Pauline Gabrielle Roxas

Wrote Vogue partnership articles under Suki Salvador; assisted in production; crafted content for bridal and RTW campaigns; strengthened brand visibility.

Shaped brand messaging and tone across communications, production documentation, and marketing materials. Transformed detailed design specs into clear, actionable tech packs and guides. Crafted persuasive content for internal and client-facing materials to align creative vision with execution. Contributed to brand storytelling and copy for bridal and ready-to-wear collections, reinforcing brand identity. Managed administration alongside Founder and Brand Manager, handling clients, production, and social media.

Shaped brand messaging and tone across communications, production documentation, and marketing materials. Transformed detailed design specs into clear, actionable tech packs and guides. Crafted persuasive content for internal and client-facing materials to align creative vision with execution. Contributed to brand storytelling and copy for bridal and RTW collections, reinforcing brand identity. Headed administration alongside Founder and Brand Manager, handling clients and production as well as social media.