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I shape and manage visual identities for complex, real-world businesses—from a cinema-based gastro and event space in Kyiv to a large commercial real estate developer. My work is grounded in empathy, strategic thinking and a strong sensitivity to visual culture. I value clarity, adaptability and design that actually works. I lead with collaboration, build scalable design systems, and translate brand ideas into compelling experiences across social, events, print and online touchpoints.…I shape and manage visual identities for complex, real-world businesses—from a cinema-based gastro and event space in Kyiv to a large commercial real estate developer. My work is grounded in empathy, strategic thinking and a strong sensitivity to visual culture. I value clarity, adaptability and design that actually works. I lead with collaboration, build scalable design systems, and translate brand ideas into compelling experiences across social, events, print and online touchpoints.

Anastasiia Kholod

Brand Designer, Graphic Designer, Designer, +3

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I shape and manage visual identities for complex, real-world businesses—from a cinema-based gastro and event space in Kyiv to a large commercial real estate developer. My work is grounded in empathy, strategic thinking and a strong sensitivity to visual culture. I value clarity, adaptability and design that actually works. I lead with collaboration, build scalable design systems, and translate brand ideas into compelling experiences across social, events, print and online touchpoints.…I shape and manage visual identities for complex, real-world businesses—from a cinema-based gastro and event space in Kyiv to a large commercial real estate developer. My work is grounded in empathy, strategic thinking and a strong sensitivity to visual culture. I value clarity, adaptability and design that actually works. I lead with collaboration, build scalable design systems, and translate brand ideas into compelling experiences across social, events, print and online touchpoints.

Available to hire

I shape and manage visual identities for complex, real-world businesses—from a cinema-based gastro and event space in Kyiv to a large commercial real estate developer. My work is grounded in empathy, strategic thinking and a strong sensitivity to visual culture.

I value clarity, adaptability and design that actually works. I lead with collaboration, build scalable design systems, and translate brand ideas into compelling experiences across social, events, print and online touchpoints.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Ukrainian

Fluent

English

Advanced

Polish

Advanced

Work Experience

Designer + Media Team Lead at Cinema House

May 1, 2023 - March 1, 2026

Led visual direction across social, events, print and in-venue communication for a cinema-based gastro & event space. Launched a new visual identity and implemented it consistently across all brand touchpoints. Grew social media performance by 3× in followers and reach through structured visual systems and content direction. Built and streamlined creative workflows: onboarded team members and coordinated designers, photographers and content creators. Shaped visual language for live cultural events beyond the venue, adapting brand systems to new formats and locations.

Brand Designer at Alterra Group

September 1, 2025 - February 1, 2026

Sole designer shaping the visual language of a large commercial real estate developer across investor, marketing and event communication. Designed narrative-driven pitch decks and presentations for multi-million-dollar development projects. Built a scalable visual identity for a shopping centre network set to expand to 30+ locations, adaptable across markets and formats. Acted as design lead and manager: structured workflows, onboarded external creatives and maintained visual coherence at scale. Created static and motion advertising creatives, experimenting with AI-driven animation to extend visual possibilities.

Graphic Designer at Achilles (not commercial)

February 1, 2025 - May 1, 2025

Created visual content for Instagram to support fundraising and awareness campaigns. Designed layouts for stories, posts, and highlights aligned with the regiment’s identity. Collaborated closely with the volunteer communications team to ensure consistent messaging. Maintained a balance between emotional storytelling and respectful, mission-driven design.