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Hi, I’m Nicholas Iwuc, a product designer with over ten years of experience optimizing digital products through research, experimentation, and data-informed design. I translate complex problems into clear, scalable experiences and thrive in cross-functional teams, partnering with product managers, engineers, researchers, and stakeholders to drive measurable improvements. I’ve led design efforts across high-traffic, business-critical experiences, including CVS.com and Aetna interfaces, using user insights and iterative testing to inform product decisions and roadmap directions. I enjoy shaping design systems, flows, and interfaces that are accessible, scalable, and delightful for users and teams alike.…Hi, I’m Nicholas Iwuc, a product designer with over ten years of experience optimizing digital products through research, experimentation, and data-informed design. I translate complex problems into clear, scalable experiences and thrive in cross-functional teams, partnering with product managers, engineers, researchers, and stakeholders to drive measurable improvements. I’ve led design efforts across high-traffic, business-critical experiences, including CVS.com and Aetna interfaces, using user insights and iterative testing to inform product decisions and roadmap directions. I enjoy shaping design systems, flows, and interfaces that are accessible, scalable, and delightful for users and teams alike.

Nicholas Iwuc

Product Designer, UX Designer, UI Designer, +2

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Hi, I’m Nicholas Iwuc, a product designer with over ten years of experience optimizing digital products through research, experimentation, and data-informed design. I translate complex problems into clear, scalable experiences and thrive in cross-functional teams, partnering with product managers, engineers, researchers, and stakeholders to drive measurable improvements. I’ve led design efforts across high-traffic, business-critical experiences, including CVS.com and Aetna interfaces, using user insights and iterative testing to inform product decisions and roadmap directions. I enjoy shaping design systems, flows, and interfaces that are accessible, scalable, and delightful for users and teams alike.…Hi, I’m Nicholas Iwuc, a product designer with over ten years of experience optimizing digital products through research, experimentation, and data-informed design. I translate complex problems into clear, scalable experiences and thrive in cross-functional teams, partnering with product managers, engineers, researchers, and stakeholders to drive measurable improvements. I’ve led design efforts across high-traffic, business-critical experiences, including CVS.com and Aetna interfaces, using user insights and iterative testing to inform product decisions and roadmap directions. I enjoy shaping design systems, flows, and interfaces that are accessible, scalable, and delightful for users and teams alike.

Available to hire

Hi, I’m Nicholas Iwuc, a product designer with over ten years of experience optimizing digital products through research, experimentation, and data-informed design. I translate complex problems into clear, scalable experiences and thrive in cross-functional teams, partnering with product managers, engineers, researchers, and stakeholders to drive measurable improvements.

I’ve led design efforts across high-traffic, business-critical experiences, including CVS.com and Aetna interfaces, using user insights and iterative testing to inform product decisions and roadmap directions. I enjoy shaping design systems, flows, and interfaces that are accessible, scalable, and delightful for users and teams alike.

Skills

Product Design

Illustration

Presentation Design

Experience Level

Product Design

Expert

Illustration

Expert

Presentation Design

Expert

Language

English

Fluent

Work Experience

User Experience Designer at CVS Health

June 1, 2015 - November 1, 2025

Focused on optimizing high-traffic, business-critical digital products across CVS.com and Aetna experiences, using data, experimentation, and user research to drive measurable improvements. Led product optimization across key customer journeys, identified friction points through behavioral data and test results, and partnered with Product, Engineering, Analytics, and Content teams to define hypotheses, prioritize opportunities, and deliver iterative product improvements. Designed and refined user workflows, wireframes, prototypes, and high-fidelity UI for responsive web and mobile experiences. Supported A/B and multivariate testing by translating insights into testable design solutions and iteration baselines. Contributed to and evolved the enterprise design system to ensure scalable, accessible, and consistent product patterns. Presented design rationale and experiment results to stakeholders, using evidence to inform product decisions and road map direction. Launched multiple high-im

UI Designer at Integrated Computer Solutions

April 1, 2013 - June 1, 2015

Designed UI for enterprise and embedded products including Viewpoint Kiosks and an Intel In-Vehicle Infotainment System. Created user flows, wireframes, and interface specifications to support agile product development. Collaborated with engineers and product stakeholders to ensure usability, clarity, and accurate implementation. Focused on touch interaction, information hierarchy, and system feedback to improve task success and user confidence.

Graphic Designer at Artinium Inc.

January 1, 2012 - March 1, 2013

Worked across product design and marketing contexts, supporting early-stage digital products and client-facing web experiences. Designed functional interfaces alongside marketing materials, balancing usability with brand expression. Created and maintained client websites, improving layout, interaction, and visual consistency. Supported product launches and promotional initiatives through digital and print design.