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I'm Nora, a digital marketing specialist with 5+ years of experience in SEO, SEM, GEO, paid media, and digital content strategy. I excel at paid marketing (Meta, Google Ads, IG ads), audience segmentation, email marketing, and campaign performance tracking to drive measurable online growth. I have a strong background in website analytics, content optimization, and cross-functional collaboration, working with editors and vendors to align campaigns with brand goals. I stay updated on digital marketing trends, tailor localized strategies for Indonesian digital behavior, and deliver insights via GA4, Google Analytics, Data Studio, and other tools to boost engagement and conversions.…I'm Nora, a digital marketing specialist with 5+ years of experience in SEO, SEM, GEO, paid media, and digital content strategy. I excel at paid marketing (Meta, Google Ads, IG ads), audience segmentation, email marketing, and campaign performance tracking to drive measurable online growth. I have a strong background in website analytics, content optimization, and cross-functional collaboration, working with editors and vendors to align campaigns with brand goals. I stay updated on digital marketing trends, tailor localized strategies for Indonesian digital behavior, and deliver insights via GA4, Google Analytics, Data Studio, and other tools to boost engagement and conversions.

Nora Andrew

SEO Expert, Programmer, Marketing Strategist, +3

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I'm Nora, a digital marketing specialist with 5+ years of experience in SEO, SEM, GEO, paid media, and digital content strategy. I excel at paid marketing (Meta, Google Ads, IG ads), audience segmentation, email marketing, and campaign performance tracking to drive measurable online growth. I have a strong background in website analytics, content optimization, and cross-functional collaboration, working with editors and vendors to align campaigns with brand goals. I stay updated on digital marketing trends, tailor localized strategies for Indonesian digital behavior, and deliver insights via GA4, Google Analytics, Data Studio, and other tools to boost engagement and conversions.…I'm Nora, a digital marketing specialist with 5+ years of experience in SEO, SEM, GEO, paid media, and digital content strategy. I excel at paid marketing (Meta, Google Ads, IG ads), audience segmentation, email marketing, and campaign performance tracking to drive measurable online growth. I have a strong background in website analytics, content optimization, and cross-functional collaboration, working with editors and vendors to align campaigns with brand goals. I stay updated on digital marketing trends, tailor localized strategies for Indonesian digital behavior, and deliver insights via GA4, Google Analytics, Data Studio, and other tools to boost engagement and conversions.

Available to hire

I’m Nora, a digital marketing specialist with 5+ years of experience in SEO, SEM, GEO, paid media, and digital content strategy. I excel at paid marketing (Meta, Google Ads, IG ads), audience segmentation, email marketing, and campaign performance tracking to drive measurable online growth.

I have a strong background in website analytics, content optimization, and cross-functional collaboration, working with editors and vendors to align campaigns with brand goals. I stay updated on digital marketing trends, tailor localized strategies for Indonesian digital behavior, and deliver insights via GA4, Google Analytics, Data Studio, and other tools to boost engagement and conversions.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Work Experience

Digital Advertising and Analyst at PT Bank Sinarmas Tbk

November 1, 2024 - Present

Lead technical SEO audits; fix SEO issues with the development team; perform on-page SEO for ~44 articles per month and manage off-page backlinks from media vendors. Share SEO content across social channels (Instagram, Meta, X) and collaborate on email marketing to promote SEO tips. Coordinate with a 3rd-party agency on ads campaigns (Google UAC, Google GDN, Google SEM, Criteo, Meta). Manage social media content and serve as Bank Sinarmas' social media talent. Achieved notable results including YoY organic traffic growth of 119.72% and total website traffic growth of 64.83% in 2025, plus significant content growth and app install metrics.

SEO & Website Analyst at PT MNC GROUP OKEZONE.COM

June 1, 2021 - November 1, 2024

Led SEO and website analytics for OKEZONE.COM. Coordinated with internal teams and media vendors for promotions and announcements. Executed holistic SEO strategies (keyword clustering, technical audits, on-page optimization) and led landing page optimization. Conducted A/B testing on headlines, layouts, and audience segments to improve impressions, first opens, and CTR. Built SEO dashboards and reports, and collaborated with journalists and social media teams to align content with SEO goals.

SEO & IT Staff at PT Tunas Mitra Makmur

November 1, 2020 - June 1, 2021

Supported IT infrastructure, including troubleshooting, server maintenance, and digital system monitoring. Contributed to SEO initiatives and website optimization as part of integrated digital marketing efforts.

Website Maintenance at PT Trijaya Pool Indonesia

April 1, 2020 - November 1, 2020

Maintained 11 company websites and conducted keyword optimization to improve search visibility. Ran Google and Facebook Ads campaigns and created promotional content (including YouTube videos and visuals). Built SEO performance dashboards and conducted ongoing technical audits.