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I create high-quality, audience-focused content (video, graphics, and copywriting) to enhance JRC's storytelling and strengthen brand recognition. I regularly execute successful multi-platform social media campaigns to engage audiences and increase donor participation. I perform market research and engagement analytics, synthesized into performance reports identifying action steps to refine content strategies. I act as a communications liaison between sanctuary donors, local and international animal rescue centers, collaborators, guests, and volunteers on a daily basis. I have led brand-focused web design, community management, and digital marketing initiatives across nonprofit and hospitality contexts, aligning content with brand identity and optimizing user experiences to drive engagement and growth.…I create high-quality, audience-focused content (video, graphics, and copywriting) to enhance JRC's storytelling and strengthen brand recognition. I regularly execute successful multi-platform social media campaigns to engage audiences and increase donor participation. I perform market research and engagement analytics, synthesized into performance reports identifying action steps to refine content strategies. I act as a communications liaison between sanctuary donors, local and international animal rescue centers, collaborators, guests, and volunteers on a daily basis. I have led brand-focused web design, community management, and digital marketing initiatives across nonprofit and hospitality contexts, aligning content with brand identity and optimizing user experiences to drive engagement and growth.

Noelia Ortiz Gonzalez

Social Media Manager, Community Manager, Content Creator, +4

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I create high-quality, audience-focused content (video, graphics, and copywriting) to enhance JRC's storytelling and strengthen brand recognition. I regularly execute successful multi-platform social media campaigns to engage audiences and increase donor participation. I perform market research and engagement analytics, synthesized into performance reports identifying action steps to refine content strategies. I act as a communications liaison between sanctuary donors, local and international animal rescue centers, collaborators, guests, and volunteers on a daily basis. I have led brand-focused web design, community management, and digital marketing initiatives across nonprofit and hospitality contexts, aligning content with brand identity and optimizing user experiences to drive engagement and growth.…I create high-quality, audience-focused content (video, graphics, and copywriting) to enhance JRC's storytelling and strengthen brand recognition. I regularly execute successful multi-platform social media campaigns to engage audiences and increase donor participation. I perform market research and engagement analytics, synthesized into performance reports identifying action steps to refine content strategies. I act as a communications liaison between sanctuary donors, local and international animal rescue centers, collaborators, guests, and volunteers on a daily basis. I have led brand-focused web design, community management, and digital marketing initiatives across nonprofit and hospitality contexts, aligning content with brand identity and optimizing user experiences to drive engagement and growth.

Available to hire

I create high-quality, audience-focused content (video, graphics, and copywriting) to enhance JRC’s storytelling and strengthen brand recognition. I regularly execute successful multi-platform social media campaigns to engage audiences and increase donor participation. I perform market research and engagement analytics, synthesized into performance reports identifying action steps to refine content strategies. I act as a communications liaison between sanctuary donors, local and international animal rescue centers, collaborators, guests, and volunteers on a daily basis.

I have led brand-focused web design, community management, and digital marketing initiatives across nonprofit and hospitality contexts, aligning content with brand identity and optimizing user experiences to drive engagement and growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Fluent

Work Experience

Social Media Manager at Jaguar Rescue Center

January 1, 2021 - Present

Developed and implemented multi-platform content strategies for Facebook, Instagram, TikTok, and LinkedIn aligned with the center's mission. Achieved a 34% increase in engagement and 31% follower growth on Facebook through targeted paid campaigns. On Instagram, attained a 48% rise in engagement and 32% organic follower growth over two years. Created high-quality, audience-focused content including video, graphics, and copywriting to enhance storytelling, community engagement, and brand awareness. Designed and executed fundraising campaigns using creative messaging, targeted outreach, and digital advertising to maximize donor participation. Conducted market research to identify trends and competitor strategies to stay relevant. Used Metricool, Meta Business Suite, and Google Analytics for performance tracking and reporting with actionable insights to optimize content and demonstrate impact.

Social Media Manager at Coco Visuals

October 31, 2022 - July 10, 2025

Managed social media for restaurants, hotels, and Airbnb, developing content strategies tailored to each brand's identity on Facebook and Instagram. Created engaging, high-impact content to improve visibility and engagement. Monitored, analyzed, and reported key performance metrics such as likes, shares, engagement rates, and reach to optimize social media campaigns and evaluate success.

Social Media Manager at Jaguar Rescue Center (JRC)

January 1, 2021 - Present

Led multi-platform social media campaigns, built a data-informed strategy, and engaged audiences; partnered with donors and volunteers to strengthen brand storytelling.

Community Manager at Coco Visuals

October 1, 2022 - September 7, 2025

Managed the social media presence of various restaurants, hotels, and Airbnbs; developed content strategies aligned with each brand’s identity; created engaging content and tracked KPIs to optimize campaigns.

Web Designer at Lionix Evolve

December 31, 2020 - September 7, 2025

Designed brand-specific websites with optimized UX, updated existing platforms, and integrated e-commerce functions to enhance user experience and brand presence.

Social Media Manager at Jaguar Rescue Center (JRC)

January 1, 2021 - Present

Led social media strategy for a Costa Rican wildlife rescue center, developing multi-platform campaigns, storytelling, and brand recognition; collaborated with staff and volunteers to produce engaging content and monitor performance metrics.

Community Manager at Coco Visuals

October 1, 2022 - September 7, 2025

Managed the social media presence of various restaurants, hotels, and Airbnb properties on platforms like Facebook and Instagram; created engaging content tailored to each brand's identity; monitored key metrics and reported to optimize future campaigns.

Web Designer at Lionix Evolve

December 31, 2020 - September 7, 2025

Designed brand-specific websites for local and international companies; updated platforms to integrate e-commerce, mobile layout compatibility, and custom functionalities to enhance user experience and brand presence.

Social Media Manager at Jaguar Rescue Center (JRC)

January 1, 2021 - November 12, 2025

Managed the social media presence for JRC, coordinating content from sanctuary donors, local and international animal rescue centers, collaborators, guests and volunteers; developed content strategies that highlighted local cuisine, arts, nightlife and culture; monitored engagement and reported on performance metrics to optimize future campaigns.