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I am a marketing professional and MBA candidate with hands-on experience in email marketing (Klaviyo), digital marketing, social media strategy, e-commerce management, CRM platforms, and business operations. I founded a successful e-commerce cosmetics brand with over 800 product sales and have led cross-functional initiatives to drive growth and efficiency. I excel at data analysis, performance reporting, and process improvement, and I thrive in collaborative environments. I am seeking opportunities in marketing analytics, data analysis, business analysis, operations, or strategic marketing.…I am a marketing professional and MBA candidate with hands-on experience in email marketing (Klaviyo), digital marketing, social media strategy, e-commerce management, CRM platforms, and business operations. I founded a successful e-commerce cosmetics brand with over 800 product sales and have led cross-functional initiatives to drive growth and efficiency. I excel at data analysis, performance reporting, and process improvement, and I thrive in collaborative environments. I am seeking opportunities in marketing analytics, data analysis, business analysis, operations, or strategic marketing.

Olivia E. Hoke

Marketer, Marketing Strategist, Growth Marketer, +2

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I am a marketing professional and MBA candidate with hands-on experience in email marketing (Klaviyo), digital marketing, social media strategy, e-commerce management, CRM platforms, and business operations. I founded a successful e-commerce cosmetics brand with over 800 product sales and have led cross-functional initiatives to drive growth and efficiency. I excel at data analysis, performance reporting, and process improvement, and I thrive in collaborative environments. I am seeking opportunities in marketing analytics, data analysis, business analysis, operations, or strategic marketing.…I am a marketing professional and MBA candidate with hands-on experience in email marketing (Klaviyo), digital marketing, social media strategy, e-commerce management, CRM platforms, and business operations. I founded a successful e-commerce cosmetics brand with over 800 product sales and have led cross-functional initiatives to drive growth and efficiency. I excel at data analysis, performance reporting, and process improvement, and I thrive in collaborative environments. I am seeking opportunities in marketing analytics, data analysis, business analysis, operations, or strategic marketing.

Available to hire

I am a marketing professional and MBA candidate with hands-on experience in email marketing (Klaviyo), digital marketing, social media strategy, e-commerce management, CRM platforms, and business operations. I founded a successful e-commerce cosmetics brand with over 800 product sales and have led cross-functional initiatives to drive growth and efficiency.

I excel at data analysis, performance reporting, and process improvement, and I thrive in collaborative environments. I am seeking opportunities in marketing analytics, data analysis, business analysis, operations, or strategic marketing.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Marketing Specialist at Oak Valley Designs

March 1, 2026 - Present

Build and manage organic content strategies for TikTok and Pinterest to increase brand visibility, drive website traffic, and grow engagement. Run Klaviyo email campaigns end-to-end (segmentation, content creation, scheduling, performance review) and optimize based on open and click-through trends. Pull and review performance data from social platforms, the website, and e-commerce reports to identify trends and recommend improvements. Support inventory tracking and reporting in Luminous ERP, flag process gaps, and coordinate cross-functional projects to ensure smooth day-to-day operations.

CEO & Founder at LivLip Cosmetics

August 1, 2024 - Present

Launched an e-commerce cosmetics brand, owning marketing, product development, inventory, customer service, and finances. Planned and ran digital marketing campaigns across TikTok, Instagram, Pinterest, and email; created content, managed posting schedules, and engaged customers. Used platform analytics to refine content, growing reach to 3,000+ accounts, achieving 13,600+ views on top-performing content, and selling 800+ products. Managed vendor relations, inventory planning, budgeting, website design, brand assets, and customer acquisition strategies to drive traffic and repeat purchases.

Delivery Coordinator at Driver's Village Inc.

September 1, 2024 - Present

Coordinate between Sales, Finance, Service, and outside lenders to ensure vehicle deals are completed accurately and on time. Review purchase contracts, lender documents, and funding paperwork to catch errors before they cause delays. Track deal status and transaction data to identify holdups and resolve documentation issues quickly. Maintain organized records across a high volume of daily transactions and generate reports to support operational oversight. Improve information flow between departments to reduce friction in the deal process.

Social Media Marketing Intern at CrossRoads with Veranex

June 1, 2023 - August 1, 2023

Wrote and sent email campaigns using Outreach, HubSpot, and Salesforce as part of a B2B lead generation program. Researched and cleaned lead lists to ensure contact data was current and relevant before outreach.

Social Media Marketing Manager at Mansion on James

February 1, 2023 - October 1, 2023

Managed social media content for a nonprofit event venue, creating posts and ads for Instagram and Facebook to promote events and drive attendance. Designed event flyers and wrote captions tailored to different audiences and event types.

Team Lead at Buff City Soap

January 1, 2022 - August 31, 2024

Supervised daily store operations and delegated tasks to a team of associates to meet sales targets and keep wait times down. Acted as the point of contact in the manager's absence, handling customer escalations and making operational decisions on the floor. Supported onboarding and training of new hires to ensure consistent service quality and product knowledge. Managed inventory levels, restocking, and communicated supply needs to management.