I am an award-winning Senior Graphic Designer with over a decade of experience in branding, digital and print design, and multimedia production. I specialize in leading creative projects, elevating design standards, and delivering high-impact solutions across multiple platforms. I am passionate about driving brand consistency, optimizing workflows, and mentoring creative teams to produce innovative design solutions that align with business objectives. Throughout my career, I have worked extensively in regulated industries such as healthcare and pharmaceutical sectors, managing cross-functional teams and collaborating closely with corporate stakeholders. My expertise spans Adobe Creative Suite, brand strategy, marketing, and project management, enabling me to create cohesive, scalable brand systems and successful campaigns that resonate with diverse audiences.…

Rachael Haase

I am an award-winning Senior Graphic Designer with over a decade of experience in branding, digital and print design, and multimedia production. I specialize in leading creative projects, elevating design standards, and delivering high-impact solutions across multiple platforms. I am passionate about driving brand consistency, optimizing workflows, and mentoring creative teams to produce innovative design solutions that align with business objectives. Throughout my career, I have worked extensively in regulated industries such as healthcare and pharmaceutical sectors, managing cross-functional teams and collaborating closely with corporate stakeholders. My expertise spans Adobe Creative Suite, brand strategy, marketing, and project management, enabling me to create cohesive, scalable brand systems and successful campaigns that resonate with diverse audiences.…

Available to hire

I am an award-winning Senior Graphic Designer with over a decade of experience in branding, digital and print design, and multimedia production. I specialize in leading creative projects, elevating design standards, and delivering high-impact solutions across multiple platforms. I am passionate about driving brand consistency, optimizing workflows, and mentoring creative teams to produce innovative design solutions that align with business objectives.

Throughout my career, I have worked extensively in regulated industries such as healthcare and pharmaceutical sectors, managing cross-functional teams and collaborating closely with corporate stakeholders. My expertise spans Adobe Creative Suite, brand strategy, marketing, and project management, enabling me to create cohesive, scalable brand systems and successful campaigns that resonate with diverse audiences.

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Work Experience

Senior Graphic Designer at Sea Tow Services, International
May 1, 2015 - Present
Led creative direction for Sea Tow’s 2025 360° advertising campaign, collaborating with marketing and corporate teams to develop a strategic, multi-platform brand message. Spearheaded the award-winning “Built to Respond” national campaign earning a Gold ADDY Award for print and video integration. Managed brand evolution across 75+ franchises ensuring visual consistency in all digital, print, and video assets while maintaining strict brand guidelines. Developed and pitched campaign concepts to executives, stakeholders, and marketing teams, refining creative direction based on feedback. Mentored junior designers and optimized production workflows to reduce turnaround times and ensure adherence to quality standards and regulatory requirements.
Owner, Graphic Design Services at Orient Design
August 1, 2009 - Present
Built and managed a successful freelance design business serving diverse clients across multiple industries. Developed B2B brand strategies, websites, and marketing collateral that increased client visibility and revenue. Provided strategic branding guidance and consulted on UX/UI design, creating intuitive digital experiences that enhanced customer engagement.
Part-time Graphic Designer at Commission Agents, Inc (CAI)
May 1, 2023 - August 5, 2025
Led rebranding initiative for a pharmaceutical commissioning company, developing a cohesive visual identity that improved brand perception. Designed sales materials, trade show displays, and marketing assets, leading to better client acquisition. Translated complex data into visually compelling infographics and presentations for industry stakeholders.
Graphic Designer at Searles Graphics
May 1, 2014 - August 5, 2025
Managed multiple client projects in a fast-paced print production environment, ensuring timely and high-quality design output. Designed marketing assets including event collateral, advertisements, brochures, and billboards. Prepared high-quality press-ready files for seamless print production.
Graphic Designer at Syron Design
April 1, 2012 - August 5, 2025
Assisted Creative Director in producing high-end, strategic design and marketing materials. Consulted with businesses to understand needs and brainstorm branding solutions. Managed artwork for print production ensuring timely turnaround.
Graphic Designer at Academy Printing
August 1, 2009 - August 5, 2025
Set up artwork for printing supporting small business needs. Met with business owners to design promotional materials and prepared printing plates for production.

Education

Bachelor of Science at Radford University
August 19, 2002 - May 5, 2006
Art, Minor Marketing
Masters Degree at Ashford University
May 25, 2009 - February 14, 2011
Teaching and Learning with Technology
Bachelor of Science: Art at Radford University
January 11, 2030 - August 5, 2025
Minor: Marketing at Radford University
January 11, 2030 - August 5, 2025
Master’s Degree: Teaching and Learning with Technology/Social Media at Ashford University
January 11, 2030 - August 5, 2025
Continued Education: Marketing Strategy at Ashford University
January 11, 2030 - August 5, 2025

Qualifications

GOLD ADDY AWARD (2024): Print & Video Integration for Sea Tow’s 'Built to Respond' Campaign
January 1, 2024 - August 5, 2025

Industry Experience

Healthcare, Life Sciences, Transportation & Logistics, Professional Services, Consumer Goods
    uniE621 Downtown Riverhead BID
    Downtown Riverhead BID came to me looking for a logo that could represent some of the area's iconic and historic buildings, as well as the Peconic River, the arts, energy and activities which it is known for. I knew this was not going to be your standard, simple logo. But that was OK. I drew the hashtagsuffolktheater, the courthouse, hashtagstarconfectionary, and the First Congregational Church, in an artistic way to tie in East End Arts. Next, to incorporate the Long Island Aquarium, penguins are strolling through town. The finishing touch was ending "downtown" with a wavey brushstroke for the hashtagpeconicriver.…
    uniE621 Underground Training
    If you haven't seen this logo while running errands around town, then you may not be from the North Fork. 😉 If you are, and you just haven't noticed it - well, you won't be able to miss it now. After her planned teaching career didn't come full circle, Katie Peters found herself sharing her love of fitness with clients in the basement of her home. She cleverly named her gym "Underground Training." There's no question this girl is a go-getter, eventually moving her business out of the basement and into Feather Hill in Southold. When the weather is right, she takes the classes outside and into the parking lot - which is a full 180 from where it all started.…
    uniE621 Oysterponds Shellfish Co.
    Have you seen this logo around town? On hats seen EVERYWHERE? This might be one of my most popular logos.…
    uniE621 Orient Point Pearls
    Continuing with aquaculture logos, this girl is the OPP queen. Orient Point Pearls queen, that is. What did you think I meant? Oysterponds Shellfish Co. has a few oyster varieties that they brand. When Phil started to market these, I remember him sitting at my kitchen table and he started half singing, half humming the Naughty By Nature song and we started laughing. I ask "What are you thinking, Phil?" "I want a sexy logo." Cool, got it. Somehow I lucked out turning a line drawing of a shell into the skirt of a showgirl. Obsessed. I also provided some options to fall back on in case it wasn't hitting a home run with the client.…
    uniE621 Goldsmith's Boat Shop
    Last year, Goldsmith's Boat Shop celebrated their 100th year in business! Goldsmith's is well-known for selling Scout Boats, but their previous logo featuring a sailboat didn't quite represent their brand. I was honored to have helped them create a new logo that better reflects their business. If you visit my logo portfolio on Instagram, you will see I like to give my clients a variety of creative ideas to consider, as well as variations of the final design. For Goldsmith's, I gave them a "primary" logo and a "secondary" logo for flexibility on different placements. I love the way this looks reversed on a navy background.…
    uniE621 Zuhoski Pool Care
    My brother-in-law lucked out marrying my sister. For several reasons, and one of them is that he has me as a sister-in-law. (There, I said it.) Bill Zuhoski began his pool maintenance career many moons ago, and when he finally owned a company he could call his own, he made a very good attempt at designing an "abstract" style logo. In Microsoft Word. "I'm calling Rach." Rather than being so literal with a pool in the design, I lucked out (again) by making a wave wash out from the end of the Z for a great monogram-type logo. Gave it the colors of what crystal clear blue pool water should be, and the rest is history. For Bill. Love, your favorite sister-in-law. xoxo 😉…
    uniE621 Atlantic Marine Conservation Society
    This may be one of my favorites because I love the organization it represents. I created this quite a few years ago and had never seen them in action until last year when a Minke Whale washed up in the creek across the street from my house. When I walked down with my kids to witness this fascinating and sad event, I recognized the familiar logo on the vehicles working on scene and had a chance to say hello to the founder Rob DiGiovanni, again. It was really special. Under the direction of our Chief Scientist, Rob DiGiovanni, a nationally recognized expert in the field of marine biology, and his team of specially trained staff and volunteers, Atlantic Marine Conservation Society conducts aerial surveys and live animal captures to collect and disseminate data to environmental managers, ensuring the long-term survival of critical members of our ocean ecosystems. logo graphicdesigner branding illustrator designer photo webdesigner…