I am a product-oriented UX/UI designer with experience across FinTech, AI-powered platforms, and data-heavy applications. I simplify complex workflows, reduce cognitive load, and increase engagement and conversions. I am a strong collaborator who thrives in cross-functional teams and loves turning ambiguous problems into clear, usable solutions. I have a strong analytical foundation with a background in Computer Science and Business Analytics. I am actively seeking teams where thoughtful UX can drive measurable product impact.

Pallavi Salian

I am a product-oriented UX/UI designer with experience across FinTech, AI-powered platforms, and data-heavy applications. I simplify complex workflows, reduce cognitive load, and increase engagement and conversions. I am a strong collaborator who thrives in cross-functional teams and loves turning ambiguous problems into clear, usable solutions. I have a strong analytical foundation with a background in Computer Science and Business Analytics. I am actively seeking teams where thoughtful UX can drive measurable product impact.

Available to hire

I am a product-oriented UX/UI designer with experience across FinTech, AI-powered platforms, and data-heavy applications. I simplify complex workflows, reduce cognitive load, and increase engagement and conversions. I am a strong collaborator who thrives in cross-functional teams and loves turning ambiguous problems into clear, usable solutions.

I have a strong analytical foundation with a background in Computer Science and Business Analytics. I am actively seeking teams where thoughtful UX can drive measurable product impact.

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Language

English
Fluent

Work Experience

UX/UI Designer (Contract) at Konexial
November 1, 2025 - Present
Led UX/UI redesign of the Admin/Staff Management Portal for drivers, trucks, loads, and trailers. Transformed an outdated, text-heavy UI into a clean, intuitive dashboard with clear hierarchy and workflows. Reduced cognitive load by simplifying navigation, grouping related data, and improving information structure. Admin users reported zero training required, indicating high intuitiveness. Enhanced efficiency of common tasks (assigning loads, reviewing driver activity) with measurable time savings. Delivered a modern UI system that aligned with internal tools and reduced visual complexity.
UX/UI Designer - Contract at Konexial
November 1, 2025 - December 1, 2025
Redesigned a text-heavy, legacy Admin/Staff Portal into a high-efficiency dashboard. Simplified navigation and data hierarchy to reduce cognitive load for safety-critical workflows, resulting in a zero-training interface for admin users.
UX/UI Designer at Aishura / Nexabyte
July 1, 2025 - Present
Led end-to-end design for an AI-powered platform specializing in emotionally intelligent interactions. Collaborated with CEOs, engineers, and cross-functional teams to define product vision and translate business goals into seamless user experiences. Designed intuitive flows, wireframes, and prototypes enabling the AI to detect hesitation and emotions in real time. Developed and maintained a scalable design system ensuring consistency across web and mobile. Conducted user research and usability testing to validate designs, resulting in improved user adoption and engagement.
UX/UI Designer at Ishura / Nexabyte
July 1, 2025 - Present
Lead 0→1 design for an AI-native platform focusing on emotionally intelligent, agentic interactions. Developed dynamic UX patterns to detect user hesitation in real time, balancing automated intelligence with human oversight. Partnered with the CEO and engineering to define product roadmaps and implemented a scalable design system to reduce front-end development cycles.
Graphic and UI UX Design Lead at TraderLion & DeepVue
February 1, 2025 - May 1, 2025
Worked closely with product managers and developers to design 20+ landing pages, increasing conversions by 22%. Analyzed behavioral data from 15,000+ users to improve page layouts and user flows, boosting retention by 18%. Updated UI components and graphics using Figma, guided by insights from Google Analytics and Tableau, resulting in a 12% increase in session duration. Collaborated with marketing and engineering to create consistent visual designs and reusable components, helping reduce delivery time by 15%. Built and shared design dashboards with cross-functional teams, making it easier to track performance and saving 30% of reporting time.
Graphic & UI UX Designer at TraderLion & DeepVue
February 1, 2025 - May 1, 2025
Data-driven growth: analyzed behavioral data from 15,000+ users to optimize sales funnels and page layouts, increasing conversions by 22% and session duration by 12%. Integrated insights from Google Analytics into visual UI components and built reusable dashboards to reduce reporting time by 30%.
Junior UX Designer at Solstice Solutions
November 1, 2024 - January 1, 2025
Usability engineering: leveraged data from 8,000+ users to identify friction points and inform major design iterations. Resulted in improved feature adoption and a more efficient user experience.
UI/UX Designer - Project: Waya Options UX Revamp at Waya Financial Technologies
January 1, 2023 - September 1, 2023
Led end-to-end revamp of the Waya Options trading experience, simplifying navigation, reducing cognitive load for critical workflows, and delivering measurable time savings during user sessions.
Graphic Designer (Contract) at CollegeTips
July 1, 2022 - August 1, 2022
Created marketing graphics and assets for campaigns to improve engagement and brand presence.
Graphic & UI UX Designer at Waya Financial Technologies
January 1, 2022 - September 1, 2023
Designed the core Waya app and Waya Options platform, creating end-to-end user journeys that reduced bounce rates and improved engagement. Translated high-complexity trading logic into mobile-friendly UX and produced 20+ high-converting graphics for campaigns.
Content Writer & Proofreader at Telly Best
August 1, 2021 - July 1, 2022
Produced and proofread content for various marketing and product materials, ensuring clarity and consistency across channels.
Student Ambassador at Intern Shala
March 1, 2021 - July 31, 2021
UI/UX Designer & Trainer (Freelance) at Freelance
January 1, 2021 - August 1, 2022
Provided UI/UX design services and training to clients, delivering design systems, mockups, and hands-on coaching to teams.
Web Development Intern at Smartknower
November 1, 2020 - December 1, 2020

Education

Master of Business Administration (Business Analytics) at Utica University
January 1, 2022 - January 1, 2024
Advanced General Management Program at IMT Ghaziabad & UpGrad
January 1, 2022 - January 1, 2023
Bachelor of Science in Computer Science at K. J. Somaiya College
January 1, 2019 - January 1, 2022
Master of Business Administration (Business Analytics) at Utica University
January 1, 2022 - January 1, 2024
Advanced General Management Program at IMT Ghaziabad & UpGrad
January 1, 2022 - January 1, 2023
Bachelor of Science in Computer Science at K. J. Somaiya College
January 1, 2019 - January 1, 2022

Qualifications

CAPM Certification
November 1, 2022 - March 21, 2026
Certificate in UI - UX
June 1, 2021 - March 21, 2026
Graphic Design with Photoshop
December 1, 2020 - March 21, 2026
CAPM Certification
November 1, 2022 - March 30, 2026
UI/UX Internship Training
June 1, 2021 - March 30, 2026
Web Development Certificate
July 1, 2021 - March 30, 2026
Graphic Design with Photoshop
December 1, 2020 - March 30, 2026

Industry Experience

Software & Internet, Financial Services, Professional Services, Media & Entertainment, Education