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I'm a Senior WordPress Backend Developer with 20+ years of experience building, maintaining, and optimizing WordPress websites, portals, and digital products for marketing, media, enterprise, and content-driven teams. I specialize in PHP-based CMS development, custom WordPress themes, Advanced Custom Fields, CPTs, REST API integrations, and responsive front-end implementation. I bring a full business lifecycle perspective to projects, spanning strategy, UX, design handoff, content workflows, stakeholder communication, hosting, and production troubleshooting. I also leverage my UI/UX and creative direction background to translate design mockups, product requirements, and business goals into reliable, scalable WordPress experiences. In recent years I have adopted AI-assisted and agentic development workflows using GitHub Copilot Agent Mode, Claude, and ChatGPT to accelerate WordPress, Node.js, CI/CD, plugin scaffolding, debugging, and code quality reviews while maintaining strong collaboration with stakeholders.…I'm a Senior WordPress Backend Developer with 20+ years of experience building, maintaining, and optimizing WordPress websites, portals, and digital products for marketing, media, enterprise, and content-driven teams. I specialize in PHP-based CMS development, custom WordPress themes, Advanced Custom Fields, CPTs, REST API integrations, and responsive front-end implementation. I bring a full business lifecycle perspective to projects, spanning strategy, UX, design handoff, content workflows, stakeholder communication, hosting, and production troubleshooting. I also leverage my UI/UX and creative direction background to translate design mockups, product requirements, and business goals into reliable, scalable WordPress experiences. In recent years I have adopted AI-assisted and agentic development workflows using GitHub Copilot Agent Mode, Claude, and ChatGPT to accelerate WordPress, Node.js, CI/CD, plugin scaffolding, debugging, and code quality reviews while maintaining strong collaboration with stakeholders.

Oscar Bernal

Web Developer, Back-End Developer, Front-End Developer, +2

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I'm a Senior WordPress Backend Developer with 20+ years of experience building, maintaining, and optimizing WordPress websites, portals, and digital products for marketing, media, enterprise, and content-driven teams. I specialize in PHP-based CMS development, custom WordPress themes, Advanced Custom Fields, CPTs, REST API integrations, and responsive front-end implementation. I bring a full business lifecycle perspective to projects, spanning strategy, UX, design handoff, content workflows, stakeholder communication, hosting, and production troubleshooting. I also leverage my UI/UX and creative direction background to translate design mockups, product requirements, and business goals into reliable, scalable WordPress experiences. In recent years I have adopted AI-assisted and agentic development workflows using GitHub Copilot Agent Mode, Claude, and ChatGPT to accelerate WordPress, Node.js, CI/CD, plugin scaffolding, debugging, and code quality reviews while maintaining strong collaboration with stakeholders.…I'm a Senior WordPress Backend Developer with 20+ years of experience building, maintaining, and optimizing WordPress websites, portals, and digital products for marketing, media, enterprise, and content-driven teams. I specialize in PHP-based CMS development, custom WordPress themes, Advanced Custom Fields, CPTs, REST API integrations, and responsive front-end implementation. I bring a full business lifecycle perspective to projects, spanning strategy, UX, design handoff, content workflows, stakeholder communication, hosting, and production troubleshooting. I also leverage my UI/UX and creative direction background to translate design mockups, product requirements, and business goals into reliable, scalable WordPress experiences. In recent years I have adopted AI-assisted and agentic development workflows using GitHub Copilot Agent Mode, Claude, and ChatGPT to accelerate WordPress, Node.js, CI/CD, plugin scaffolding, debugging, and code quality reviews while maintaining strong collaboration with stakeholders.

Available to hire

I’m a Senior WordPress Backend Developer with 20+ years of experience building, maintaining, and optimizing WordPress websites, portals, and digital products for marketing, media, enterprise, and content-driven teams. I specialize in PHP-based CMS development, custom WordPress themes, Advanced Custom Fields, CPTs, REST API integrations, and responsive front-end implementation. I bring a full business lifecycle perspective to projects, spanning strategy, UX, design handoff, content workflows, stakeholder communication, hosting, and production troubleshooting.

I also leverage my UI/UX and creative direction background to translate design mockups, product requirements, and business goals into reliable, scalable WordPress experiences. In recent years I have adopted AI-assisted and agentic development workflows using GitHub Copilot Agent Mode, Claude, and ChatGPT to accelerate WordPress, Node.js, CI/CD, plugin scaffolding, debugging, and code quality reviews while maintaining strong collaboration with stakeholders.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Senior WordPress Developer at Rithum Inc.

February 1, 2025 - Present

Develop, maintain, and optimize custom WordPress functionality for Rithum’s global marketing website and content operations. Build WordPress templates, modules, reusable components, and theme functionality using PHP, SCSS, JavaScript, ACF-based workflows, and custom content structures. Maintain and improve the codebase for www.rithum.com, supporting bug fixes, enhancements, performance improvements, and production stability. Convert design mockups and stakeholder requirements into responsive, production-ready WordPress theme components aligned with brand and marketing requirements. Create and maintain GitHub Actions workflows and deployment processes for test and live environments. Manage Pagely hosting operations and troubleshoot deployment, environment, caching, permissions, database, and production issues. Collaborate with brand, marketing, content, and technical stakeholders to scope requirements, estimate work, track issues, and communicate project progress. Applied GitHub Copil

WordPress Developer at Bazaarvoice

June 1, 2023 - February 1, 2025

Developed and maintained WordPress assets, modules, and functionality for www.bazaarvoice.com. Created SCSS, JavaScript, PHP, and theme-level updates to support marketing and content requirements. Maintained the website codebase, resolved bugs, and supported production issues across development and live environments. Managed Pantheon environment workflows, including deployments to test and production environments. Tracked requirements, issues, and bugs while communicating project status with stakeholders.

WordPress Developer at Conduct

November 1, 2022 - June 1, 2023

Built and maintained WordPress modules, assets, and functionality using PHP, SCSS, and JavaScript. Supported website maintenance, bug fixing, and production troubleshooting for client-facing WordPress projects. Managed Pantheon environment workflows and deployments from development to live environments. Scoped new requirements, tracked issues, and communicated progress with stakeholders and final clients.

Frontend Developer at Simpleshow

August 1, 2022 - September 1, 2024

Develop engaging eLearning modules using modern web technologies and interactive front-end implementation. Ensure technical feasibility of UI/UX designs, interactions, and learning module concepts. Optimize applications for speed, scalability, and stable delivery inside and outside LMS environments. Collaborate with team members and stakeholders while testing and troubleshooting modules across platforms.

Web Designer & Developer at Jobsity

August 1, 2020 - October 1, 2022

Created and maintained WordPress assets, modules, theme functionality, SCSS, JavaScript, and PHP updates. Supported bug fixes, production issues, and client-requested improvements across WordPress environments. Managed Pantheon workflows and deployed code to test and live environments. Collaborated with stakeholders to track requirements, issues, and project progress.

Web Designer & Developer at Righttek S.A.

March 1, 2016 - July 1, 2020

Acted as creative director leading the UI/UX team across websites and mobile application projects. Developed custom themes for new and existing WordPress installations. Implemented adaptive and responsive design techniques using CSS3, Materialize, and JavaScript. Established usability guidelines, best practices, and design/development standards.

Web Designer & Developer at Ecuador en Vivo

July 1, 2010 - March 1, 2016

Migrated a legacy media website to WordPress CMS and developed a custom responsive WordPress theme. Implemented HTML5, CSS3, Bootstrap, PHP, and MySQL-based solutions for high-volume content workflows. Implemented, configured, and optimized the hosting environment, including DNS, SSL, caching, backups, performance tuning, and production support. Served as lead web developer, defining coding best practices and development processes. Led UI/UX design for websites, print, and marketing products, connecting editorial, design, and technical needs.

Web Designer & Developer at Oshyn Inc.

September 1, 2006 - October 1, 2009

Updated and maintained client websites built with Joomla and other CMS platforms. Created websites, digital assets, and animations for multiple client and marketing purposes. Worked as a graphic designer for print and digital products and documented design processes and best practices.

Web Designer & Developer at Pointer Comunicación

May 1, 2003 - August 1, 2006

Implemented CMS systems for media sites using WordPress and Joomla. Built interactive websites and digital presentations using Flash/ActionScript and early web technologies. Designed customer-facing web presentations and digital communication assets.

Web Designer & Developer at Image Tech

July 1, 2000 - June 1, 2003

Implemented a variety of sites built with Drupal and developed PHP/MySQL web applications. Coded web portals with HTML and CSS and supported database-driven web experiences. Led UI design deliverables, workflows, prototypes, and wireframes for web magazine and portal projects.

Web Designer & Developer at Creacional D’Arcy

September 1, 1999 - June 1, 2000

Led user interface design for marketing web portals and developed front-end layouts with HTML and CSS. Designed corporate identity assets across print and web, connecting visual communication with digital implementation.

Web Hosting & Maintenance at Citric Studio / Hosting Business

January 1, 2004 - Present

Operate a small hosting business and provide cPanel/WHM, DNS, SSL, email, backups, migrations, CloudLinux/CentOS support, Red is/Varnish caching, WordPress maintenance, performance optimization, and troubleshooting for small business clients.