Available to hire
I am an Engineer by education, Marketer by profession, and a Writer by passion. I am drawn to depth over noise. My work is about understanding, not selling. Communicating, not manipulating. I write to connect and convert. With over 7 years of experience, I’ve led content and marketing strategies for US, UK, and EMEA clients, driving engagement through data-backed insights and purpose-driven storytelling.
I deeply value collaboration, inclusivity, and authenticity at work. I speak German and English and enjoy interests such as dancing, history, technology, and poetry.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
German
Advanced
English
Fluent
Work Experience
Marketing Manager at k+k information services GmbH
September 1, 2023 - January 31, 2024Led full-funnel B2B content-marketing initiatives including strategy, research, creation, publication, and optimization of multi-format content. Achieved a 30% increase in MQLs through SEO optimization and targeted paid advertising on Google and LinkedIn. Implemented HubSpot automation workflows to streamline segmentation and lead nurture, reducing manual follow-up by 40%. Managed brand presence across digital platforms, collaborated with external agencies for website and paid advertising, designed and edited multimedia content using Adobe Creative Cloud and Canva, and produced internal and external communications to enhance transparency and engagement.
Content Marketing Manager at Buynomics GmbH
July 1, 2022 - December 31, 2022Created content on pricing psychology and behavioral economics, driving a 25% increase in engagement across digital platforms. Contributed to the company's rebranding and successful brand relaunch by aligning messaging, tone, and visual identity across marketing channels. Maintained and optimized the company website for SEO using HubSpot CMS. Designed visual content and ads using Canva and Adobe Creative Cloud to enhance campaign engagement. Collaborated with cross-functional teams, external contractors, and stakeholders to coordinate events, marketing deliverables, and brand communication.
Senior Associate - Marketing Communications at MetricStream India Private Limited
September 1, 2019 - April 30, 2021Authored and edited industry content collaborating with PMMs and SMEs. Drafted high-converting website and landing page copy, improving visibility and lead quality. Launched a weekly industry newsletter to improve subscriber engagement and internal communication. Developed monthly social media calendars to support content distribution across LinkedIn, X, and YouTube. Planned and executed global content strategies for international summits and executive events.
Content Specialist at Gauge Advertising
July 1, 2018 - July 31, 2019Delivered digital marketing campaigns for enterprise clients including Microsoft, Qualcomm, VMware, and IBM, enhancing brand visibility and executive engagement. Elevated LinkedIn visibility for senior stakeholders by crafting custom content that increased reach, follower growth, and engagement. Collaborated with design and strategy teams to deliver creatives for brand and product launches.
Content Marketing Strategist & SEO Specialist at Pixelmattic by Dreamnotion Innovation
September 1, 2016 - March 31, 2018Devised and executed content and SEO strategies for client websites, increasing organic traffic by 25% within six months. Produced case studies, blog posts, and email campaigns aligned with client personas and goals. Conducted competitor audits, keyword analysis, and stakeholder interviews to drive strategic content decisions.
Education
Bachelor of Engineering at Visvesvaraya Technological University, India
August 1, 2012 - July 31, 2016Qualifications
Advanced Content and Social Tactics to Improve SEO
January 11, 2030 - July 2, 2025Fundamentals of Graphic Design
January 11, 2030 - July 2, 2025Writing and Editing: Word Choice and Word Order
January 11, 2030 - July 2, 2025Brand Management: Aligning Business, Brand and Behavior
January 11, 2030 - July 2, 2025Industry Experience
Software & Internet, Professional Services, Media & Entertainment, Computers & Electronics, Financial Services, Education
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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