+ completed projects, 2,000+ keywords ranked, and a client base spanning 50+ countries, I combine a data-first mindset with a collaborative, client-centric approach. I bring an engineering background in Electronics & Digital Communication, and a passion for turning complex data into clear, performance-driven strategies that align with business goals.

I am a results-driven digital marketing professional with 13+ years of hands-on experience driving organic growth, qualified lead generation, and measurable ROI across real estate, healthcare, e-commerce, and education. As the founder of Twigital, an Indore-based full-service digital marketing agency with 25+ in-house experts, 1,000+ completed projects, 2,000+ keywords ranked, and a client base spanning 50+ countries, I combine a data-first mindset with a collaborative, client-centric approach. I bring an engineering background in Electronics & Digital Communication, and a passion for turning complex data into clear, performance-driven strategies that align with business goals.

Available to hire

I am a results-driven digital marketing professional with 13+ years of hands-on experience driving organic growth, qualified lead generation, and measurable ROI across real estate, healthcare, e-commerce, and education.

As the founder of Twigital, an Indore-based full-service digital marketing agency with 25+ in-house experts, 1,000+ completed projects, 2,000+ keywords ranked, and a client base spanning 50+ countries, I combine a data-first mindset with a collaborative, client-centric approach. I bring an engineering background in Electronics & Digital Communication, and a passion for turning complex data into clear, performance-driven strategies that align with business goals.

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Language

English
Advanced
Hindi
Fluent

Work Experience

Business Developer & Digital Marketing Lead at Twigital
September 1, 2013 - Present
Founded and scaled a full-service digital marketing agency to 25+ in-house experts, serving clients across 50+ countries. Planned and executed Google Ads campaigns—Search, Display, Shopping, and Performance Max—and managed Meta Ads for lead generation and conversions, optimizing CPL and ROI. Conducted comprehensive SEO audits and implemented on-page, off-page, and technical SEO strategies, contributing to 2,000+ keywords ranked and sustained organic growth across 1,000+ projects. Optimized Google Business Profiles for local and multi-location visibility. Set up GA4, Google Tag Manager, Meta Pixel, and Conversion APIs for accurate attribution and monthly client reporting. Led agency-wide client acquisition through structured outreach workflows, audit proposals, and Freelancer campaigns.
Assistant Professor at Indore Institute of Science & Technology (IIST)
December 1, 2011 - September 1, 2013
Taught Digital Signal Processing, Electronics Circuits, Microprocessors & Controllers, and Simulation & Modelling to B.E. engineering students. Supervised practical lab sessions, technical assessments, and undergraduate project teams.
R&D Engineer (Design Engineer) at Scientech Technologies Pvt. Ltd.
June 1, 2011 - December 1, 2011
Developed firmware for DSP Lab 2.0 on TMS320C6713 DSK, implementing algorithms for echo cancellation, adaptive filtering, FFT, convolution, and FIR/IIR filter design in C and Assembly. Built MATLAB GUI interfaced with Code Composer Studio via RTDX for real-time DSP demonstrations; contributed to product testing and technical documentation.
Project Trainee (M.Tech Research) at RRCAT — Raja Ramanna Centre for Advanced Technology, Dept. of Atomic Energy
May 1, 2010 - April 1, 2011
Designed and implemented a digital controller for a Three-Phase Three-Level (TPTL) Boost Rectifier using TMS320F28035 DSP; modelled in MATLAB/Simulink and validated against hardware prototype.

Education

M.Tech (M.E.) — Electronics, Specialisation: Digital Communication at Institute of Engineering & Technology, DAVV Indore
January 1, 2009 - January 1, 2011
B.E. — Electronics & Instrumentation at Indore Institute of Science & Technology (IIST)
January 1, 2005 - January 1, 2009

Qualifications

Google Partner (Agency)
January 11, 2030 - July 3, 2026
HubSpot Certified
January 11, 2030 - July 3, 2026
SEMrush Certified
January 11, 2030 - July 3, 2026
Google Analytics 4 Certified
January 11, 2030 - July 3, 2026

Industry Experience

Education, Software & Internet, Media & Entertainment, Professional Services, Healthcare, Real Estate & Construction, Retail, Other