I am a highly creative and results-driven Graphic Designer and Video Editor with over 4 years of experience delivering visually engaging design solutions across print, digital, and web platforms. I specialize in Meta (Facebook/Instagram) ad creatives, particularly for the travel and tourism industry, helping to boost campaign performance, engagement, and conversions. My passion lies in visual storytelling and user experience, and I am proficient in Adobe Creative Suite with a strong aesthetic sense and attention to detail. I am comfortable managing multiple design projects end-to-end, collaborating with cross-functional teams to develop impactful brand identities in fast-paced, deadline-driven environments.

Pallavi Jayan

I am a highly creative and results-driven Graphic Designer and Video Editor with over 4 years of experience delivering visually engaging design solutions across print, digital, and web platforms. I specialize in Meta (Facebook/Instagram) ad creatives, particularly for the travel and tourism industry, helping to boost campaign performance, engagement, and conversions. My passion lies in visual storytelling and user experience, and I am proficient in Adobe Creative Suite with a strong aesthetic sense and attention to detail. I am comfortable managing multiple design projects end-to-end, collaborating with cross-functional teams to develop impactful brand identities in fast-paced, deadline-driven environments.

Available to hire

I am a highly creative and results-driven Graphic Designer and Video Editor with over 4 years of experience delivering visually engaging design solutions across print, digital, and web platforms. I specialize in Meta (Facebook/Instagram) ad creatives, particularly for the travel and tourism industry, helping to boost campaign performance, engagement, and conversions.

My passion lies in visual storytelling and user experience, and I am proficient in Adobe Creative Suite with a strong aesthetic sense and attention to detail. I am comfortable managing multiple design projects end-to-end, collaborating with cross-functional teams to develop impactful brand identities in fast-paced, deadline-driven environments.

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Language

English
Fluent
Malayalam
Fluent
Tamil
Advanced

Work Experience

Graphic Designer & Video Editor at SkySeekers Travel & Tourism L.L.C - Dubai, UAE
July 31, 2025 - July 28, 2025
Designed high-converting Meta (Facebook/Instagram) ad creatives tailored for travel campaigns, boosting inquiries and bookings. Collaborated with the digital marketing team to align ad visuals with targeting strategies and seasonal travel offers. Developed design templates for travel destinations, tour packages, visa services, and flight promotions. Adapted ad creatives for multiple audience segments while maintaining brand consistency. Monitored creative performance and iterated designs based on campaign analytics. Coordinated with content writers and campaign managers to ensure timely delivery of ad assets.
Graphic Designer at JK Vision & Graphics - Dubai, UAE (Freelancing)
May 31, 2025 - July 28, 2025
Designed client-specific brochures, flyers, and other creative materials. Developed website creatives aligned with branding and marketing needs. Managed multiple design projects from brief to completion using Adobe Creative Suite. Delivered high-quality designs under tight deadlines while maintaining brand guidelines and color accuracy for print production. Created digital creatives for websites, emailers, and social media aligned with brand aesthetics.
Graphic Designer & Video Editor at Total Freight International - Dubai, UAE (Back-Office - India)
January 31, 2025 - July 28, 2025
Designed marketing collateral including brochures, service catalogs, and exhibition materials for freight and logistics services. Developed visual assets for social media, website banners, and corporate newsletters. Prepared print-ready files and liaised with vendors for high-quality production. Managed multiple design projects under fast-paced deadlines. Designed signage, trade show booth graphics, and packaging. Collaborated closely with marketing and sales teams to support campaign visuals and communications. Created digital creatives for websites, emailers, and social media platforms.
Graphic Designer & Video Editor at Digitants - Ernakulam (Kerala, India)
August 15, 2021 - March 31, 2023
Designed digital creatives for performance marketing campaigns across Google, Facebook, Instagram, and LinkedIn. Created ad visuals, static banners, GIFs, and video thumbnails optimized for engagement and conversions. Collaborated with content strategists and campaign managers to align visuals with messaging. Produced designs for landing pages, email templates, and promotional popups focused on lead generation. Ensured adherence to brand guidelines while maintaining creative flexibility for A/B testing. Developed visual branding for social media, online contests, and promotions. Managed over 14 clients with social media creatives and Meta ads. Delivered multiple fast-turnaround projects using Adobe Creative Suite and Canva.

Education

Bsc. Visual Communication at Nehru Arts and Science College
June 1, 2014 - April 1, 2017
4th Rank Holder in Bharathiar University
MA. Visual Communication at St. Thomas College. Thrissur
June 5, 2019 - April 1, 2021

Qualifications

4th Rank Holder in Bharathiar University
June 1, 2014 - April 1, 2017

Industry Experience

Media & Entertainment, Travel & Hospitality, Transportation & Logistics, Professional Services, Retail