Available to hire
I’m Nicolas Ilinski, a UX/UI Designer, Product Designer, and Art Director with 25 years of design experience. I’ve naturally transitioned (2010) from early design work to leading product design, and my focus today spans the entire product life cycle—from user research and UX/UI to cross-functional collaboration and delivering on business objectives.
I work in full remote, collaborating with clients all over the world to build trust and drive digital transformation through practical, measurable design solutions. I bring strategic consulting on brand identity and advertising campaigns together with hands-on design leadership to ensure a consistent visual identity and meaningful business impact.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
French
Fluent
Spanish; Castilian
Beginner
Work Experience
Digital Creative & Consultant at D-LUX® Studio (Freelance)
January 1, 2012 - Present● Designed and implemented cross-disciplinary design strategies (web, mobile, print, photo).
● Optimized UX/UI and conducted audits, increasing average customer engagement by over 20%.
● Collaborated with cross-functional teams to deliver innovative solutions.
● Provided strategic consulting on brand identity, advertising campaigns, and digital transformation.
● Managed projects in Art Direction, visual identity, UX/UI Design, and photography.
Lead Product Designer at New Access SA
August 2, 2015 - July 18, 2021● Aligned project requirements with business objectives and stakeholders.
● Conducted user research to improve product features (iterations).
● Directed the design of the group's SaaS solutions (private banking, asset management),
improving the UX/UI of existing products and supporting sales objectives.
● Led successful launches of key products, increasing client satisfaction.
● Established design guidelines (design systems) to streamline processes.
● Involved clients during design phases, building trust and business opportunities.
● Ensured proper application of the company's visual identity and evangelized design principles.
Lead UI Designer at Cronos Mobile Agency
December 31, 2013 - July 30, 2025● Introduced wireframing to optimize concept presentation and feedback cycles.
● Managed UX/UI design for native mobile applications and agency style guides.
● Collaborated closely with international development teams in Bucharest.
● Led innovative design projects often exceeding client expectations, integrated augmented reality features, and maintained continuous technical and design watch.
Art Director at Studio France
January 16, 2001 - August 28, 2006● Autonomously managed all agency projects from the initial brief to final delivery.
● Designed and produced print and multimedia materials for a diverse client base, particularly in video publishing, audiovisual production, and for NGOs.
● Wrote strategic recommendations for clients.
● Managed project budgets and schedules.
● Managed external vendors (web designers, printers) and oversaw the manufacturing process.
Art Director at Les Ateliers des Marques
September 15, 2009 - October 18, 2010Managed the agency's creative studio, composed of photographers, graphic designers, and a junior art director.
Led all creative projects for major clients in the food, sports, and retail sectors.
Designed and art-directed numerous food packaging projects (for clients such as Auchan, Boursin, and La Ratte du Touquet) and sports packaging (Décathlon).
Developed visual identities and all associated marketing materials.
Directed photo shoots and styling for web and print campaigns.
Presented creative work to clients and managed project follow-up in collaboration with the Sales Director.
Art Director at BNP-Paribas Assurances
September 20, 2008 - August 18, 2009Co-managed creative direction for the company's in-house studio.
Managed a team of six (graphic designers, layout artists, copywriters) and external vendors.
Designed and produced advertisements and all corporate and marketing materials.
Created a wide range of communication materials, including product brochures, event materials, magazines, and point-of-sale displays.
Supervised and monitored the entire production of creative projects.
UX/UI Designer & Consultant at Freelance
January 1, 2005 - PresentDesigned and implemented cross-disciplinary design strategies (web, mobile, print, photography). Optimized UX/UI and conducted audits, increasing average customer engagement by over 20%. Collaborated with cross-functional teams to deliver innovative solutions. Provided strategic consulting on brand identity, advertising campaigns, and digital transformation. Managed projects in Art Direction, visual identity, UX/UI Design, and photography.
Lead Product Designer at New Access SA
December 31, 2021 - October 10, 2025Aligned project requirements with business objectives and stakeholders. Conducted user research to improve product features (iterations). Directed the design of the group's SaaS solutions (private banking, asset management), improving UX/UI of existing products and supporting sales objectives. Led successful launches of key products, increasing client satisfaction. Established design guidelines (design systems) to streamline processes. Involved clients during design phases, building trust and business opportunities. Ensured proper application of the company’s visual identity and evangelized design principles.
Lead UI Designer at Cronos Mobile Agency
December 31, 2013 - October 10, 2025Introduced wire framing to optimize concept presentation and feedback cycles. Managed UX/UI design for native mobile applications and agency style guides. Worked closely with international development teams (Bucharest). Led innovative design projects often exceeding client expectations. Participated in the integration of innovative features (augmented reality). Maintained continuous and in-depth technical and design watch.
Art Director at Les Ateliers des Marques - Roubaix
December 31, 2010 - October 10, 2025Art Director at BNP Paribas Assurances - Rueil-Malmaison
December 31, 2009 - October 10, 2025Art Director at Studio France - Paris
December 31, 2006 - October 10, 2025UX/UI Designer & Consultant at Freelance
January 1, 2005 - PresentOptimized UX/UI and conducted audits, increasing average customer engagement by over 20%. Managed projects in Art Direction, visual identity, UX/UI design, and photography. Provided strategic consulting on brand identity, advertising campaigns, and digital transformation. Designed and implemented cross-disciplinary design strategies (web, mobile, print, photo). Collaborated with cross-functional teams to deliver innovative solutions.
Lead Product Designer at New Access SAG
December 31, 2021 - October 11, 2025Established design guidelines (design systems) to streamline processes. Conducted user research to improve product features (iterations). Involved clients during design phases, building trust and business opportunities. Directed the design of the group's SaaS solutions (private banking, asset management), improving the UX/UI of existing products and supporting sales objectives. Aligned project requirements with business objectives and stakeholders. Led successful launches of key products, increasing client satisfaction. Ensured proper application of the company's visual identity and evangelized design principles.
Lead UI Designer at Cronos Mobile Agency
December 31, 2013 - October 11, 2025Introduced wireframing to optimize concept presentations and feedback cycles. Managed UX/UI design for native mobile applications and agency style guides. Worked closely with international development teams (Bucharest). Led innovative design projects, often exceeding client expectations. Participated in the integration of innovative features (augmented reality). Maintained continuous and in-depth technical and design watch.
Art Director at Les Ateliers des Marques
December 31, 2010 - October 11, 2025Art direction and branding for fashion and corporate projects, overseeing visual identity and creative direction.
Art Director at BNP Paribas Assurances
December 31, 2009 - October 11, 2025Art direction for communications and branding for a major French insurer, aligning visuals with corporate identity.
Art Director at Studio France
December 31, 2006 - October 11, 2025Art direction for Paris-based studio projects, leading creative concepts and visual outcomes.
UX/UI Designer & Consultant at Freelance
January 1, 2005 - PresentDesigned and implemented cross-disciplinary design strategies for web, mobile, print, and photography; optimized UX/UI and conducted audits, increasing average customer engagement by over 20%; collaborated with cross-functional teams to deliver innovative solutions; provided strategic consulting on brand identity, advertising campaigns, and digital transformation; managed projects in art direction, visual identity, UX/UI design, and photography.
Lead Product Designer at New Access SA
December 31, 2021 - October 11, 2025Aligned project requirements with business objectives and stakeholders; conducted user research to improve product features; directed the design of the group’s SaaS solutions (private banking, asset management), improving UX/UI of existing products and supporting sales objectives; led successful product launches, increased client satisfaction; established design guidelines to streamline processes; involved clients during design phases to build trust and business opportunities; ensured proper application of the company’s visual identity and evangelized design principles.
Lead UI Designer at Cronos Mobile Agency
December 31, 2013 - October 11, 2025Introduced wireframing to optimize concept presentations and feedback cycles; managed UX/UI design for native mobile applications and agency style guides; worked closely with international development teams (Bucharest); led innovative design projects often exceeding client expectations; participated in integrating innovative features (augmented reality); maintained continuous, in-depth technical and design watch.
Art Director at Les Ateliers des Marques
December 31, 2010 - October 11, 2025Led visual identity development and creative direction for campaigns, collaborating with cross-functional teams to deliver consistent branding across print and digital channels.
Art Director at BNP Paribas Assurances
December 31, 2009 - October 11, 2025Directed brand visuals and design for insurance products and communications, ensuring alignment with corporate identity and marketing objectives.
Art Director at Studio France
December 31, 2006 - October 11, 2025Oversaw art direction, visual identity, and design execution for multiple campaigns across print and digital media.
Education
Master's Degree in Visual Communication at Creapôle-ESDI (Paris)
September 9, 1996 - July 7, 2000Master's Degree in Visual Communication at Creapôle - ESDI, Paris
January 1, 2000 - October 10, 2025Professional Certificate at Google UX Design
January 1, 2022 - October 10, 2025Master's Degree in Visual Communication at Creapôle - ESDI, Paris
January 11, 2030 - October 11, 2025Google UX Design Professional Certificate at Google (online)
January 1, 2022 - October 11, 2025Master’s Degree in Visual Communication at Creapôle - ESDI, Paris
January 1, 2000 - October 11, 2025Google UX Design, Professional Certificate at Google / Coursera
January 1, 2022 - October 11, 2025Qualifications
Google UX Design, Professional Certificate
January 3, 2022 - March 15, 2022Master's Degree in Visual Communication
January 1, 2000 - October 10, 2025Google UX Design Certificate
January 1, 2022 - October 10, 2025Google UX Design Professional Certificate
January 1, 2022 - October 11, 2025Master's Degree in Visual Communication
January 11, 2030 - October 11, 2025Google UX Design, Professional Certificate
January 1, 2022 - October 11, 2025Master’s Degree in Visual Communication
January 1, 2000 - October 11, 2025Industry Experience
Media & Entertainment, Professional Services, Software & Internet, Consumer Goods, Financial Services, Other, Education
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