2-paragraph first-person bio, friendly tone…

Olumide Olugotun

2-paragraph first-person bio, friendly tone…

Available to hire

2-paragraph first-person bio, friendly tone

Language

English
Fluent

Work Experience

Social Media and Digital Marketing Specialist at M&D Hotel Suites
January 1, 2024 - June 12, 2024
Developed and executed high-impact digital campaigns that increased engagement by 40%. Managed social media pages, content calendars, and community engagement. Optimized website SEO, improving search rankings and organic traffic. Ran Google and Facebook Ads, achieving a high ROI and conversion rates.
Communications Manager at Injustice Is Real
June 1, 2023 - September 30, 2024
Developed and implemented a cross-platform content strategy that significantly enhanced brand awareness and audience engagement. Managed and optimized social media content leading to increased organic reach and community interaction. Created compelling storytelling campaigns on social justice issues, fostering deeper audience connection. Analyzed performance metrics and adjusted strategies to maximize impact and drive meaningful conversations.
Social Media Specialist at Abeyie Innovation Studio
May 1, 2022 - March 31, 2023
Led digital marketing campaigns that strengthened brand presence and engagement across multiple platforms. Collaborated with designers to produce high-quality visual content aligned with campaign objectives. Implemented data-driven content strategies to optimize post reach and enhance audience interaction. Monitored analytics to refine content approaches, ensuring continuous growth and brand visibility.
Content Writer at Trevolearn
December 31, 2022 - November 29, 2024
Produced engaging, SEO-optimized blog content that improved website visibility and audience retention. Developed and maintained content calendars to ensure a consistent and cohesive brand message. Created compelling brand storytelling initiatives that positioned Trevolearn as a trusted resource in the education space. Conducted research and keyword analysis to improve content discoverability and relevance.
Lead Video Editor & Content Strategist at Heunets
September 15, 2025 - Present
Manage end-to-end production for 14+ assets/week. Edit short-form video (Reels/Shorts) using CapCut. Built the "Templated Editing System" to reduce production time by 40%.
Content Repurposing Specialist at WorkRobin
September 16, 2025 - Present
Systematize the repurposing of founder sales calls into social clips. Identify "Golden Nugget" hooks and design supporting visual assets in Canva.
Remote Lead Video Editor & Content Strategist at HEU NETS
September 1, 2025 - Present
High-volume production pipeline: manage end-to-end production for 14+ original creative assets weekly, coordinating writers and designers to meet tight deadlines. Video strategy: edit 9–15 second viral-style Reels using CapCut with trending audio, dynamic captions, and retention hooks to maximize engagement. Systemization: built a templated editing system via CapCut that reduced post-production time by ~40%, enabling rapid scaling without burnout. Brand messaging SOP creation and asset distribution to teams.
Remote Digital Marketing Specialist (Hospitality) at HEU NETS
December 1, 2024 - Present
Local SEO: managed Google Business Profiles to capture high-intent local traffic across directories. Visual storytelling: crafted luxury listing descriptions using Canva to improve booking conversions. Operations: set up automation and lead nurturing workflows; standardized brand voice using a PAS + 4P framework across channels.
Hybrid Communications Manager at In Justice Is Real
June 1, 2023 - September 1, 2024
Brand growth: grew brand visibility by 50% and website traffic by 15% through cross-platform social campaigns. Content strategy: implemented a 'Job, Job, Right Hook' content strategy focusing on education and storytelling before donations. Managed multi-channel communications and stakeholder engagement.
Remote Social Media Specialist at A Beyie Innovations Studio
May 1, 2022 - March 1, 2023
Community growth: grew online community size by 20% using data-driven content strategies and A/B testing of post formats. Analytics: analyzed engagement metrics weekly to refine content hooks and optimize posting schedules. Technical skills: CapCut (Advanced), Canva (Pro), Adobe Photoshop (Basic). Marketing: Meta Ads, Google Ads, Google Analytics 4, HubSpot; Operations: Asana, Slack, Trello.

Education

Postgraduate Diploma at Institute of Advanced Entrepreneurship Research And Development
January 1, 2019 - December 31, 2019
Bachelor of Arts at Obafemi Awolowo University
January 1, 2017 - December 31, 2017
Postgraduate Diploma in Human Resources Management at Institute of Advanced Entrepreneurship Research
January 11, 2030 - January 1, 2019
Bachelor of Arts in English Language at Obafemi Awolowo University
January 11, 2030 - January 1, 2017

Qualifications

Social Media Certified - HubSpot Academy
June 12, 2025 - June 12, 2025
Social Media Marketing - Semrush Academy
June 12, 2025 - June 12, 2025
Video Marketing Strategy
January 1, 2025 - January 27, 2026
Social Media Marketing Certification
January 1, 2024 - January 27, 2026
PPC Marketing Strategy
January 1, 2025 - January 27, 2026

Industry Experience

Media & Entertainment, Non-Profit Organization, Education, Travel & Hospitality, Professional Services, Software & Internet, Other
    paper Digital Marketing Strategist

    https://www.twine.net/signin

    I am a Senior Digital Marketing Strategist and Executive Operations Lead with over 5 years of experience building high-volume content engines, optimizing paid media for ROI (achieving ₦219 CPL), and architecting B2B lead generation funnels for brands like WorkRobin and Smart Partners. My portfolio showcases a diverse range of proven results, from scaling organic social reach by 50% for non-profits to designing investor-grade pitch decks like ‘Subsurface Soirées’ that blend industrial aesthetics with strategic data visualization. Leveraging a background in investigative journalism, I combine rigorous research with creative execution, expertly using tools like CapCut, Canva, and HubSpot to deliver 14+ original assets weekly while maintaining strict brand consistency. Backed by recommendations from project managers and industry influencers, I offer a unique ‘Full Stack’ approach that merges creative storytelling with the operational precision needed to scale high-growth businesses.