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Hi, I’m Owais Mulla. I’m a GTM and RevOps-minded marketer who designs modern GTM stacks and revenue automation for B2B SaaS and consulting firms. I specialize in building scalable outbound programs, AI-enabled workflows, and multi-channel strategies that accelerate sales cycles and improve revenue operations. I love turning ambitious GTM ideas into repeatable, data-driven processes—from sourcing and enrichment to pipeline management and analytics. My work spans the MEA, US, and EU regions, and I’ve driven client growth, reduced acquisition costs, and expanded market presence through community-driven, partner-led approaches.…Hi, I’m Owais Mulla. I’m a GTM and RevOps-minded marketer who designs modern GTM stacks and revenue automation for B2B SaaS and consulting firms. I specialize in building scalable outbound programs, AI-enabled workflows, and multi-channel strategies that accelerate sales cycles and improve revenue operations. I love turning ambitious GTM ideas into repeatable, data-driven processes—from sourcing and enrichment to pipeline management and analytics. My work spans the MEA, US, and EU regions, and I’ve driven client growth, reduced acquisition costs, and expanded market presence through community-driven, partner-led approaches.

Owais Mulla

Growth Marketer, Product Marketer, Marketing Strategist, +2

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Hi, I’m Owais Mulla. I’m a GTM and RevOps-minded marketer who designs modern GTM stacks and revenue automation for B2B SaaS and consulting firms. I specialize in building scalable outbound programs, AI-enabled workflows, and multi-channel strategies that accelerate sales cycles and improve revenue operations. I love turning ambitious GTM ideas into repeatable, data-driven processes—from sourcing and enrichment to pipeline management and analytics. My work spans the MEA, US, and EU regions, and I’ve driven client growth, reduced acquisition costs, and expanded market presence through community-driven, partner-led approaches.…Hi, I’m Owais Mulla. I’m a GTM and RevOps-minded marketer who designs modern GTM stacks and revenue automation for B2B SaaS and consulting firms. I specialize in building scalable outbound programs, AI-enabled workflows, and multi-channel strategies that accelerate sales cycles and improve revenue operations. I love turning ambitious GTM ideas into repeatable, data-driven processes—from sourcing and enrichment to pipeline management and analytics. My work spans the MEA, US, and EU regions, and I’ve driven client growth, reduced acquisition costs, and expanded market presence through community-driven, partner-led approaches.

Available to hire

Hi, I’m Owais Mulla. I’m a GTM and RevOps-minded marketer who designs modern GTM stacks and revenue automation for B2B SaaS and consulting firms. I specialize in building scalable outbound programs, AI-enabled workflows, and multi-channel strategies that accelerate sales cycles and improve revenue operations.

I love turning ambitious GTM ideas into repeatable, data-driven processes—from sourcing and enrichment to pipeline management and analytics. My work spans the MEA, US, and EU regions, and I’ve driven client growth, reduced acquisition costs, and expanded market presence through community-driven, partner-led approaches.

Language

English

Fluent

Work Experience

GTM and RevOps Manager at Undercover Market Research

January 1, 2025 - Present

Built the company’s GTM infrastructure and revenue automation systems to scale outbound pipeline generation and operational efficiency. Designed multi-channel outbound GTM strategy for enterprise accounts, expanding client base by 40% and adding $27k+ MRR. Implemented AI-powered RevOps automation to generate proposals from call transcripts, reducing sales cycle. Created a custom AirTable CRM with automated reporting and forecasting. Supported enterprise account expansion with major clients in MEA region, increasing account value by ~35%.

Growth & Business Development at Accu Revenue Health Care Solutions

January 1, 2020 - December 31, 2022

TAM sourcing, SEO, website optimization, and founding sales; contributed to pipeline development and early-stage revenue initiatives.

Sales & GTM Growth at Goodera

January 1, 2020 - December 31, 2022

Conducted market research across US, UK, and Canada to identify high-fit prospects and analyzed CSR/sustainability reports to inform messaging and targeting strategies.

Sales & GTM Growth at Quantek

January 1, 2020 - December 31, 2022

Led end-to-end sales and marketing campaigns, signing contracts with regional recruiters to leverage geographic arbitrage, scaling average monthly commissions from $3K to $10K USD in 3 months.

Sales & GTM Growth at Quixy

January 1, 2020 - December 31, 2022

Developed outbound GTM strategy and sales playbook targeting SMBs and mid-market B2B clients, generating qualified pipeline through multi-touch LinkedIn campaigns and sales automation.