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I am a digital marketing professional with 6 years of experience specializing in paid media across Google Ads, Bing, LinkedIn, and other social channels. I love turning data into actionable campaigns that boost brand visibility, generate qualified leads, and optimize ROI. Beyond PPC, I have hands-on experience with SEO, content creation, and social media management. I thrive in fast-paced teams, stay on top of industry trends, and strive for measurable impact through data-driven optimization.…I am a digital marketing professional with 6 years of experience specializing in paid media across Google Ads, Bing, LinkedIn, and other social channels. I love turning data into actionable campaigns that boost brand visibility, generate qualified leads, and optimize ROI. Beyond PPC, I have hands-on experience with SEO, content creation, and social media management. I thrive in fast-paced teams, stay on top of industry trends, and strive for measurable impact through data-driven optimization.

Nitasha Jain

PPC Manager, Digital Marketer, Marketing Strategist, +4

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I am a digital marketing professional with 6 years of experience specializing in paid media across Google Ads, Bing, LinkedIn, and other social channels. I love turning data into actionable campaigns that boost brand visibility, generate qualified leads, and optimize ROI. Beyond PPC, I have hands-on experience with SEO, content creation, and social media management. I thrive in fast-paced teams, stay on top of industry trends, and strive for measurable impact through data-driven optimization.…I am a digital marketing professional with 6 years of experience specializing in paid media across Google Ads, Bing, LinkedIn, and other social channels. I love turning data into actionable campaigns that boost brand visibility, generate qualified leads, and optimize ROI. Beyond PPC, I have hands-on experience with SEO, content creation, and social media management. I thrive in fast-paced teams, stay on top of industry trends, and strive for measurable impact through data-driven optimization.

Available to hire

I am a digital marketing professional with 6 years of experience specializing in paid media across Google Ads, Bing, LinkedIn, and other social channels. I love turning data into actionable campaigns that boost brand visibility, generate qualified leads, and optimize ROI.

Beyond PPC, I have hands-on experience with SEO, content creation, and social media management. I thrive in fast-paced teams, stay on top of industry trends, and strive for measurable impact through data-driven optimization.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

PPC Specialist – Marketing at Cargaison Express, Mohali

June 30, 2025 - July 13, 2025

Managed local and international PPC campaigns (Google Ads & Facebook Ads) to generate quality leads and store visits. Collaborated closely with design and content teams to develop high-performing ad creatives. Conducted keyword research, bid strategies, and A/B testing for ongoing performance improvements. Led SEO audits and implemented technical SEO improvements for the company’s site.

Sr. PPC Executive – Marketing at Connoisseur Infotech Pvt. Ltd, Mohali

February 28, 2024 - July 13, 2025

Delivered successful LinkedIn Ads campaigns targeting US and UK B2B audiences, achieving strong ROI with SQL/MQL. Ran Google Ads, Bing, Reddit, and Twitter Ads for brand awareness and lead generation. Managed on-page and off-page SEO to boost organic rankings and domain authority. Provided competitor insights using tools like SEMrush, Ahrefs, and Spyfu.

Digital Lead – Marketing at Digitip Solutions, Mohali

April 30, 2022 - July 13, 2025

Oversaw complete digital strategy including SEO, PPC, and native advertising. Led a team of 5–6 members across SEO, content, and creative domains. Executed SEO strategies that improved organic traffic for clients in New Zealand, Australia, and the UK. Managed GA4 and GTM for advanced conversion tracking and data analytics.

PPC Executive – Marketing at AllHeart Web Pvt. Ltd., Chandigarh

February 28, 2021 - July 13, 2025

Handled SEM and SEO strategies for clients in e-commerce and mobile apps. Improved organic traffic via targeted on-page SEO and blog/content optimization. Created SEO-friendly landing pages and managed backlink outreach. Worked with design tools like Photoshop and Canva for campaign creatives.

Digital Marketing Executive at Rainbowsoft Solutions, Chandigarh

January 31, 2020 - July 13, 2025

Focused on SEO optimization including content updates, image tagging, and keyword analysis. Supported team in SEM and analytics projects. Stayed updated with Google algorithm changes and digital marketing trends.

PPC Specialist – Marketing at Cargaison Express

August 1, 2024 - June 1, 2025

Led end-to-end management, planning, and optimization of PPC campaigns for local and international clients. Managed Facebook Ads campaigns for local businesses, driving targeted lead generation and improving customer acquisition. Conducted ongoing campaign optimization through A/B testing and data analysis, ensuring continuous improvement in performance metrics. Collaborated with cross-functional teams to create high-performing ads aligned with business goals. Led SEO audits for the company’s site and implemented technical SEO improvements.

Sr. PPC Executive – Marketing at Connoisseur Infotech Pvt. Ltd

July 1, 2022 - February 1, 2024

Led end-to-end management, planning, and optimization of PPC campaigns for a leading HR technology company. Successfully ran LinkedIn campaigns, generating SQL and MQL leads at $80-120 and $42 respectively, with a 0.70% CTR. Strategically generated leads from highly competitive markets such as the USA and UK. Elevated brand visibility across the European region through targeted paid marketing initiatives. Created and managed PPC campaigns across Google Ads, Bing Ads, LinkedIn, Reddit, Twitter and other social media channels for B2B lead generation and company branding. Conducted A/B testing to refine ad messaging, calls-to-action, and formats.

Digital Lead – Marketing at Digitip Solutions

February 1, 2021 - April 1, 2022

Oversee the complete SEM lifecycle, including keyword research, account creation, billing setup, campaign management, bid management, ad copy, landing pages, automation, and staying updated on best SEM practices. Regular internal reporting to client account metrics, billing, and aggregate performance. Goal setup and advanced e-commerce tracking in Google Analytics, also using Google Tag Manager. Manage all aspects of Social Media Marketing with the right audience targeting and creative on different platforms (LinkedIn ads for Lead Generation, Meta, and YouTube Ads). Manage and optimize Native ads on various platforms (Adroll, Revcontent, outbrain & Taboola). Hands-on experience with Amazon Ads for the Indian Market. Lead a team of 5-6 members, ensuring collaboration and alignment with marketing goals.

PPC Executive – Marketing at AllHeart Web Pvt. Ltd.

February 1, 2020 - February 1, 2021

Managed the full SEM lifecycle with keyword research, account setup, and conversion tracking. Enhanced SEO strategies through on-page and off-page optimization. Implemented tracking in Google Analytics and Google Tag Manager for multiple paid channels. Executed marketing campaigns on Facebook, YouTube, Apple Search, and Google for goals like app promotion, video promotion, sales, branding, and lead generation. Fine-tuned Native ads on Adroll, Revcontent, outbrain, and Taboola for content promotion. Managed direct client relationships and created engaging assets using design tools.

Digital Marketing Executive at Rainbowsoft Solutions

January 1, 2018 - January 1, 2020

Optimized copy and landing pages for effective SEO. Supported channel leads in managing daily activities across SEO, SEM, Analytics, and Meta Search channels. Actively participated in SEO initiatives, including keyword research and image optimization. Stayed informed about the latest online marketing trends to ensure strategies remain up-to-date.