Product Designer at Logeestico

As a Product Designer at Logeestico, I joined a cross-functional team that included a senior designer, CEO, and developers to design and scale a modern logistics management platform serving enterprises, non-traditional businesses, and everyday users. I contributed to the product and marketing experience across the platform and website by designing intuitive, modular, and user-friendly interfaces. My focus was on simplifying complex logistics workflows while ensuring usability across web and mobile platforms.

Product Designer at MSMEs Ecosystem

At MSMEs, I collaborated with over 15+ small business owners and startup founders to design digital solutions that directly supported their growth, visibility, and operational efficiency. My work spanned across responsive websites, lightweight internal tools, and customer-facing platforms, all tailored to the real-world constraints of micro and small-scale businesses.

Product Designer at Logeestico

Own end-to-end product design for web and mobile logistics platforms, supporting order management, fleet operations, and multi-user workflows for businesses and individual users. Translate complex operational requirements into clear user flows, wireframes, and high-fidelity interfaces, improving usability and consistency across products. Partner closely with product managers and engineers to align on requirements, scope, and technical constraints, reducing design-to-development handoff time by 29%. Conduct usability testing using low- and mid-fidelity prototypes, driving a 30% improvement in task success rates across key user journeys. Contribute to and maintain design systems and component libraries, ensuring accessibility compliance and 90% visual consistency across platforms.

Product Designer at MSMEs Center

Led user research initiatives, including interviews and competitive analysis, to define product scope and target users, resulting in a 43% improvement in overall user satisfaction. Designed fintech dashboards and responsive web interfaces, optimizing information hierarchy and interaction patterns to increase mobile user retention by 37%. Collaborated with cross-functional stakeholders to present design rationale, align on trade-offs, and accelerate approval cycles by 22%. Partnered with developers throughout implementation to ensure design accuracy, reducing post-launch issues by 35%. Created and maintained detailed user flows and documentation to support consistent product execution and long-term scalability.