Ioan Octavian Niculescu

UI & Visual designer at Lykke

Led design for crypto wallet transfer flows and produced high‑fidelity mockups for the Pocket app; designed the asset screen for a comprehensive financial portfolio display; iterated Attmo app (crypto forecasting) across web and mobile in three upgraded versions; created banners and social media assets; recreated the Wallet app in Figma; redesigned and created new icons for apps and websites; improved email campaign open rates by 50% with new identity; rolled out two website iterations for the new visual identity; provided graphic identity for various company projects (new token launches, B2B apps); produced one-page presentations for B2B apps and company report slides; designed the daily crypto market bulletin emails with a 60-70% open rate.

Freelance Graphic Designer at MedLife

Designed the corporate magazine issued monthly (up to 5,000 copies); designed the internal intranet magazine in collaboration with editorial and development teams; created several issues of the corporate catalog; developed graphic guidelines for promotional and internal materials.