Hi! I'm Palak, a passionate marketing professional with a flair for creative storytelling. I love blending data insights with innovative strategies to drive brand engagement. Having worked in diverse roles within the entertainment and fashion industries, I enjoy creating impactful campaigns and fostering relationships. In my spare time, I love exploring new trends and connecting with like-minded individuals.…

Palak Varia

Hi! I'm Palak, a passionate marketing professional with a flair for creative storytelling. I love blending data insights with innovative strategies to drive brand engagement. Having worked in diverse roles within the entertainment and fashion industries, I enjoy creating impactful campaigns and fostering relationships. In my spare time, I love exploring new trends and connecting with like-minded individuals.…

Available to hire

Hi! I’m Palak, a passionate marketing professional with a flair for creative storytelling. I love blending data insights with innovative strategies to drive brand engagement. Having worked in diverse roles within the entertainment and fashion industries, I enjoy creating impactful campaigns and fostering relationships. In my spare time, I love exploring new trends and connecting with like-minded individuals.

See more

Work Experience

Hospitality and Marketing Head at Synapse (Cultural Fest)
December 31, 2023 - October 24, 2025
Managed artist relations and hospitality for a 10,000+ attendee fest, boosting brand visibility and engagement. Coordinated with celebrities, sponsors, and vendors to ensure brand consistency and cross-platform promotion. Led a 20+ member team, strengthening event marketing and team coordination.
Fashion Show Organizer and Coordinator at DA-IICT
December 31, 2024 - October 24, 2025
Conceptualized and led multiple college fashion events, overseeing sponsorship acquisition, social media campaigns, and promotional strategy. Managed team training, event choreography, and participant coordination, ensuring seamless execution and audience engagement tracking.
Software Engineer at IBM India Pvt. Ltd.
January 1, 2025 - Present
Apart from development, collaborated with cross-functional teams to deliver scalable solutions while enhancing coordination and communication efficiency. Presented key project insights to senior leaders, demonstrating clarity in storytelling and data-driven thinking. Aligned technical solutions with business objectives, strengthening organizational and strategic execution skills.
Hospitality and Marketing Head at Synapse (Cultural Fest)
January 1, 2023 - Present
Managed artist relations and hospitality for a 10,000+ attendee fest, boosting brand visibility and engagement. Coordinated with celebrities, sponsors, and vendors to ensure brand consistency and cross-platform promotion. Led a 20+ member team, strengthening event marketing and team coordination.
Fashion Show Organizer and Coordinator at DA-IICT
January 1, 2024 - October 24, 2025
Conceptualized and led multiple college fashion events, overseeing sponsorship acquisition, social media campaigns, and promotional strategy. Managed team training, event choreography, and participant coordination, ensuring seamless execution and audience engagement tracking.
Software Engineer at IBM India Pvt. Ltd.
January 1, 2025 - Present
Apart from development, collaborated with cross-functional teams to deliver scalable solutions while enhancing coordination and communication efficiency. Presented key project insights to senior leaders, demonstrating clarity in storytelling and data-driven thinking. Aligned technical solutions with business objectives, strengthening organizational and strategic execution skills.

Education

B.Tech. in ICT at Dhirubhai Ambani Institute of Information and Communication Technology
May 1, 2021 - May 1, 2025
B.Tech. at Dhirubhai Ambani Institute of Information and Communication Technology
May 1, 2021 - May 1, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Software & Internet