I'm a Global Brand Consultant & Co-Founder/CEO, Brand Blinks Global I re-invent brands with neuroscience, consumer psychology, & meaning-led design. I help executives + founders + brand teams: + Unlock deep consumer insights using cognitive science + Build brands that truly connect, not just communicate + Create meaning-driven, memorable brand experiences Why it matters? + Because brands that tap into how people think and feel win loyalty, trust, and lasting growth. + To break free from cookie-cutter branding and build something uncommon and impactful. Trusted by global leaders: I’ve partnered with industry giants like Google, Nike, TEDx, Gold’s Gym, Anytime Fitness, Shell, and The Times of India. My company, Brand Blinks Global got recognition as a Global Recognition Award Winner 2024 + 2025. Partnerships with TEDx, The Times of India, and The Lucknow Tribune. Proven brand impact: - Elevated 20+ global brands - Built and launched 10+ successful brands from the ground up - Delivered 100+ brand projects with outstanding results - Extended brand impact by 52% through strategic innovation - Upscaled brand experience by 73% using cutting-edge design, psychology, and neuromarketing principles How I empower brands: I collaborate with startup founders, thought leaders, visionary entrepreneurs, and global brands to unlock true brand potential. My focus is to build strong, recognizable, and emotionally compelling brands that stand out in competitive markets. Core expertise: - Luxury Brand Development & Storytelling - Brand Audit, Strategy & Positioning - Creative Direction & Brand Experience Design - Consumer Psychology & Neuromarketing Insights - Brand Messaging & Guidelines - Marketing & Impactful Brand Communication Industry focus: - Luxury: Jewelry, Real Estate, Aviation, Hospitality - Fashion & Lifestyle - Cosmetics & Skincare - Personal Branding for Founders, Creators & Innovators - Emerging Startups & Business Consulting - Technology: IT, AI, SaaS I bring a unique blend of neuroscience-driven insights and creative artistry to every project. Whether it’s developing luxury brand heritage or launching disruptive startups, I deliver results that connect brands with the hearts and minds of their audiences, fueling growth, loyalty, and lasting impact. Discover how I can help you transform your brand vision into reality. Connect 1:1 on Topmate → topmate.io/thisisnihilkumar Explore Featured Work → contra.com/brandblinksglobal/work Pinterest → pinterest.com/thisisnihilkumar

Nihil Kumar

I'm a Global Brand Consultant & Co-Founder/CEO, Brand Blinks Global I re-invent brands with neuroscience, consumer psychology, & meaning-led design. I help executives + founders + brand teams: + Unlock deep consumer insights using cognitive science + Build brands that truly connect, not just communicate + Create meaning-driven, memorable brand experiences Why it matters? + Because brands that tap into how people think and feel win loyalty, trust, and lasting growth. + To break free from cookie-cutter branding and build something uncommon and impactful. Trusted by global leaders: I’ve partnered with industry giants like Google, Nike, TEDx, Gold’s Gym, Anytime Fitness, Shell, and The Times of India. My company, Brand Blinks Global got recognition as a Global Recognition Award Winner 2024 + 2025. Partnerships with TEDx, The Times of India, and The Lucknow Tribune. Proven brand impact: - Elevated 20+ global brands - Built and launched 10+ successful brands from the ground up - Delivered 100+ brand projects with outstanding results - Extended brand impact by 52% through strategic innovation - Upscaled brand experience by 73% using cutting-edge design, psychology, and neuromarketing principles How I empower brands: I collaborate with startup founders, thought leaders, visionary entrepreneurs, and global brands to unlock true brand potential. My focus is to build strong, recognizable, and emotionally compelling brands that stand out in competitive markets. Core expertise: - Luxury Brand Development & Storytelling - Brand Audit, Strategy & Positioning - Creative Direction & Brand Experience Design - Consumer Psychology & Neuromarketing Insights - Brand Messaging & Guidelines - Marketing & Impactful Brand Communication Industry focus: - Luxury: Jewelry, Real Estate, Aviation, Hospitality - Fashion & Lifestyle - Cosmetics & Skincare - Personal Branding for Founders, Creators & Innovators - Emerging Startups & Business Consulting - Technology: IT, AI, SaaS I bring a unique blend of neuroscience-driven insights and creative artistry to every project. Whether it’s developing luxury brand heritage or launching disruptive startups, I deliver results that connect brands with the hearts and minds of their audiences, fueling growth, loyalty, and lasting impact. Discover how I can help you transform your brand vision into reality. Connect 1:1 on Topmate → topmate.io/thisisnihilkumar Explore Featured Work → contra.com/brandblinksglobal/work Pinterest → pinterest.com/thisisnihilkumar

Available to hire

I’m a Global Brand Consultant & Co-Founder/CEO, Brand Blinks Global

I re-invent brands with neuroscience, consumer psychology, & meaning-led design.

I help executives + founders + brand teams:

  • Unlock deep consumer insights using cognitive science
  • Build brands that truly connect, not just communicate
  • Create meaning-driven, memorable brand experiences

Why it matters?

  • Because brands that tap into how people think and feel win loyalty, trust, and lasting growth.
  • To break free from cookie-cutter branding and build something uncommon and impactful.

Trusted by global leaders:

I’ve partnered with industry giants like Google, Nike, TEDx, Gold’s Gym, Anytime Fitness, Shell, and The Times of India. My company, Brand Blinks Global got recognition as a Global Recognition Award Winner 2024 + 2025. Partnerships with TEDx, The Times of India, and The Lucknow Tribune.

Proven brand impact:

  • Elevated 20+ global brands
  • Built and launched 10+ successful brands from the ground up
  • Delivered 100+ brand projects with outstanding results
  • Extended brand impact by 52% through strategic innovation
  • Upscaled brand experience by 73% using cutting-edge design, psychology, and neuromarketing principles

How I empower brands:

I collaborate with startup founders, thought leaders, visionary entrepreneurs, and global brands to unlock true brand potential. My focus is to build strong, recognizable, and emotionally compelling brands that stand out in competitive markets.

Core expertise:

  • Luxury Brand Development & Storytelling
  • Brand Audit, Strategy & Positioning
  • Creative Direction & Brand Experience Design
  • Consumer Psychology & Neuromarketing Insights
  • Brand Messaging & Guidelines
  • Marketing & Impactful Brand Communication

Industry focus:

  • Luxury: Jewelry, Real Estate, Aviation, Hospitality
  • Fashion & Lifestyle
  • Cosmetics & Skincare
  • Personal Branding for Founders, Creators & Innovators
  • Emerging Startups & Business Consulting
  • Technology: IT, AI, SaaS

I bring a unique blend of neuroscience-driven insights and creative artistry to every project. Whether it’s developing luxury brand heritage or launching disruptive startups, I deliver results that connect brands with the hearts and minds of their audiences, fueling growth, loyalty, and lasting impact.

Discover how I can help you transform your brand vision into reality.

Connect 1:1 on Topmate → topmate.io/thisisnihilkumar

Explore Featured Work → contra.com/brandblinksglobal/work

Pinterest → pinterest.com/thisisnihilkumar

See more

Language

English
Fluent
Hindi
Fluent

Work Experience

Brand Consultant at Brand Blinks Global
June 1, 2022 - Present
Led brand marketing initiatives, resulting in a 42% increase in brand visibility and a 38% boost in client acquisition. Directed digital marketing campaigns that drove a 53% rise in website traffic. Managed a team of 20+ designers and marketers, ensuring timely delivery of creative assets across campaigns. Conducted in-depth market research to identify emerging trends, guiding strategic decisions and creative direction. Developed and maintained comprehensive brand guidelines to ensure consistent messaging across all platforms.
Head of Brand at Formula Fitness India
September 1, 2023 - September 29, 2025
Designed integrated marketing campaigns, resulting in enhanced brand engagement across digital and print media. Worked closely with sales and marketing teams to ensure alignment of visual communication across all channels.
Marketing Development Manager at Formula Fitness India
January 1, 2023 - September 29, 2025
Developed and implemented global brand strategies, aligning with corporate goals to enhance international market presence. Conducted extensive market research to identify consumer trends, ensuring brand positioning was competitive in key regions.
Creative Manager at CedCoss Technologies
May 1, 2020 - September 29, 2025
Directed creative strategy and content development across multiple mediums, including social media, email marketing, and product launches. Collaborated with design, development, and marketing teams to deliver high-quality, engaging content.
Creative Strategist at Nike Inc.
December 1, 2018 - September 29, 2025
Collaborated on creative concepts aligning with Nike’s brand values, leading visual design for social and digital activations. Created branding materials that maintained consistency across multiple platforms, enhancing customer engagement.
Creative Editor at The Times of India – Bennett Coleman Group
September 1, 2018 - September 29, 2025
Directed the editorial vision of the magazine, managing writers, editors, and designers to produce engaging content. Collaborated with sales and marketing teams to develop strategies to attract readers and advertisers.
Digital Operations Assistant at Google India LLC
July 1, 2018 - September 29, 2025
Supported marketing campaign execution across social media, email, and digital advertising platforms. Conducted market research and contributed to content creation for digital marketing projects.
Brand Consultant at Brand Blinks Global
June 1, 2022 - Present
Led brand marketing initiatives, resulting in a 42% increase in brand visibility and a 38% boost in client acquisition. Directed digital marketing campaigns driving a 53% rise in website traffic. Managed 20+ designers and marketers, ensuring timely delivery of creative assets. Conducted in-depth market research to identify trends, guiding strategy and creative direction. Developed and maintained brand guidelines for consistent messaging across all platforms.
Head of Brand at Formula Fitness India
September 30, 2023 - September 29, 2025
Designed integrated marketing campaigns to enhance brand engagement across digital and print media. Collaborated with sales and marketing teams to ensure alignment of visual communication across all channels.
Marketing Development Manager at Formula Fitness India
January 31, 2023 - September 29, 2025
Developed and implemented global brand strategies aligned with corporate goals to strengthen international market presence. Conducted market research to identify consumer trends, ensuring competitive brand positioning in key regions.
Creative Manager at CedCoss Technologies
May 31, 2020 - September 29, 2025
Directed creative strategy and content development across social media, email marketing, and product launches. Collaborated with design, development, and marketing teams to deliver high-quality, engaging content.
Creative Strategist at Nike Inc.
December 31, 2018 - September 29, 2025
Collaborated on creative concepts aligning with Nike’s brand values, leading visual design for social and digital activations. Created branding materials maintaining consistency across platforms to enhance engagement.
Creative Editor at The Times of India – Bennett Coleman Group
September 30, 2018 - September 29, 2025
Directed the editorial vision of the magazine, managing writers, editors, and designers to produce engaging content. Collaborated with sales and marketing to attract readers and advertisers.
Digital Operations Assistant at Google India LLC
July 31, 2018 - September 29, 2025
Supported marketing campaign execution across social media, email, and digital advertising platforms. Conducted market research and contributed to content creation for digital marketing projects.

Education

Master of Business Administration (Marketing & Sales Management) at Amity University - Noida, India
October 1, 2024 - September 1, 2026
Bachelor of Banking & Finance at National Post Graduate College - Lucknow, Uttar Pradesh
May 1, 2015 - April 1, 2018
Master of Business Administration (MBA) at Amity University
October 1, 2024 - September 30, 2026
Bachelor of Banking & Finance at National Post Graduate College
May 1, 2015 - April 30, 2018

Qualifications

Coursera Certification
January 11, 2030 - September 29, 2025
Studio Binder Certification
January 11, 2030 - September 29, 2025
Apple Inc. Brand Management Certification
January 11, 2030 - September 29, 2025
Great Learning Cinematography Techniques
January 11, 2030 - September 29, 2025
Coursera Studio Binder
January 11, 2030 - September 29, 2025
Apple Inc. Brand Management Certified
January 11, 2030 - September 29, 2025
Great Learning Cinematography Techniques
January 11, 2030 - September 29, 2025
Search Ads Certification
January 11, 2030 - September 29, 2025

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Consumer Goods, Real Estate & Construction, Travel & Hospitality, Retail

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