I'm a senior online marketing professional with 8+ years of experience leading paid media, CRM and performance marketing across international markets, including the DACH region. I excel at building and optimizing end-to-end campaigns, coordinating multiple agencies and cross-functional teams, and driving measurable growth for sports and entertainment brands. Recent achievements include leading the relaunch of the official ticketing platform official-vip.com, delivering +30% YoY traffic growth and +20% YoY revenue, plus a 312% ROI for UEFA EURO 2024 hospitality campaigns. I combine strategic leadership with hands-on execution across Paid Search, Paid Social, email marketing and CRM activation to generate high-value leads and sales. In my recent roles, I regularly worked with link-out tracking environments connecting platforms such as Eventim, Vivenu and SAP ticket shops, ensuring accurate attribution and performance measurement across campaigns.…I'm a senior online marketing professional with 8+ years of experience leading paid media, CRM and performance marketing across international markets, including the DACH region. I excel at building and optimizing end-to-end campaigns, coordinating multiple agencies and cross-functional teams, and driving measurable growth for sports and entertainment brands. Recent achievements include leading the relaunch of the official ticketing platform official-vip.com, delivering +30% YoY traffic growth and +20% YoY revenue, plus a 312% ROI for UEFA EURO 2024 hospitality campaigns. I combine strategic leadership with hands-on execution across Paid Search, Paid Social, email marketing and CRM activation to generate high-value leads and sales. In my recent roles, I regularly worked with link-out tracking environments connecting platforms such as Eventim, Vivenu and SAP ticket shops, ensuring accurate attribution and performance measurement across campaigns.WWWW…