I’m a highly creative and multitalented illustrator and designer with extensive experience in graphic design, concept art and design, 2D illustration, motion graphics, and social media management. I’m proficient in copywriting and proofreading, and I thrive in deadline-driven environments. I work well with teams to achieve shared goals while maintaining a positive mindset. My track record includes leading design for major events and campaigns, including Asia-wide conferences, international airports, and driving social media initiatives to broaden reach beyond physical attendees. I bring hands-on experience across branding, art direction, motion graphics, and digital platforms, with strong collaboration and client-facing communication skills.

Nicole Tay

I’m a highly creative and multitalented illustrator and designer with extensive experience in graphic design, concept art and design, 2D illustration, motion graphics, and social media management. I’m proficient in copywriting and proofreading, and I thrive in deadline-driven environments. I work well with teams to achieve shared goals while maintaining a positive mindset. My track record includes leading design for major events and campaigns, including Asia-wide conferences, international airports, and driving social media initiatives to broaden reach beyond physical attendees. I bring hands-on experience across branding, art direction, motion graphics, and digital platforms, with strong collaboration and client-facing communication skills.

Available to hire

I’m a highly creative and multitalented illustrator and designer with extensive experience in graphic design, concept art and design, 2D illustration, motion graphics, and social media management. I’m proficient in copywriting and proofreading, and I thrive in deadline-driven environments. I work well with teams to achieve shared goals while maintaining a positive mindset.

My track record includes leading design for major events and campaigns, including Asia-wide conferences, international airports, and driving social media initiatives to broaden reach beyond physical attendees. I bring hands-on experience across branding, art direction, motion graphics, and digital platforms, with strong collaboration and client-facing communication skills.

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Language

English
Fluent
Japanese
Intermediate
Chinese
Fluent

Work Experience

Senior Graphic Designer at Heinemann Asia Pacific Pte Ltd
March 14, 2022 - February 11, 2025
Manage the design team and provide art direction; create concept sketches and original illustrations for marketing and promotional material in Travel Retail markets across Singapore, Malaysia, Hong Kong, Macau and Australia; animate Motion Graphics videos for store screens and social media; propose design directions for campaigns and handle artwork approvals.
Graphic Designer at Aureus Group Pte Ltd
August 16, 2021 - March 4, 2022
Illustrate artworks for the E-Learning Department; design and layout for production team music exports; brainstorm concepts and idea development for the music learning digital platform app.
Designer at One Animation Pte Ltd
September 7, 2020 - January 29, 2021
Create vector art, icons and graphic elements for the studio's asset libraries and creative output; product application and mock-up; consumer product design; provide creative support for digital platforms (web banners, TV promo banners, social media, online store graphics) and conduct intensive consumer product trend research to inform toy design.
Graphic Designer at Faith Community Baptist Church
August 12, 2013 - November 23, 2018
Design graphics for publication on digital and web-based mediums, social media and print media (newsletters, brochures, flyers, banners); lead publicity campaigns under the CorpComms team and coordinate timelines; support multiple Facebook pages and Instagram accounts; Lead Designer for Empowered21 conference (2017) and served as overseas social media correspondent.

Education

WSQ Diploma in Concept Design and Illustration at 3dsense Media School
November 26, 2018 - November 22, 2019
Bachelor of Arts with Honours in Communication and New Media at National University of Singapore
August 17, 2009 - July 26, 2013
A-Levels at Hwa Chong Institution
January 1, 2007 - December 26, 2008
O-Levels at Singapore Chinese Girls’ School
January 1, 2003 - December 29, 2006

Qualifications

Best Improvement Award 2019 (3dsense Media School)
January 1, 2019 - November 18, 2025

Industry Experience

Media & Entertainment, Education, Professional Services, Retail, Travel & Hospitality, Other