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I am a Senior Art Director and Visual Artist with a degree in Graphic Design and Visual Communication from Belas Artes de São Paulo. I craft branding, key visuals, and immersive visual storytelling for entertainment properties and brands, turning concepts into high-impact narratives. I lead end-to-end creative processes, from concept through delivery, collaborating with cross-disciplinary teams to ensure visual identity consistency across campaigns, social media, and events. I am proficient in the Adobe Creative Suite and enjoy exploring bold, contemporary aesthetics in partnership with artists and brands.…I am a Senior Art Director and Visual Artist with a degree in Graphic Design and Visual Communication from Belas Artes de São Paulo. I craft branding, key visuals, and immersive visual storytelling for entertainment properties and brands, turning concepts into high-impact narratives. I lead end-to-end creative processes, from concept through delivery, collaborating with cross-disciplinary teams to ensure visual identity consistency across campaigns, social media, and events. I am proficient in the Adobe Creative Suite and enjoy exploring bold, contemporary aesthetics in partnership with artists and brands.

Gio Gonçalves

Creative Director, Director of Photography, Brand Designer, +7

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I am a Senior Art Director and Visual Artist with a degree in Graphic Design and Visual Communication from Belas Artes de São Paulo. I craft branding, key visuals, and immersive visual storytelling for entertainment properties and brands, turning concepts into high-impact narratives. I lead end-to-end creative processes, from concept through delivery, collaborating with cross-disciplinary teams to ensure visual identity consistency across campaigns, social media, and events. I am proficient in the Adobe Creative Suite and enjoy exploring bold, contemporary aesthetics in partnership with artists and brands.…I am a Senior Art Director and Visual Artist with a degree in Graphic Design and Visual Communication from Belas Artes de São Paulo. I craft branding, key visuals, and immersive visual storytelling for entertainment properties and brands, turning concepts into high-impact narratives. I lead end-to-end creative processes, from concept through delivery, collaborating with cross-disciplinary teams to ensure visual identity consistency across campaigns, social media, and events. I am proficient in the Adobe Creative Suite and enjoy exploring bold, contemporary aesthetics in partnership with artists and brands.

Available to hire

I am a Senior Art Director and Visual Artist with a degree in Graphic Design and Visual Communication from Belas Artes de São Paulo. I craft branding, key visuals, and immersive visual storytelling for entertainment properties and brands, turning concepts into high-impact narratives.

I lead end-to-end creative processes, from concept through delivery, collaborating with cross-disciplinary teams to ensure visual identity consistency across campaigns, social media, and events. I am proficient in the Adobe Creative Suite and enjoy exploring bold, contemporary aesthetics in partnership with artists and brands.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Portuguese

Fluent

English

Advanced

Spanish; Castilian

Advanced

Work Experience

Creative Director & Co-Founder at VOIDE Studio

January 1, 2025 - Present

Creation of boutique studios specialized in brand strategy and visual experiences for contemporary artists. Leadership of projects covering PR strategy, brand architecture, and audiovisual production, delivering consistent identities from concept to launch. Lead strategist translating business objectives into visual identities that drive market presence. Direction of complete audiovisual productions and PR actions, uniting conceptual storytelling and technical execution.

Art Director at British School of Fine Arts / EBAC

January 1, 2021 - December 31, 2022

Responsible for the brand's visual identity on social media, events, and institutional communication. Acted as a creative bridge between marketing teams and stakeholders.

Designer at Live University Creation

January 1, 2018 - December 31, 2019

Design and art direction of brand manuals and branding strategy. Motion graphics, videos, and audiovisual production for events and social media. Branding illustrations.

Jr. Art Director at MOMA Big Data

January 1, 2019 - December 31, 2021

Assisted art direction and branding; development of visual identities and campaigns.

Art Systems Practitioner at SP Action | People Pod

January 1, 2023 - December 31, 2023

Development of visual poetics, art criticism, and market discussions.

Curator / Exhibition Organizer at Casa Tata 11 - Galeria Tata

January 1, 2020 - December 31, 2022

Curated group exhibitions; involvement with Vazio Criativo, Vórtex Cultural, Diaspora Galeria.

Senior Art Director & Visual Artist at EBAC – Escola Britânica de Artes Criativas

January 1, 2022 - December 31, 2023

Senior Art Director and Visual Artist with a focus on branding, key visuals, and impactful storytelling; oversees end-to-end creative strategies and visual identities.

Art Director at Sony Pictures Entertainment

January 1, 2024 - Present

Freelance Art Direction and Brand Strategy; development of visual identities and asset production for cinema and streaming properties; collaboration with multi-disciplinary teams.

Art Director at Sony Pictures Entertainment

January 1, 2023 - Present

End-to-end creative strategy leadership, including copywriting and full visual execution; complete visual identity development, verbal strategy, and brand guidelines for major brands such as Mercedes-Benz, Kia, Chilli Beans, New Balance, Unimed Seguros.

Freelancer Art Director, Brand Strategist at SSEX BBOX

January 1, 2024 - Present

Freelance art direction and brand strategy work.

Co-Founder & Creative Director at VOIDE Studio

January 1, 2025 - Present

Creative independent studio specializing in brand strategy and visual experiences for contemporary artists. Leads projects across PR strategy, brand architecture, and audiovisual production, delivering consistent identities from concept to launch.

Senior Art Director & Visual Artist at EBAC (Escola Britânica de Artes Criativas)

January 1, 2022 - December 31, 2023

Senior Art Director and Visual Artist responsible for the brand’s visual identity, branding strategy, and visual storytelling for institutional communications and events.

Junior Art Director at MOMA Big Data

January 1, 2019 - December 31, 2021

Junior Art Director contributing to branding and visual identity across data-driven art projects.